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2015 Ad & Sign Shanghai China March 11-14, 2015


October 20 2014
FEATURE ARTICLES

Choose a category to view articles:
3-Dimensional
ADA
Architectural
Awnings & Flex Face
Banners
Business Development
CNC Routing
Computer Technology
Digital Imaging
Direct-to-Garment
Dynamic Digital Signage
Electric
Estimating

Flatbed UV
Formula For Succeess
Finishing & Laminating
Installation
LED Displays
LED Lighting
Manufacturing
Neon & Channel Letters
Outdoor
Painted
Screen Printing
Sublimation
Vinyl

3-Dimensional


How to Properly Clean a Foam Monument Sign
One of the most common inquires received from retail sign shops is 'How do I clean a foam monument sign?' So here's the best 'Solution'.

Selling More Monument Signs Using Social Media
Learn some solid basics for using social media to sell more monument signs in your sign shop.

Choosing the Right Vendor
Making sure you align your company with vendor partners who will assist you in integrating their new product/service offering long-term are crucial to your success.

The Perfect Partnership, Foam Monument Signs & LED Message Centers
You can offer your clients the best of both worlds. The durability and versatility of a foam monument sign paired with the dynamic messaging and powerful flexibility features of the LED message center create a commanding signage partnership that offers your clients the best of the both worlds.

Not So Hidden Fees from Your Local Municipalities - PERMITS
Towns charge permit fees. This is not news to sign companies. But some spiraling permit costs may require a little more review to assure the sign permit fees are not revenue-raising devices. Read on...

Snapshot of the Sign Industry 3rd Quarter 2008
For SignIndustry.com’s annual ‘pulse taking’ of the state of the sign industry, we peeked and probed into various facets of the industry to get an idea of the state of our trade before going into 2009.

Hershey’s ­ How Sweet It Is: The Eye-Candy of Times Square
In the middle of all its surrounding Times Square spectaculars, billboards and sign edifices, stands the flagship Hershey Times Square, a retail gift store which is a chocolate confectionary paradise that is the center of the chocolate universe.

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

Laser Engraving Part IV: Using your System as a Cutting Tool
The same laser engraving system that engraves on many products and materials may also serve as a very powerful and versatile cutting too as well. Read on to get some ideas.

Panel Saw, Table Saw, Mat Cutter or Combo Machine, which is Right for your Shop?
One way for sign shops to increase their efficiency is to have the right tool for cutting sheet goods to size. There are a few basic considerations that every sign shop must address when purchasing a cutting machine: space restraints, ease of use, capability, safety, cost and dust.

What is Lenticular Imaging and Why Should You Know About It?
Lenticular imaging technology of today has morphed an old print technology into new stratospheres and consequently breathing new life and profit potential for printers and marketers alike.

Lasers: Ready to Buy-What you Really Need to Know
For those new to laser technology, buying laser equipment can be an intimidating experience. The word laser often conjures images of danger, mystery, impossible learning curves, and high price tags. However, with the user-friendly, increasingly affordable laser engraving equipment of today, nothing could be further from the truth.

Laser Engraving Part 3: The Possibilities
The word, 'versatility' is often used to describe today’s laser engraving and cutting equipment: for good reason. Not only can you use the same system to cut out parts and engrave them, the material and product choices are seemingly endless as are the markets in which people use lasers.

New Riverboat Cruise Signage Builds Steam in St. Louis
Sign renovation renews business for a once-popular Riverboat Cruise line.

Gild like an Egyptian
Gilding is an ancient art that dates back to Egyptian times. Get some time-tested tips from modern-day pros.

Blasting Your Way to Profits with Glass Etching
Blasting glass can help boost your bottom line. Find out how sandblasting glass is the same ­ and different ­ from other substrates. Can you sandblast with the best of them?

Reading, Writing and Profits With The School System Near You
You can position your company for profitability by serving the growing market for in-school advertising.

Revitalizing Vegas Vic
A graphic arts icon taking to the road...and a few trade shows to boot!

Next-Gen CNC's
CNC routers are getting higher-tech at lower-costs. Find out what bells and whistles the latest models have to offer.

Discover the Rewards of Owning A CNC Router
See the options available and avenues where sign makers can use CNC routers to get into the commercial signage business and channel letter fabrication. CNC routers provide a broad capability to enter into multiple markets.

Ask the Expert: CNC Router Veteran Shares Practical Knowledge
Do you have questions about CNC machining? Get inside the head of router expert Jay Higgins in this one-on-one interview.

Signs From The Spirit World
Everyone loves an 'Olde Worlde' pub with its oak beams, horse brasses and roaring log fires. Nevertheless, no matter how old the pub itself, the name on the sign outside is probably the most historic thing about the place.

Back to School: Sign Makers Seek CNC Router Education
Are you ready for prime time? Learn about educational programs that teach you the ins and outs of computerized routers.

Software Trend Adds Oomph to Routed Signs
Bored with two-dimensional computerized machining? Add a little life to your signs with three-dimensional auto-sculpting software.

Expand Your Business With CNC Routers
Take a look at your options in the CNC router market and decide if the potential rewards are worth the financial investment.

The Hungary Artist
The authorities told young John Duzs he'd be a statistician

Gold Leafing From A to Z
The ancient art of gold leafing has not changed much since Egyptian times. Learn some time-tested hand guilding secrets from the pros.

Making the New Look Old
The details of a challenging, yet fun sign project.

Laser Engraving: The Possibilities
Today’s laser engraving and cutting equipment provide versatility for whether you are thinking of diversifying or simply expanding.

The Clear Side of Sandblasting
An avenue of sandblasting that has been around for a long time is sandblasting in glass.

Laser Engraving: The Basics Part Two
If you've put off diversifying your shop by venturing into laser engraving because of equipment costs, this should relieve some of your worries.

Laser Engraving: The Basics
Find out how this technology can assist you in your business.

Winning Sales Tax Jeopardy
Are you prepared for the sales tax audit?

The Total "Language" of Signs
Nothing speaks louder to a potential buyer than a bold display.

The Sub-species: Subcontracting in the Sign Industry
To be or not to be a subcontractor?

Setting Schedules: Creating Service Out of Order
Late signs or are your jobs off schedule?

Selling Logo Design: A Psychology for Profit
Understanding advertising, branding and marketing

Scan, Edit, Save, and Create: Innovative Sign Design
'What you see is what you will get.'

Painting a Picture of Quality
Planning and preparation is everything

Fluorescent Lighting
What, How & Why

Ending the Shop's Nightmare Circus
Is your sign making business as a three-ring circus?

Dealing with the Less-than-Perfect Customers
Surrendering to whatever customers want can be bad business

Building a Team
Essential elements in building a team for your business

ADA


ADA Signs ­ How to Stay Compliant Without Sacrifice
With ADA compliance laws on the minds of many sign manufacturers, it is important that compliant signs are both functional ­ in terms of the letter of the law ­ and still attractive ­ in terms of getting people’s attention and drawing new business

A Second Look at ADA Signage
Once you understand the letter of the law, you can work within its boundaries to unlock creative appeal in your ADA-compliant sign projects.

New ADA rules
Next generation of proposed federal sign regulations posted for ADA and ABA.

Know the ABC’s of ADA Signage: Education Means Profit
Offering ADA signage at your sign shop will increase your profits

Snapshot of the Sign Industry 3rd Quarter 2008
For SignIndustry.com’s annual ‘pulse taking’ of the state of the sign industry, we peeked and probed into various facets of the industry to get an idea of the state of our trade before going into 2009.

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

ADA Truths Revealed
Three simple truths are helping clear up confusion over how to apply ADA requirements to interior signage.

Choosing ADA-Compliant Signage Material
Which ADA signage materials are vandal-proof? What works best in an upscale building project? Read on to find out.

Is the ADA Sign Market For You? Part II Visual Signs
If you thought that ADA was all about Braille, think again! What do you need to know about all the other signs that make up an architectural sign system?

Is the ADA Sign Market For You? Part I Tactile Signs: Letter and Spirit
If you never considered the ADA segment of the sign industry or didn’t think it was for you, it may be time to rethink the business potential ADA provides.

ADA Formula For Success
Understanding ADA and its relationship to the sign industry.

Laser Engraving: The Possibilities
Today’s laser engraving and cutting equipment provide versatility for whether you are thinking of diversifying or simply expanding.

Laser Engraving: The Basics Part Two
If you've put off diversifying your shop by venturing into laser engraving because of equipment costs, this should relieve some of your worries.

Laser Engraving: The Basics
Find out how this technology can assist you in your business.

Winning Sales Tax Jeopardy
Are you prepared for the sales tax audit?

Architectural


National WW I Museum: Signs That Narrate Its Remembrance
The National World War I Museum was created as a monument to both honor the history of that war and also as a monument to the Americans and Europeans who fought and died in WW I.

Choosing the Right Vendor
Making sure you align your company with vendor partners who will assist you in integrating their new product/service offering long-term are crucial to your success.

Recent Developments in Screen Printed Decorative Architectural Glass
Screen printed glass is everywhere. It's at home, in the streets, in stores, in the workplace, in learning centers, on public transportation and in restaurants. In fact, it appears more than most people often recognize.

Corporate Lobbies: The New Landscape of Digital Signage
In recent times through digital signage, culture and corporate branding have gained equal value as a premium opportunity to connect anchor tenants with their building visitors.

Wayfinding: Following the signs along the way
SignIndustry.com connected with fd2s and 22MILES, two companies specializing in wayfinding and the art of getting from here to there in a safe, practical way. Take a look to see if you can get there from here.

Oasis of the Sea: Digital Signage Takes a Cruise to Wayfinding
As one of the worlds largest cruise ships, the onboard wayfinding system installed to help direct guests to the many ship-board destinations and attractions proves extremely important. To implement a contemporary wayfinding system, it was developed in tandem as both a static (print) system, and an interactive digital system. Read on...

The Challenges of Creating Architectural Signage
Understanding the common pitfalls of creating indoor and outdoor architectural signage before you begin can save headaches for you and your customers.

Light Boxes for Retail Display - Saving Dollars with New Technology
Are all retail light boxes created equal? New developments in retail light box technology and demands for more sophisticated and energy efficient merchandising and display products may be signaling the demise of standard light box technology.

Hershey’s ­ How Sweet It Is: The Eye-Candy of Times Square
In the middle of all its surrounding Times Square spectaculars, billboards and sign edifices, stands the flagship Hershey Times Square, a retail gift store which is a chocolate confectionary paradise that is the center of the chocolate universe.

Snapshot of the Sign Industry 3rd Quarter 2008
For SignIndustry.com’s annual ‘pulse taking’ of the state of the sign industry, we peeked and probed into various facets of the industry to get an idea of the state of our trade before going into 2009.

Panel Saw, Table Saw, Mat Cutter or Combo Machine, which is Right for your Shop?
One way for sign shops to increase their efficiency is to have the right tool for cutting sheet goods to size. There are a few basic considerations that every sign shop must address when purchasing a cutting machine: space restraints, ease of use, capability, safety, cost and dust.

Taking the A-Train (or Any Other Train) in New York City Would Be Even Harder Without Directional Signage
New York City Transit officials place a tremendous effort into creating a subway wayfinding system that connects its passengers to trains and exits throughout the system.

It’s All About the Digital File at SGIA ’07- From Wrapping Gators to Mermaids
Whether you’re cutting rubylith, fluted-plastic or vinyl; printing on rigid sheet, t-shirts, tile or fabric; or getting a message across through embroidery, it all comes down to the digital file.

2007 Business Growth Plans Survey for Flatbed Injet, Wide Format Inkjet & Grand-Format Inkjet
The results of SGIA’s recent 2007 Business Growth Plans Survey demonstrate an interesting reality in our industry, and show a healthy difference between what imaging companies want (equipment-wise), and what they ultimately buy. Through the magic of trending data, let’s take a look.

Minskoff Theater Sign Makeover: Everyone Must See the Lion King
The Minskoff Theatre (1,597 seats), one of the many major live performing venues along Broadway has recently undergone a signage transformation of its old blade / marquee and window display into a very modern and elegant sign package that was fit for a king: The Lion King that was.

Take Me Out to the Ball Game
Cincinnati’s Great American Ballpark offers proof positive that effective sign design can inform, entertain, commemorate ­ and stand out in a crowd.

Submarine Surfaces in Underground Exhibit Hall - Signage Tells the Tale
It was a sailor's nightmare during WW II. Leaning against the ship's rail, binoculars scanning the cold, Atlantic waters, a foaming white wake streaks through the waves and heads broadside for a direct strike against the Liberty ship.

SGIA '06: Show Recap 'Exhibiting the Future Now'
When SignIndustry.com visits friends at the SGIA Expo, we are never surprised at the level of professionalism, expertise, and creativity that is displayed down the isles, in the booths, and at the seminars. SGIA '06 was no exception producing a special excitement in the air with abundant energy and a sense of exhilaration.

On-Premise Commercial Signage Curbs Traffic Accidents
Government research proves that signage helps drivers navigate unfamiliar roadways. Learn how to boost business while maintaining driver safety.

New Riverboat Cruise Signage Builds Steam in St. Louis
Sign renovation renews business for a once-popular Riverboat Cruise line.

Soaring Profits from Glistening Gateways
Airports are bustling with opportunities as architects bring sign builders into the design process to capitalize on 21st century trends.

Technology Increases Choice In Architectural Signage
Technology does not replace the artist's work, it enhances it.

Choosing A Modular Sign System
Looking at the variables to determine which systems are best for your shop.

Sign Makers Restore Historical Flying Red Horse
Find out how architectural sign makers recreated a legendary Dallas icon.

The Challenges of Creating Architectural Signage
Understanding the common pitfalls of creating indoor and outdoor architectural signage before you begin can save headaches for you and your customers.

The Clear Side of Sandblasting
An avenue of sandblasting that has been around for a long time is sandblasting glass.

The Total "Language" of Signs
Nothing speaks louder to a potential buyer than a bold display

Awnings & Flex Face


Know Your Tools: Finishing with Efficiency
From year to year, many companies change the products they make, or begin producing new product lines in niche areas that require new and different finishing methods. In some shops, the steps taken to finish products are done with inappropriate tools.

Snapshot of the Sign Industry 3rd Quarter 2008
For SignIndustry.com’s annual ‘pulse taking’ of the state of the sign industry, we peeked and probed into various facets of the industry to get an idea of the state of our trade before going into 2009.

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

Printers’ Challenges in Meeting Fire Codes
All printed banners, wall coverings, display booth fabrics, table skirts, tents, awnings, carpeting, window treatments, interior furnishing and vinyl-coated fabrics are required to meet flame-retardant standards for homes, offices or other assembly places (Flammable Fabrics Act, 1953). The challenges of meeting these fire standards and codes have increased with the development of new synthetic fibers and the ink applications to these fibers, which create a liability risk for the specialty printer.

Illuminated Signs Help McGruff Take a Bite Out of Crime
The National Crime Prevention Council sanctions illuminated signs as a crime prevention tool. Find out how on-premise signs can help your business ­ and your community.

Awnings Provide Continued Growth and More Opportunities for Sign Makers
With new technology and advances in architectural design, awnings are providing a new source of revenue for sign professionals.

Tax Savings Under the New Energy and Transportation Laws
No, neither the price of gasoline nor its impact on your sign business will be reduced under the recently passed energy and transportation bills. But both could have a noticeable impact on the tax bills of every sign business.

Benefits of Flexible-Face Mounting Systems
Vendors are manufacturing a variety of mounting systems to making installing flexible face signage a snap (and click).

Is Your Business Flex-ible?
If you haven’t explored flexible face signage, then you could be missing out on yet another way to build your business.

Trading Paint for Powder on Awning Systems
Awning manufacturers are hanging up their paint sprayers to explore the world of powder coating.

The ABC's of Awnings
From field surveys and fabrication to design and installation, read on to learn some dos and don'ts of awning work.

Yawning at Awnings
The three basic steps to lettering an acrylic awning

Banners


Seaming Vinyl Banners: To Stitch or Not to Stitch?
Double-lock stitching increases the durability and improves the appearance of the banner. It is just the most time consuming method. Find out when the time investment is worth the durability payoff.

Seaming Vinyl Banners: Going Beyond The Tape For Long-term Solutions
Chemical welding is an inexpensive way to seam banners ­ and it’s longer lasting than banner tape. But there’s also something to be said for RF and heat welding processes that last much longer than brush-on solutions.

Seaming: Not As Hard As It Seems
Tired of sending your banners out so some one else can profit from the seaming? Now you don’t have to. Learn the how now.

Maximizing Profitability in Sign & Graphics Shops
Controlling costs, pricing strategies, up-selling & more

Seaming and Edge Welding, Finishing Opportunities Abound
Printing your signs is more than half of the final product presented to your customers. However, it is not the entire result. How your finished product looks when it is hanging is critical to the final product's success.

Know Your Tools: Finishing with Efficiency
From year to year, many companies change the products they make, or begin producing new product lines in niche areas that require new and different finishing methods. In some shops, the steps taken to finish products are done with inappropriate tools.

Banners Are Everywhere, but Professionals Want Vinyl That Pops!
Get rid of your humdrum banner designs and start creating vinyl banners that demand attention. Your customers will thank you.

Hands-On Banners
Discover how and when applying vinyl graphics to banners makes good business sense.

Snapshot of the Sign Industry 3rd Quarter 2008
For SignIndustry.com’s annual ‘pulse taking’ of the state of the sign industry, we peeked and probed into various facets of the industry to get an idea of the state of our trade before going into 2009.

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

Screen or Digital Which Method to Choose...An Imaging Technology Decision
The choices of using digital printing vs. screen printing, learn how to find the sweet-spot for your company to determine the most profitable choice on a job.

Printers’ Challenges in Meeting Fire Codes
All printed banners, wall coverings, display booth fabrics, table skirts, tents, awnings, carpeting, window treatments, interior furnishing and vinyl-coated fabrics are required to meet flame-retardant standards for homes, offices or other assembly places (Flammable Fabrics Act, 1953). The challenges of meeting these fire standards and codes have increased with the development of new synthetic fibers and the ink applications to these fibers, which create a liability risk for the specialty printer.

Choosing the Right Sublimation Transfer Paper
This article will provide objectivity for choosing the right sublimation transfer paper, based upon the insight of dye sublimation experts professional collective experience.

SGIA '06: Show Recap 'Exhibiting the Future Now'
When SignIndustry.com visits friends at the SGIA Expo, we are never surprised at the level of professionalism, expertise, and creativity that is displayed down the isles, in the booths, and at the seminars. SGIA '06 was no exception producing a special excitement in the air with abundant energy and a sense of exhilaration.

Seaming Vinyl Banners: To Stitch or Not to Stitch?
Double-lock stitching increases the durability and improves the appearance of the banner. It is just the most time consuming method. Find out when the time investment is worth the durability payoff.

Seaming Vinyl Banners: Calling on the Chemical Weld, RF & Heat Methods
Chemical welding is an inexpensive way to seam banners ­ and it’s longer lasting than banner tape. But there’s also something to be said for RF and heat welding processes that last much longer than brush-on solutions.

To Airbrush or Not To Airbrush?
Butch ‘Superfrog’ Anton shares his views on what tools to use to create airbrushed effects on vinyl. What you discover may surprise you.

Do You Speak the Language of Color?
The language of color is vast, with deep meanings that speak to the subconscious of consumers. Understanding its meanings can help your sales.

Unlocking the Psychology of Signage
Successful sign making depends on effective visual communication. Understanding how consumers relate to signage, then, is key to helping your customers unlock the door to greater revenues.

Seaming: Not As Hard As It Seems
Tired of sending your banners out so some one else can profit from the seaming? Now you don’t have to.

Reading, Writing and Profits With The School System Near You
You can position your company for profitability by serving the growing market for in-school advertising.

Why You Should Invest in True Sign Making Software
Everyone always claims that their software is the best. This article has taken a few of the foremost signage specific software products and gives you insight into what makes them worthy to take their seat in your shop. Read on to learn more.

What You Need to Know About Pollution Prevention in Your Shop
Protecting yourself, your employees and your community are just a few reasons why you want to be sure that your shop is compliant with all of the current safety regulations. One of the most important areas of safety that is often overlooked is the ventilation of your print shop.

Sign Design 101: Create Eye-Catching Banners
Basic color combinations, font styles, margins and graphics usage in successful banners.

Which Sign Making Software Should You Own? Part 2
Looking into ''Bridge'' software. There are many factors to include in your decision such as, your budget, the type of signs you intend to make, the kind of hardware such as cutters and printers that you want to run and of course the difficulty in learning the feature set of the software.

Making Banners Profitable
It seems that banner signs have really taken off within the past ten years. A lot of people are getting into it and some are even making money. However, others are not doing so well and actually lose money when they accept the jobs. It seems that volume equates to profit and if you can’t produce large quantities, you aren’t going to make any money.

Which Signmaking Software Should You Own? Part 1
Deciding which software to purchase for your sign making needs can be a difficult task. We'll outline a few of the softwares out today and help you to decide which one best fits your business.

Heritage Graphics and Scaffold Wraps
From Manhattan's Times Square to an Argentinan Palace, outdoor graphics has put unsightly construction under wraps with over the top picturesque renderings, art images or patriotic beautification panels

High-Volume Outdoor Printers Meet Growing Demand
The market for outdoor media is growing exponentially. Find out what eco-solvent options manufacturers are offering today.

Simple is Better: Part II
This is part two of a three-part series helping you to better help your customer.

Simple is Better
In the ever-changing world of advertising, one fact remains the same: Simple is better. This holds true for just about every type of business out there; whether they use television, radio, print ads or banners. Most of all, banners.

Making it BIG at the XIX Winter Olympiad
Nur provided the ticket for shops graphics in Salt Lake City

Keys to Long Lasting Banners
Producing banners that will stand up against the Florida heat and the Chicago winds

Yawning at Awnings
The three basic steps to lettering an acrylic awning

The Total "Language" of Signs
Nothing speaks louder to a potential buyer than a bold display

The Sub-species: Subcontracting in the Sign Industry
To be or not to be a subcontractor?

The Battle of BIG Banners
Bigger is better. Big banners can't miss unless they are hung in the woods

The Banner Boom

Spilling the Beans on Ink
What's it made of...

Shop Reputation is Gold
So you don't work in a dog-eat-dog rat race of an industry...

Setting Schedules: Creating Service Out of Order
Late signs or are your jobs off schedule?

Selling Logo Design: A Psychology for Profit
Understanding advertising, branding and marketing

Scan, Edit, Save, and Create: Innovative Sign Design
'What you see is what you will get.'

Ending the Shop's Nightmare Circus
Is your sign making business as a three-ring circus?

Dealing with the Less-than-Perfect Customers
Surrendering to whatever customers want can be bad business

Building a Team
Essential elements in building a team for your business

Effective Sign Design Benefits
Four ways to make your signs more powerful

Business Development


Cracking the Code on B2B Marketing
Stories and Sales Along the Buyer's Journey. In ways large and small, the B2B buying cycle has dramatically changed.

MIS: Is Your System Working For You or Against You?
Implementing print management systems is not a democratic activity. What you need to become is a dictator to ensure proper implementation.

Employee Retention Solutions
Employee retention can be devastating to any company, so what are you doing to avoid losing your valuable staff?

Small Business Approaches For Building a Premium Brand
It's a beautiful thing when your brand speaks so loudly that people truly believe your competitors can't deliver the quality you can. When that happens, price becomes a secondary consideration to the consumer, rather than a primary one.

A Business Valuation for All Occasions
How much is your sign business worth? Of all the things asked of sign professionals, placing a value on the sign operation is often the most difficult.

School-to-Work Programs: An Overlooked Option for Staffing Needs
Sociologists are already predicting that tomorrow’s workforce will look considerably different than today’s, thanks mainly to an aging population.

What Is An Independent Contractor? Part III
Workers Compensation

What Is An Independent Contractor? Part II
Risks of Hiring Independent Contractors

What Is An Independent Contractor? Part I
Probably the most basic question in the employment context is whether a worker is an employee or an independent contractor.

Still Need a Reason to Go Digital This Year? Tax Legislation and Depreciation Bonus for 2013 Might Provide Your Answer
The American Taxpayer Relief Act Offers Big Tax Savings for Equipment Purchases in 2013

The Small Employer Health Insurance Tax Credit
A tiny glimmer of positive light emanating from the Obamacare ________ might apply to your sign shop. Read on to learn more.

The Glory of Growing: How Innovation Spurs Sustained Profits
Adapting to change feels just plain wrong, but the market has spoken. It's telling us we have a systematic problem; it's time for a systematic solution. Innovate!

The Specialty Imager's Brand
Your brand image should reflect your brand values, and your corporate palette should be the same across all media. The opportunities that a powerful positioning strategy presents can be amazing. But there is one aspect of this strategy that must be understood, and that is authenticity.

Recognizing Responsible Employees
As a manager, it is your responsibility to identify what behavior you want employees to exhibit in your shop, and then to look at each employee to see who exemplifies that behavior.

Recycling Benefits the Bottom Line
For today's businesses, the path of environmental stewardship is really a journey of awareness. Becoming aware of what is thrown away sheds new light into several aspects of every business. Look inside your dumpster, what do you spend per year disposing of that waste and how much of that waste is recyclable? This may get your wheels turning...read on.

Elections, the Economy and the Sign Business
Policitcal promises from all sides, a sluggish econonomy and then there's the sign business. Is anyone going to get your job done for you? I think not...read on.

A Sustainable Business Case
An increasing number of customers are asking their imagers about their sustainability efforts, either in face-to-face meetings or formal requests for proposals.

Succession Planning
Sooner or later, everyone thinks about retirement or dies. Face the facts, one will happen.

Affordable Health Care and Taxes
Like it or not, the U.S. Supreme Court has ruled and the so-called 'Affordable Care Act' (ACA) is now the law of the land -- and the Tax Code. Soon, every individual must have health insurance or face a tax penalty. Large businesses must offer their employees health insurance or face penalties.

How the $100 Million Company Acquired the $1 Million Company
It was a dream come true for a small business owner - selling the business to a bigger printing company and walking away with a mountain of cash. It's a scenario we've seen played out in the financial headlines time and time again.

Preparing Your Company for an Online Presence
A value proposition statement needs to be integrated throughout your company so that it is infused in the culture of all you do. Once created it must go on your email signature line, your Web site, your business cards, and in all of your marketing and promotional materials. Read on...

Safety vs. Efficiency - Why Not Both?
Without a successful business, employees will not have a reliable source of income and without a safe environment; no owner will be able to maintain a steady workforce.

Sales Compensation: Starting With the Basics
I think there's a lot of opportunity to improve sales performance by improving sales compensation strategy. Let's start with the basics.

New Model Sign Code for Municipalities Created by the United States Sign Council
The USSC Model Sign Code represents the culmination of over 14 years of research on the design characteristics of On-Premise Signs to help municipalities incorporate sound and tested principles into practical Sign Ordinances.

Using Pencil Selling to Close More Digital Sign Deals
Some prefer to call it a return on investment (R.O.I.) analysis. I still call it pencil selling. It's the art of taking a prospect through the mathematical process of understanding how the cost of what they're buying is justified by its return.

Romancing the Stone Cold Customer in the New Economy
How exactly does the new, post-recession customer behave? How might specialty graphics business owners woo them? These are questions every wise entrepreneur must consider. The nature of decision making for potential buyers seems to have changed forever. Customers will still buy from people they like, trust and with whom it is convenient to do business.

Environmental Marketing - What Constitutes a 'Green' Claim?
Environmental marketing terms are proliferating. What does it take to make a substantiated 'green' claim about either your facility or your product? Step inside to find out!

Stimulating Recovery: Are We Out of the Woods Yet?
Republicans blame Democrats and Democrats blame Republicans and all the while, someone is leaking to the media that the US is out of the recession. So where are we really?

What Is An Independent Contractor? Disclaimer
Disclaimer

What Is An Independent Contractor?
BIBLIOGRAPHY

A Simple Giant of Our Industry
We should all know what this extraordinary man, Carlo LaManna, accomplished in his time spent in our industry.

Competing with the Underground with Help from Uncle
How can any sign professional or business hope to survive against competition that isn't burdened by licensing requirements or fees, insurance costs or even taxes?

Going Lean With Your Sign Company
Now more than ever, the sign industry needs to make the most of their resources and refine processes to utilize the utmost in efficiency throughout their company. Read how one company has done just that.

Business 2.0: New Rules, Difficult Conversations, 'Market Blur' and Digital Darwinism
There are enormous shifts in sales tactics, channel strategies and direct sales models. These changes will reset how our industry looks. Quality, history and reliability will be all the rage in the new market. Accountability will be a critical feature on every smart buyer's list.

The Sign Height Fight
As profoessionals we care about this subject because of public safety issues. With professional studies that depict locations where short signs are appropriate and others where they are not, it's time to cast aside the opinions and start looking at the facts.

Best Practices Standards for On-Premise Signs in the Sign World
The United States Sign Council Best Practices Standards for On-Premise Signs has clearly established the benchmark for the determination of optimum exterior sign visibility, legibility, and placement.

Answering the Call from Sign Haters
Make no mistake about it; there are some people who simply do not like signs - some, in fact, actually hate them. If you have been in the industry for even a relatively short time, we've encountered them - usually, and unfortunately, as part of a local committee to regulate signs.

Vehicle Wrapping Contracts 101
: Wrapping vehicles without a signed contract that spells out what the customer should expect - and shouldn't expect - from your sign shop is a mistake that could cost you. Find out how to avoid liabilities with a solid contract.

Getting Ahead with Health and Safety Signage
People often ask, 'How can I be competitive and even more successful in a recession economy.' The answer is not as easy as it sounds: 'Find a need and fill it.'

A New Quick Fix for Small Business Borrowing in 2009
One program earmarks extra funding for loans and technical assistance by the U.S. Small Business Administration’s (SBA) 'microloan' lenders.

Recovering with New Tax Breaks for Your Sign & Graphics Business
Your business has an opportunity to share in the tax benefits for 2009 and 2010 from the American Recovery and Reinvestment Act of 2009.

Benefits of Advertising in a Down Economy
Studies show advertising during a down economy increases customer awareness and produces customer loyalty and a long-term competitive advantage.

And Now for Something Completely Different
Reflecting on the past to determine new ways to be successful in a challenging economy.

Stay Ahead with Accurate Sign Estimating Using Advanced Technologies
Submitting the winning bid for sign projects is more challenging today than ever before. Click for some insider perspectives on optimizing your company efficiency with estimating.

Risk Management: Survival and Affordability
Can your business survive a liability suit or a natural disaster, and is your business covered enough?

The Power of Choice!
Your thoughts set the pace for you and your co-workers. What contagious attitude are you showing those around you, good or bad?

What Today’s Print Buyers Really Want ­ and How You Can Deliver
To print buyers (especially new ones), printers are all alike.

Ideas, Attitudes & Action
Make new ideas and change a fixture of your company’s culture. Set small goals and be relentless in pursuing them. Don't forget that people make it all happen. Good people can achieve great things. Find them, keep them and let the misfits go somewhere else.

Full Product Branding with Self-Adhesive Films: What Does It Really Mean?
An in-depth analysis of the concept and ways to incorporate it into your business

Looking Behind the Accounting Curtain: The Accounting Team and Print MIS in the Big Picture
The goal of a print management information system in this global picture is to provide accurate, timely information that can be quickly and easily consolidated and organized.

Show and Tell or Engage the Customer?
Customer involvement is a pivotal key to successful sales. Read on to see what we're talking about.

Burn Your Boat! Your salesforce won't be looking back.
Do you allow the negative influences of fear, anxiety, self-doubt and worry to dominate your thinking and sabotage your results? Stop now...read on.

Floor Graphics: Walking into Opportunity
The floor graphics concept was ahead of its time a few years ago, but if you haven’t gotten into this side of the business yet, there is no time like the present.

How to Train Cats and Salespeople
Surprisingly, the same training and reward techniques required to get Fluffy to jump through a hoop can also be utilized to motivate your sales team to achieve peak-performance!

Project Management Made Easy Through Estimating & Business Management Software
The programs continue to evolve and mature, and with this improvement cycle the results are increased productivity, greater control of costs and an improved bottom line. All achieved with greater ease and accuracy than ever before. So how can you afford to not be on this bandwagon?

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

Surviving and Profiting from the Economy, Intentionally
Regardless of whether an inevitable slow period results from the economy, from competition or from other sources outside the control of the business owner or manager, it is never too late to employ slow period survival strategies in your sign business.

The History and Future of the U.S. Sign Industry
Here’s a quick perspective on the size of the U.S. sign industry and the impact of wide format inkjet printing in the sign industry today.

Customers for Life! - How Relationships and Communication Make Customers Stay Focused On You
Companies that fail to implement an effective customer service program actually do a disservice to their customers and unknowingly, leave the backdoor open to their competitors.

Adversity Gives You Strength!
How can you stay self-motivated and productive in the midst of turbulent times and a sluggish economy? How do you persevere as a salesperson when times are tough and customers seem to be holding on to every penny in fear of economic uncertainty?

How to Build Trust and Rapport Quickly
One of the most critically important and yet frequently overlooked aspects of selling is creating a solid foundation of trust and rapport.

Keeping Signage at the Top of Business Marketing...And Its Revenue.
The hard truth is that signage is not considered by most business development experts as marketing and the reason is clear - they are simply unaware of its value.

The Same Old, Same Old Spells Disaster: Squeeze the Most Out of Your Advertising Budget Effectively
While monitoring this years budget and preparing for next years ad buy, make sure you're really looking at the results in an objective manner. Your budget is never big enough, so make sure you're following a well thought out plan and not just doing what you've always done.

Develop Your Plan for a Profitable Year
If your sign business activity last year did not create happiness, excitement and massive profits for you and your family, then let’s have a look at how a few simple things can make a difference this year.

Sales Management: Recruit Your Way to the Top!
While there's no perfect system that can guarantee you'll hire the right person every time, there are fundamental guidelines you must follow if you expect to recruit your way to the top!

Good Estimating Affects the Bottom Line
Unless your business is to provide the same product, without variation, at the same cost of production, there is no fast, simple answer to the question...'What Does It Cost?'

Incoming SGIA Chairman David Van Veldhuizen Speaks on Changes and Challenges
The industry is changing, lines between niche markets are becoming transparent, technology is pushing delivery systems to a new level and anybody in the world is only 1.7 seconds away.

Using Technology To Its Best To Maximize Your Company's Workflow
Do you think you are running your business as efficiently and effectively as possible? See how technology can assist you in keeping a closer track on your bottom line and maximize your profits while reducing the time your organization spends on communicating between departments.

Recovery with a Hand from Uncle Sam
Few professional risk managers predicted or planned for the battering suffered by Florida-based businesses in 2004. Few businesses in the Gulf region could have predicted or obtained insurance against the tremendous damages produced by Hurricane Katrina, Rita or Wilma.

Protect Yourself with Records...no, not the vinyl ones.
Records are not an option, at least not if your sign operation hopes to survive and prosper. How, after all, can any professional monitor the progress of his or her sign business?

Tax Savings Under the New Energy and Transportation Laws
No, neither the price of gasoline nor its impact on your sign business will be reduced under the recently passed energy and transportation bills. But both could have a noticeable impact on the tax bills of every sign business.

The Price is Right. Or is it? Estimating Tips That Make Sense
The rules are simple and straightforward. To win, you must find an applicable price point that affords you an appropriate profit margin while, at the same time, keeps your competition at arm’s length and keeps your customers happy and satisfied.

CRM Part IV: Improving Sales and Customer Loyalty
In this, the final in a series of articles revealing how Customer Relationship Management (CRM) can transform your business to a new profitable level, we will address the selling and customer loyalty strategies that you can implement through CRM.

Starting a New Sign Business
For those who are considering venturing into a new business in the sign industry, we welcome you to the family. The sign profession is one of the oldest in our country. Signs have been a fundamental element in trade, commerce and industry for centuries.

Winning Sales Tax Jeopardy: Preparing for a Sales Tax Audit
The inevitable has finally happened: your state has decided that you're the next lucky contestant for a sales tax audit.

CRM Pt. 3: Turning Prospects to Customers
Now is the time to employ CRM to convert your prospects to customers. The conversion process, (taking all of those prospect names in your data base and converting them to paying, loyal customers) is the profitable portion of your CRM program. This is the act of turning information into dollars.

CRM Tools for Marketing, Part II
Along with providing a means for managing sales and customer information, CRM also enables businesses to market more effectively and efficiently.

Options for Retirement and Minimizing Income and Estate Taxes
When looking to save for your retirement, there are more options available for a small business owner to take advantage of.

Winning and Keeping Customers for Life through CRM- Part I: Marketing
Long-term success for your company depends on efficient and effective customer relationship management.

Surviving The Sign Business, A Perspective from a Seasoned Veteran
You could probably say that in my over 43 years in the sign business that I’ve seen it all. I’ve made more than my share of mistakes, but this is all part of the learning process. I’m not implying that I have all of the answers, but the fact that I’ve lasted this long in the business suggests I’m doing something right.

Pick Up The Phone
One of the worse things you as a businessperson can do is ignore request for return phone calls. These are missed opportunities and once they are gone, it will be very difficult to get them back.

Controlling Costs To Control Profits
Every sign business has a best customer. In fact, studies have shown that 80 percent of the income of most businesses usually comes from 20 percent of its customers. But how can any sign professional tell whether that best customer is generating its fair share of bottom-line profits? Is your best customer costing you money?

Making the Most of your Marketing
Your business keeps you hopping from one priority to the next---every single day. You put out one fire only to find another one starting up while over your shoulder you catch a glimpse of yet another one rekindling. With all of the busy-ness of running your business, who has time to focus on marketing?

Your Sign Business is a business. Run it that way!
Ah yes, comfort. We all love to feel comfortable. We all tend to seek out comfort, complacency, and at times, we simply just get too sloppy in our business transactions.

Keeping Up With New Government Regulations
Because of the tragedy of September 11th, 2001, the US government has had to put more laws into place to protect the safety of American citizens. Some of the laws have inconvenienced us and some we never knew existed, but the good news is that they are not all that complicated.

Slowdown - Downturn - Recession ­ Austerity Programs… And What The Intelligent Sign Company Owner is Going To Do About It!
Everywhere you look, the signs of a difficult economic period are obvious. Unemployment is up, business growth is down, sales cycles are longer, and many companies are shutting down altogether.

Summer Time is SALES Time
Yes summer time is here, and along with the higher temperatures comes many fantastic opportunities for greater and larger sign sales. So, are you ready to get busy? Great! Here are some ways to keep that telephone ringing off the wall all summer long.

The Pitfalls of Starting a Sign Business: Part 3 - A Retail Store
To the average person a storefront or retail location may appear to be a piece of cake to get up and rolling, but little do they know the amount of stress, aggravation, effort and money that went into it.

Think About What You Are Selling
Our real competition is not the sign prices of other sign shops, but in reality our real competition is the effectiveness of signs for the betterment of our client’s business versus the effectiveness of our competitor’s signs.

Health Insurance: Fringe Benefit or Dead Weight
Although health care costs may continue to rise, there are some steps you can take to offset some of this necessary burden.

The Lost Art of Following-Up
Visions of grandeur danced in my head back almost twenty-five years ago. I set out to set the sign world on fire. Little did I know that the limited sign skills that I possessed would not take me where I wanted to go.

The Pitfalls of Starting a Sign Business: Part II, Home-based
The easiest way to get started in the sign business is by creating a home-based sign shop. For one thing, it’s the least expensive way to get started. Most people do not decide one day to quit their job and start a sign business, not that it can’t be done.

Where’s the Love?
We can all make that initial sale; however, sign clients return again and again when they feel their business was appreciated, and when they feel the love!

Money Policies
Have you noticed any trends lately in how your clients are reacting to your payment policies? Are some of your prospects and established clients expecting you to design, build and install your sign products without a deposit, or payment in full upon completion?

The Pitfalls of Starting a Sign Business, Part I
The sign industry is probably one of the most stable businesses to get into. You are not selling widgets, but rather a custom made product that fits the needs of your client. Like any other business, the sign business has its ups and downs and is affected by the economy, weather conditions and location along with many other factors.

New Tangible Tax Benefits for Intangibles
The U.S. Treasury Department is turning one of the most complex areas of our tax law on its head.

Terminating Totally with Limited Liability
In this day and age it is becoming more and more difficult to terminate an employee. It is difficult enough firing someone without having to worry if you’ve taken all the necessary steps and kept all the necessary paperwork in the employee’s file.

Should I Stay or Should I Go
When is it time to call it quits in a business that feels stagnant? This is a question that causes some people complete frustration and never really seems to receive a satisfying answer. It is also a question that comes up for most businesses at least a dozen times within the first three years of business.

Tax Planning With A Difference
Every sign business owner and manager should recognize the need for -- and the benefits that can be derived from -- tax planning.

Benefits of Advertising in Any Economy
Studies show advertising during any economy produces customer loyalty and a long-term competitive advantage

A Business Valuation for All Occasions
How much is your sign business worth? Of all the things asked of sign professionals, placing a value on the sign operation is often the most difficult.

Buy or Lease: Benefits Galore
Shoud you buy or lease the business premises, that needed equipment or, today, even those extra employees? Those are questions that face every sign professional.

S Corporations 2002: Still Flourishing
No surprise that the S Corporation remains the most popular form of operating a small business.

Stimulating Depreciation Deductions For Your Sign Business
Greater flexibility for depreciating your equipment could be to your advantage.

APA Smart Growth Plan Just Plain Dumb
American Planning Association guidelines could spell trouble for you, your customers, and freedom lovers across the U.S.

Yellow Pages Advertising for Sign Shops
Get the most cost effective Yellow Pages advertising possible

Stimulating The Economy Of Your Sign Business
The new law that provides tax incentives to expand and invest in your business

Don't Ever Apologize for Your Small Business!
Small businesses are the backbone of the economy

Caught In An IRS Audit
How to avoid being a target for an audit

How to Keep Customers Coming Back for 60 Years
Important traits from successful people will benefit you.

How To Turn Prospects Into Customers For No Cost
If you have more business than you will ever be able to handle, then don't read this article.

The 7 Deadly Roadblocks to Success
Obstacles to overcome to achieve your business and personal goals.

Marketing Your Business in Changing Times, Part III
In this final segment of a three-part series, we will address the importance of the customer as a marketing tool.

Marketing Your Business in Changing Times, Part II
In Part II of this three-part series, we will address more marketing techniques and strategies to be used in your business including a distinction between advertising and promotion during these challenging times.

Marketing Your Business in Changing Times
In this three-part series, we will address marketing techniques and strategies to be used in your business during these challenging times.

What Must You Provide for Your Employees? Part III
In this third and final article, we will continue to explore the responsibility of the employer concerning rate of pay and special circumstances as well as time keeping for hours worked.

What Must You Provide for Your Employees?, Part II
This is part two of a three-part series addressing some of the most commonly asked questions concerning provisions you, as a business owner must provide for your employees.

What Must You Provide for Your Employees? Part I
There are many regulations dealing with running a business. Here is an attempt at simplifying some of the regulations regarding provisions for employees

Designing Successful Incentive Plans
Performance-driven incentive plans is your answer to assuring your company's goals while motivating employees

''Hey, You Got My Money?''
The last thing you need added to your business struggles are late or non-paying customers. Learn how to get your money

What to Do When You Lose a Customer
It hurts to lose a customer, but here is hope and help in getting them back.

The Proper Way to Reengineer Your Workforce
In the unfortunate event that you must layoff some of your workforce, be prepared to do it the right way.

Remember To Incorporate Customer Relationship Management
Part of running a successful business is knowing your customers and their knowing you.

Effective Sign Design Benefits
Four ways to make your signs more powerful

It’s Ten O’clock, Do You Know Where Your Business Is?
It sometimes seems that your business is like your child. Learn some tips on raising it.

The Sub-species: Subcontracting in the Sign Industry
To be or not to be a subcontractor?

Selling Logo Design: A Psychology for Profit
Understanding advertising, branding and marketing

Who Will Run Your Company?
Who will be your next CEO?

Leadership and Change
The speed of business evolution is constantly changing.

The Dollars and Sense of Digital Cameras
Using a digital camera to save time and money

Quiet desperation
Financing your sign business, one persons view from the bottom.

How Can You Make Them Move If They Don’t Know What You Want?
Communicating Your Company’s Goals and Values

Formula For Success
People Management

Effective Customer Interaction
'Dealing with Difficult Customers'

OSHA Standards
Will You Be Ready For OSHA?

Training:
The Neglected Business Tool

The Timely Collection of Accounts Receivable: Part II (Inquiry and Appeal)
The slow or delinquent payment by 30-to-40% of a sign shop’s customers can create problems.

The Timely Collection of Accounts Receivable: Part III (Urgency and Ultimatum)
Believe it or not, occasionally the Notification, the Reminder, the Inquiry and the Appeal Stages of the standard collection series do not motivate sign customers to pay.

The Timely Collection of Accounts Receivable: Part I
An owner of a successful sign shop recently identified his three main challenges in the business

Shop Reputation is Gold
So you don't work in a dog-eat-dog rat race of an industry...

Setting Schedules: Creating Service Out of Order
Late signs or are your jobs off schedule?

Ending the Shop's Nightmare Circus
Is your sign making business as a three-ring circus?

Dealing with the Less-than-Perfect Customers
Surrendering to whatever customers want can be bad business

Building a Team
Essential elements in building a team for your business

Writing a Marketing Strategy: Four Easy Steps
Talk to the “Ivory Tower experts” about marketing, and they will tell you that marketing management basically consists of a series of complex, interrelated analytical processes and strategies

The Sign Height Fight
As profoessionals we care about this subject because of public safety issues. With professional studies that depict locations where short signs are appropriate and others where they are not, it's time to cast aside the opinions and start looking at the facts.

CNC Routing


Trends and Innovations in Cutting and Routing Technology
Output providers continue to look for new cutting, routing and finishing solutions to help them provide the latest products and services to meet their clients' needs.

Discover the Rewards of Owning A CNC Router
See the options available and avenues where sign makers can use CNC routers to get into the commercial signage business and channel letter fabrication. CNC routers provide a broad capability to enter into multiple markets.

Sign Software in Action
Discover how signmakers are using industry specific sign software to raise revenues, increase production - and get creative.

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

Laser Engraving Part IV: Using your System as a Cutting Tool
The same laser engraving system that engraves on many products and materials may also serve as a very powerful and versatile cutting too as well. Read on to get some ideas.

Discover the Rewards of Owning A CNC Router
See the options available and avenues where sign makers can use CNC routers to get into the commercial signage business and channel letter fabrication. CNC routers provide a broad capability to enter into multiple markets.

Lasers: Ready to Buy-What you Really Need to Know
For those new to laser technology, buying laser equipment can be an intimidating experience. The word laser often conjures images of danger, mystery, impossible learning curves, and high price tags. However, with the user-friendly, increasingly affordable laser engraving equipment of today, nothing could be further from the truth.

Laser Engraving Part 3: The Possibilities
The word, 'versatility' is often used to describe today’s laser engraving and cutting equipment: for good reason. Not only can you use the same system to cut out parts and engrave them, the material and product choices are seemingly endless as are the markets in which people use lasers.

Next-Gen CNC's
CNC routers are getting higher-tech at lower-costs. Find out what bells and whistles the latest models have to offer.

Ask the Expert: CNC Router Veteran Shares Practical Knowledge
Do you have questions about CNC machining? Get inside the head of router expert Jay Higgins in this one-on-one interview.

Signs From The Spirit World
Everyone loves an 'Olde Worlde' pub with its oak beams, horse brasses and roaring log fires. Nevertheless, no matter how old the pub itself, the name on the sign outside is probably the most historic thing about the place.

Back to School: Sign Makers Seek CNC Router Education
Are you ready for prime time? Learn about educational programs that teach you the ins and outs of computerized routers.

Software Trend Adds Oomph to Routed Signs
Bored with two-dimensional computerized machining? Add a little life to your signs with three-dimensional auto-sculpting software.

Expand Your Business With CNC Routers
Take a look at your options in the CNC router market and decide if the potential rewards are worth the financial investment.

Gold Leafing From A to Z
The ancient art of gold leafing has not changed much since Egyptian times. Learn some time-tested hand guilding secrets from the pros.

Making the New Look Old
The details of a challenging, yet fun sign project.

Laser Engraving: The Possibilities
Today’s laser engraving and cutting equipment provide versatility for whether you are thinking of diversifying or simply expanding.

Laser Engraving: The Basics Part Two
If you've put off diversifying your shop by venturing into laser engraving because of equipment costs, this should relieve some of your worries.

Laser Engraving: The Basics
Find out how this technology can assist you in your business.

Winning Sales Tax Jeopardy
Are you prepared for the sales tax audit?

The Sub-species: Subcontracting in the Sign Industry
To be or not to be a subcontractor?

Setting Schedules: Creating Service Out of Order
Late signs or are your jobs off schedule?

Ending the Shop's Nightmare Circus
Is your sign making business as a three-ring circus?

Dealing with the Less-than-Perfect Customers
Surrendering to whatever customers want can be bad business

Building a Team
Essential elements in building a team for your business

Computer Technology


Profiling Business Management Software Options for Specialty Imaging, Signs and Graphics
An MIS/ERP program can help you streamline everything from quoting and job tracking to inventory management, shipping and invoicing.

Making Color Management a Top Priority
Color management is no longer a value-add for businesses; it is necessary to stay competitive in today's market. Follow a real-world example of successful color management solutions to consider for your sign shop.

Color Proofing & Standards in 2012
Let's look at the various proofing specifications, standards and methodologies that are prevailing this year?

Photoshop CS5 Enlightenment
Photoshop has become the go-to photo and image editing software used in advertising, photography, marketing, publishing, design and graphic industries around the world. This article discusses some basic setup features you can use with the latest iteration, Photoshop CS5, to your advantage in large-format applications.

Sign Software in Action
Discover how signmakers are using industry specific sign software to raise revenues, increase production - and get creative.

Maximize Print Accuracy with G7
In the printing industry, the most prolific drain on profitability is process color print inaccuracy. In this article, I will share with you some important principles that have helped hundreds of printers maximize print accuracy and add thousands of dollars to their bottom lines.

Getting Back to Basics: A Guide to Color Management
Signmakers can take a proactive stance in ensuring business success by going back to basics, including re-assessing their processes and making the most of their existing printing equipment.

Computer to Screen (CTS) Today
Are you waiting for film to disappear before you change? Inkjet CTS systems have a very low-cost consumable, and it isn’t going away for a long time.

Does Your Vinyl Printing Flow Where You Want It To Go?
Digital print shops that print onto vinyl could find a competitive advantage with software that streamlines the printing processes and sidesteps common challenges.

Project Management Made Easy Through Estimating & Business Management Software
The programs continue to evolve and mature, and with this improvement cycle the results are increased productivity, greater control of costs and an improved bottom line. All achieved with greater ease and accuracy than ever before. So how can you afford to not be on this bandwagon?

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

Rendering Intents: The How and Why
Rendering intents, another key component of a Color Management System, are ways of dealing with colors that are out-of-gamut ­ colors present in the source space that our destination space or output device is incapable of producing. We'll aim to help you wrap you thoughts around this theory.

SGIA '06: Show Recap 'Exhibiting the Future Now'
When SignIndustry.com visits friends at the SGIA Expo, we are never surprised at the level of professionalism, expertise, and creativity that is displayed down the isles, in the booths, and at the seminars. SGIA '06 was no exception producing a special excitement in the air with abundant energy and a sense of exhilaration.

SGIA '06: Show Recap 'Exhibiting the Future Now'
When SignIndustry.com visits friends at the SGIA Expo, we are never surprised at the level of professionalism, expertise, and creativity that is displayed down the isles, in the booths, and at the seminars. SGIA '06 was no exception producing a special excitement in the air with abundant energy and a sense of exhilaration.

Monitor Calibration
One of the most important aspects of color management is monitor calibration. If the color isn't right on the monitor, coming up with accurate digital output is almost impossible.

RIPs: The Meaning Behind the Puzzle of Digital Graphic Output
Raster Image Processors are used by most large format graphic shops, but this article will help you to understand what they do and why you need this vital piece to complete your puzzle.

Converting Raster Images to Vector Images Can Be A Challenge, But It Doesn't Have To Be.
Finding the Right Tracing Software to Get the Job Done

Mainstreaming Digital Electronic Signage With Metric Optimization Software
Trying to determine when ads are at their most effective point is the golden ring many have been searching for in the advertising through digital electronic signage.

More Choices: Looking at the New Faces of Digital Display Technology
In this Part I of a series that examines the newest technology available for digital signage, as well as the improvements made to existing technologies, we will explore some of the general, cutting edge advances made in this segment of our industry.

CRM Part IV: Improving Sales and Customer Loyalty
In this, the final in a series of articles revealing how Customer Relationship Management (CRM) can transform your business to a new profitable level, we will address the selling and customer loyalty strategies that you can implement through CRM.

Why You Should Invest in True Sign Making Software
Everyone always claims that their software is the best. This article has taken a few of the foremost signage specific software products and gives you insight into what makes them worthy to take their seat in your shop. Read on to learn more.

Training Your Signshop To Use New Equipment & Software
To produce eye-catching, quality prints and signs, printing machines and software require skilled operators. One way operators acquire their skill is through training. Delve inside to catch the scoop on the different options available to take advantage of all the features of your equipment and software.

CRM Pt. 3: Turning Prospects to Customers
Now is the time to employ CRM to convert your prospects to customers. The conversion process, (taking all of those prospect names in your data base and converting them to paying, loyal customers) is the profitable portion of your CRM program. This is the act of turning information into dollars.

Sign Designers Benefit from Stock Photography
Photos increase a readers interest in viewing what you or your client is promoting in your signage or ads, and therefore increase the likelihood the information will get read.

Raster Images versus Vector Images
All electronic art images are divided into one of two core types, raster images (also know as 'bitmaps') and vector images. In a nutshell raster images are composed of connected dots and vectors are images composed of connected lines.

CRM Tools for Marketing, Part II
Along with providing a means for managing sales and customer information, CRM also enables businesses to market more effectively and efficiently.

Profiling Your Scanner and Digital Camera
In previous articles we discussed profiling monitors and printers, how standard working spaces connect the two, and how to proof one device or process on another. Our objective is to match the original file on-screen and on the printer, or in the case of a proof, to match the device on which it will be printed.

Winning and Keeping Customers for Life through CRM- Part I: Marketing
Long-term success for your company depends on efficient and effective customer relationship management.

Color Management for Proofing
Looking into profiling for proofing, meaning you want your large-format inkjet printer to look like another printer or printing process, such as an offset press or a production printer.

Printer Profiling- Matching What You See To What You Get
In this part of the series we look at how to profile your printer, so that output you print will match what you saw on the screen.

Standard Color Working Spaces
A standard working space is a place to store color data until you know what you want to do with it. For example, you might want to display, print, or proof a file.

COLOR MANAGEMENT: The Color Gamut, Gamut Mapping and Gamut Clipping and Your Rendering Intents
By understanding the relationships of color theory and the physical limits of your printers you can better apply color managment to achieve the desired results.

Sign Pricing Series - Commercial Screen Print Pricing
Like their digital brethren, commercial screen printers typically use two fundamental approaches to pricing depending on their size. The two methods are pricing tables and time-and-materials.

Color Management for a Monitor-to-Print Match
Advancements in color measurement instruments and color management software have made it possible for nearly everyone to afford at least a monitor calibration system, so monitor-to-print match today is the rule rather than the exception.

Covering Your Back...Ups
In the digital graphics age, one of the easiest things to neglect in our busy day is the critical backup of all the client files and databases we use to remain gamefully in business. Are you backing up your companies data & graphics?

PDF Workflow 101: Convert Your Digital Workflow to PDF
Smooth out the headaches involved in getting files from your clients by using the versatile PDF (Portable Document Format) in your businesses workflow.

Sign Pricing Series - Digital Print Pricing
In the last article, I touched on the elements of pricing. Chiefly, pricing will vary based on competition, industry practice, and the skill vs. cost of accuracy in pricing. With digital printing, these basic concepts hold true.

Scan 101: Appropriate Scan Resolutions and Color Settings for Your Inkjet Printer
Resolution can be a confusing concept in the scanning & output world, but here are some facts to help you better understand and not get caught up in the myths.

Sign Pricing Series - Pricing Approaches and Accuracy
This series on pricing and estimating will address the most common pricing approaches for different segments of the sign and graphics industry.

Which Sign Making Software Should You Own? Part 2
Looking into ''Bridge'' software. There are many factors to include in your decision such as, your budget, the type of signs you intend to make, the kind of hardware such as cutters and printers that you want to run and of course the difficulty in learning the feature set of the software.

COLOR MANAGEMENT: Basic Color Theory
One of the most fundamental and misunderstood facets of printing is basic color theory. Learn the foundation or polish up your knowledge on how color works.

Which Signmaking Software Should You Own? Part 1
Deciding which software to purchase for your sign making needs can be a difficult task. We'll outline a few of the softwares out today and help you to decide which one best fits your business.

The Art of Laminating: Tips to cold laminating ­ Part II
We have discussed loading the laminates in part one. Now comes the nerve-racking part where you have to laminate a print in hopes that everything will go smoothly. In other words, no air bubbles and no wrinkles or else it’s back to the printing stage.

Ask the Expert: CNC Router Veteran Shares Practical Knowledge
Do you have questions about CNC machining? Get inside the head of router expert Jay Higgins in this one-on-one interview.

Monitor Calibration
One of the most important aspects of color management is monitor calibration. If the color isn't right on the monitor, coming up with accurate digital output is almost impossible.

Scratching The Surface Part 3
Digital printing and the advantages of using a network with RIPs and your digital printers

Scratching the surface Part II
The network and vinyl cutting

Scratching The Surface Part 1 - Streamlining The Shop
Remember when you where a kid and your mother told you to share your toys! In business it’s not that much different and the best solution is through a network.

Pantone Color Matching Basics
It is the sign maker’s responsibility to provide color consistency across various media.

Digital Imaging Made Easy
It used to be that digital imaging was not for the faint of heart. Today, everyone is doing it!

A quick guide for choosing your first digital camera
The ABC's of buying a digital camera

Digital Dynamic Signage Dares Retailers to Take the Plunge
Understanding how to incorporate new technologies into your designs could help your business stay on the cutting edge and win new clients.

Digital Cameras and Scanners - Choosing What You Need
To get your customer's image or photograph from their format to yours can be a taunting task. Learn what tools are available to get the job done.

Sick About Viruses
Preventative medicine to avoid the next bug

Scanner / Monitor Calibration 101
Easy and inexpensive ways to calibrate your scanner

Understanding & Choosing a Scanner, Part I
Picking the right scanner for your business

A Trusted Giant in Sign Technology: Gerber Scientific Products
Since 1980, Gerber Scientific Products has continued—from their base in Manchester, Connecticut—to set the standards in automated sign making and screen printing.

Winning Sales Tax Jeopardy
Are you prepared for the sales tax audit?

The Total "Language" of Signs
Nothing speaks louder to a potential buyer than a bold display

The Sub-species: Subcontracting in the Sign Industry
To be or not to be a subcontractor?

The Dollars and Sense of Digital Cameras
Using a digital camera to save time and money

Shop Reputation is Gold
So you don't work in a dog-eat-dog rat race of an industry...

Setting Schedules: Creating Service Out of Order
Late signs or are your jobs off schedule?

Selling Logo Design: A Psychology for Profit
Understanding advertising, branding and marketing

Scan, Edit, Save, and Create: Innovative Sign Design
'What you see is what you will get.'

Routing for Dollars
Volume means profit

Photography and Signs: An Efficient Tradition
Take a good picture to begin with will save you time in the long run

Dealing with the Less-than-Perfect Customers
Surrendering to whatever customers want can be bad business

It Keeps Plotting...and Plotting
When time for a new plotter, here's what you need to consider

Ending the Shop's Nightmare Circus
Is your sign making business as a three-ring circus?

Cutting Stone with Water and Light
Lasers and waterjets open up whole new worlds of stone-cutting to the creative sign builder

Digital Imaging


Exploring New Windows of Opportunity in Wide-Format Printing
Once upon a time, before the advent of wide format printing and fade resistant inks, window treatment manufacturers were confined to offering single colors and replicated patterns, but today the sky can be the limit.

Determining ROI and Profit Opportunities in Wide-Format Printing
With sustained year-over-year growth in the sign and display graphics business, wide-format digital inkjet printing remains a strong and attractive profit opportunity for printing companies.

How to Survey your Print Customers For Mutual Benefit and Continued Successes
Surveying customers shows an interest in what they think, thus sowing inherent goodwill into the relationship.

Utilizing Today's Media for Trade Show Success
While choosing among new and improved media, inks, hardware and software can become overwhelming, it is an essential component that separates the good sign industry professionals from the best.

How to Select Your Next Wide-Format Printer, Part II
Know your business, and why and for what reason you are looking to purchase a printer, and base that on what you need to produce with it to make sure you make the right choice.

Diversifying Into Wide-Format for Increased Market Share and Revenue
Calling on new wide format digital graphics prospects almost demands that the printer is able to prove the ability to produce a wide range of applications. The challenge is to approach finding new customers in new and adjacent markets at a strategic level.

Moving into New Markets: Apparel to Soft Signage
Businesses from manufacturing to retail are constantly trying to broaden the spectrum of products and services they offer to their clients, a common sense business practice at its best.

Digital Ceramic Printing Continues to Cast a New Business Model for Output Providers
Inkjet technology has made a huge impact on what manufacturers can create, and the mass acceptance of these designs from the world markets has promoted the swift transformation from screen and roller printing to utilizing inkjet technology.

How to Select Your Next Wide-Format Printer
This is an interesting topic, to be sure, and one that could invite plenty of argument from interested parties (e.g. - sellers shouting, 'Buy mine, buy mine!'). Follow the steps in this article to help you to make an informed decision.

The Variables of Calculating Ink Consumption
Tracking ink use is a slippery topic compared to tracking square feet or meters printed, and the amount of material waste generated. How much ink does your business use for each job? How about consumption per week for all printers combined? What about ink used on a monthly basis?

Digital Textile Printing Has Come of Age
One only needs to look at what is happening in other parts of the world to see that now is the time for companies in North America to invest resources to participate in the projected growth of digital textile printing.

Profitable Print Relationships, and How to Achieve Them
Ultimately, printers with the right sales messages will create more powerful, profitable businesses. Will you choose to be one or not?

Smaller Might Be Smarter: On-Demand/Short-Run Solutions for Your Business
One key production process that is ideal for on-demand/short-run production that you may want to consider is sublimation. In addition to the production advantages and versatility of the sublimation process, the startup costs are relatively low.

The Evolution and Opportunity of Alternative Inks
Have you been considering alternative inks lately? As the inkjet market matures and users become savvier, the trend of alternative inks is growing.

Frame It: The Uncovering of the Framing Segment of the Sign Industry
Businesses who are getting involved in wide-format banner framing are discovering a niche with a demand that needs to be filled. This segment of the industry provides an opportunity for sign professionals to diversify their businesses while offering customers a unique choice in sign products.

Getting Up to Speed with Job Management Software for Large-Format Graphics Production
Companies that specialize in large-format graphics have long used job-management software to stay profitable. But developing a job-management system that can support a 'full-service' printing business is not always that easy.

Unleashing the Market Opportunities of Window Graphics in the Retail Industry
Retail displays and graphics have and will continue to represent a major opportunity for sign makers looking to increase revenue.

Digital Ink Technology Innovations
New developments over the past decade in digital ink technology have helped change the landscape of the entire wide-format marketplace and thus have enabled print providers with new tools to dramatically expand their output applications and produce vibrant, eye-catching signage for their clients.

Making Color Management a Top Priority
Color management is no longer a value-add for businesses; it is necessary to stay competitive in today's market. Follow a real-world example of successful color management solutions to consider for your sign shop.

OSHA Hazard Communication Standard - What it Means for the Imaging Community
The new regulations provide specific information that must be included on each label. The major change includes the use of pictograms. Employers must train their employees to recognize the new warning labels and SDS formats by December 1, 2013.

Does Your Vinyl Printing Flow Where You Want It To Go?
Digital print shops that print onto vinyl could find a competitive advantage with software that streamlines the printing processes and sidesteps common challenges.

Lenticular and 3D Commercial Sign Applications
Studies have shown that 3D increases the stopping power of advertisements by as much as five times and increases the staying power by four times in relation to 2D ads.

The Venerable Vector Graphic - Supreme Sublimation
With the power of vectors behind you, you can make everything from coasters to billboards. Using the powerful vector format in your arsenal will scale up your workflow to any size you want.

Going Beyond the Printed Piece - Post-Print Fulfillment Services Offer More Opportunities for Output Providers
Print providers need to rethink their business models, and be able to supply their customers with the broader scope of services that go beyond providing output options.

Reasons Behind Single vs. Multi-Technology Printing
Screen printed glass is everywhere. It's at home, in the streets, in stores, in the workplace, in learning centers, on public transportation and in restaurants. In fact, it appears more than most people often recognize.

Photo Imaging & Specialty Graphics Find Common Ground
Photo imaging is not limited to any particular market segment. The market for consumer-personalized photoproducts has been rapidly growing in recent years.

Current Considerations For Digital Printing Equipment Purchases
As the variety of print jobs increases, and the competitive nature of our business intensifies, it is even more important to consider all variables before implementing a digital printer.

Suppliers Take Automated Wide-Format Printing to the Next Level
The evolution in automation and workflow integration of wide-format printing can lower labor and production costs, as well as the ability to produce more short-run jobs with a quicker turn-around time and in a more cost effective manner.

Media & Finishing Drive Product & Market Differentiation
Evolving technologies such as textured finishes and printed fabrics are strong trends towards providing 'step-above' products which yield higher margins and help you to differentiate your company from the average shop.

Wide-Format Digital Graphics Industry: New Directions & Growing Possibilities
Today's graphics industry, digital technology, is driven by inkjet as the technology of choice. Now considered mainstream, there are still changes in technology, materials and markets continue to expand its range. Hear from industry experts Scott Crosby, Holland and Crosby Ltd; Jeff Edwards, Océ Display Graphics Systems; Kim Magraw, Supergraphics; and Rick Scrimger, Roland DGA Corporation to learn more.

The UV-LED Inkjet Curing Revolution Gains Momentum
The use of UV-LED systems for the curing of UV inkjet inks continues to expand as equipment manufacturers bring this technology to a wide range of new equipment. Is inkjet ready for prime time, and what are the challenges faced in the adoption of the technology?

Stop Your Printer: How Well Are You Matching Print Quality to Your Client's Application or Needs?
If you don't match the print resolution and quality to the needs and expectations of your client, you may just be rushing yourself out of business. So stop and review how you're approaching this problem in the digital printing industry.

Repair or Replace: Weighing the Options for Your Wide-Format Printer
Learn key indicators to help you determine when to repair your wide-format printer and when it is time to send it on down the road.

Eliminate Printing Defects Caused by Static Electricity
For the digital and screen printing industry, the most common problems associated with static are dust attraction, printing defects and shocks to operators. Learn how to identify and mitigate these real-world challenges.

Sales Compensation: Starting With the Basics
I think there's a lot of opportunity to improve sales performance by improving sales compensation strategy. Let's start with the basics.

Maximizing Profitability in Sign & Graphics Shops
Controlling costs, pricing strategies, up-selling & more

QR Codes: A Creaky Bridge Between Physical & Digital Worlds
QR (quick response) codes are popping up all over the place. From wine labels and movie trailers, to printed magazines and direct mail, you're now likely to come across a QR code wherever you see a printed advertisement or message.

Mural Media: A Complete Guide to Digital Wallcovering Applications
Why Digital Wallcovering; Why Now? According to a January 2011 report by Global Industry Analysts, Inc. (GIA), the global wallcovering market is expected to reach $26 billion dollars by 2015. GIA attributes this growth to the increased demand for the remodeling/refurbishing of homes within the residential construction industry.

The 21st Century Color Matcher
If you're in the business of selling color images, you want to take advantage of everything you can to make those images the best they can be with the tools you have available. This is why today's graphic imaging company needs a digital color manager.

A Guide for Sign Shops: Taking the Plunge into Digital Fine Art and Photo
This article will focus on the wide range of digital art media in assorted weights, textures and finishes that can affect how the final image looks and feels. And also provide sign shops with useful tips and advice for successfully jumping into this lucrative market.

Wide Format Ink Jet Graphics Forecast Analysis 2011 by I.T. Strategies
Since 1994, the forecast is based on systems sales units input of 90%+ of vendors representing at least 90% of sales for the prior calendar year (this year, 2010’s sales). Further data regarding pricing, consumption, utilization rates and substrate usage is gathered through secondary research and is regularly refreshed through user research among users of wide format technology each year. Various methods of cross-analysis are employed as sanity checks on individual data points. Read on to learn more.

Maximizing Digital: Print-and-Cut Heat Transfers
Digital means many things to different decorators. As a term in our industry, it is commonly associated with the boom in either wide-format digital print imaging or with direct-on-garment printing. Either way, digital is leading-edge and contains many technologies. One key technology with multiple uses is the digital print-and-cut process for fabric embellishment.

BC Ferries Ship Wrap Promotes 2010 Olympic and Paralympic Winter Games
Three brand new 160-meter Super-C class ships were wrapped with the mega-sized photographic images and branding colors representing the 2010 Winter Games and the beauty of British Columbia.

A Signmaker's Guide to Choosing the Right Media for Backlit Displays
Retailers, trade show exhibitors and sign shops alike are constantly searching for the newest, most exciting ways to attract potential buyers and customers. But they often find themselves overlooking the potential of the equipment, supplies and media that are right in front of them. Why not digitally printed backlit graphics?

New Realties in the Wide-Format Graphics Market
Companies that stay tuned to the latest available technologies will be best positioned to meet the increasingly demanding market requirements.

New Realties in the Wide-Format Graphics Market
Companies that stay tuned to the latest available technologies will be best positioned to meet the increasingly demanding market requirements.

A Fresh Look at PSA Media: Tips to Streamline Your Signshop
As advances in inkjet technologies continue to move forward, so does the availability of new printers, media and inks. Stay on ahead of the curve by keeping in touch with the new products.

Positioning Graphics for Successful Installation
Excerpt from PDAA Vinyl Installation Proficiency Guide

Going Lean With Your Sign Company
Now more than ever, the sign industry needs to make the most of their resources and refine processes to utilize the utmost in efficiency throughout their company. Read how one company has done just that.

Stop Your Printer: How Well Are You Matching Print Quality to Your Client's Application or Needs?
If you don't match the print resolution and quality to the needs and expectations of your client, you may just be rushing yourself out of business. So stop and review how you're approaching this problem in the digital printing industry.

Common Techniques and Tips for Producing POP
By learning about the changes in the industry, signmakers can capitalize on new media and applications for it to create eye-catching indoor POP displays and graphics.

Avoiding the Pitfalls of Going Digital
There's a lot of misinformation out there and I will be taking you through the most common issues that I have encountered, and the products that I feel you should have in order to make the best graphics in the most efficient way possible.

Factors Impacting Vinyl Removal, Part I
Learning what vinyl film is, the impact that the environment and the surface finish has on vinyl are all factors that will help you deal with the ultimate need to remove vinyl graphics.

Show Review: The 2009 ISA International Sign Expo - See what you missed!
What was the best booth location at the ISA Sign Expo 2009? What was worth talking about at this show? SignIndustry.com was there and has the scoop!

Know Your Tools: Finishing with Efficiency
From year to year, many companies change the products they make, or begin producing new product lines in niche areas that require new and different finishing methods. In some shops, the steps taken to finish products are done with inappropriate tools.

Making the Most of Application Fluids
Using application fluids isn’t rocket science, but it’s not child’s play, either. Discover what you need to know to make the most of application fluids.

Light Boxes for Retail Display - Saving Dollars with New Technology
Are all retail light boxes created equal? New developments in retail light box technology and demands for more sophisticated and energy efficient merchandising and display products may be signaling the demise of standard light box technology.

Getting Back to Basics: A Guide to Color Management
Signmakers can take a proactive stance in ensuring business success by going back to basics, including re-assessing their processes and making the most of their existing printing equipment.

And Now for Something Completely Different
Reflecting on the past to determine new ways to be successful in a challenging economy.

Variable-Dot Printing: Why Dots-Per-Inch is No Longer the Only Measure of Inkjet Print Quality
The correlation of higher quality to higher dpi is certainly defensible, assuming one thing: The dots are all the same size. Recent developments in inkjet technology have turned this standard on its side.

Variable-Dot Printing: Why Dots-Per-Inch is No Longer the Only Measure of Inkjet Print Quality
The correlation of higher quality to higher dpi is certainly defensible, assuming one thing: The dots are all the same size. Recent developments in inkjet technology have turned this standard on its side.

Stay Ahead with Accurate Sign Estimating Using Advanced Technologies
Submitting the winning bid for sign projects is more challenging today than ever before. Click for some insider perspectives on optimizing your company efficiency with estimating.

Snapshot of the Sign Industry 3rd Quarter 2008
For SignIndustry.com’s annual ‘pulse taking’ of the state of the sign industry, we peeked and probed into various facets of the industry to get an idea of the state of our trade before going into 2009.

What Today’s Print Buyers Really Want ­ and How You Can Deliver
To print buyers (especially new ones), printers are all alike.

Full Product Branding with Self-Adhesive Films: What Does It Really Mean?
An in-depth analysis of the concept and ways to incorporate it into your business

Looking Behind the Accounting Curtain: The Accounting Team and Print MIS in the Big Picture
The goal of a print management information system in this global picture is to provide accurate, timely information that can be quickly and easily consolidated and organized.

Full Product Branding with Self-Adhesive Films: What Does It Really Mean?
An in-depth analysis of the concept and ways to incorporate it into your business

Getting Inkjet Ink and Print Heads to Work Together
Inkjet print systems fail primarily because of the fluids used in them. Read on to find out if it's all a hoax or if putting high-test in is all it's cracked up to be.

Getting Inkjet Ink and Print Heads to Work Together
Inkjet print systems fail primarily because of the fluids used in them. Read on to find out if it's all a hoax or if putting high-test in is all it's cracked up to be.

Preparing Floors for Floor Graphics
Learn how to how to laminate the graphic, how to place it, how to prep the surface, and how to install the graphic so it will stay put and do its job.

Floor Graphics: Walking into Opportunity
The floor graphics concept was ahead of its time a few years ago, but if you haven’t gotten into this side of the business yet, there is no time like the present.

Does Your Vinyl Printing Flow Where You Want It To Go?
Digital print shops that print onto vinyl could find a competitive advantage with software that streamlines the printing processes and sidesteps common challenges.

Project Management Made Easy Through Estimating & Business Management Software
The programs continue to evolve and mature, and with this improvement cycle the results are increased productivity, greater control of costs and an improved bottom line. All achieved with greater ease and accuracy than ever before. So how can you afford to not be on this bandwagon?

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

Surviving and Profiting from the Economy, Intentionally
Regardless of whether an inevitable slow period results from the economy, from competition or from other sources outside the control of the business owner or manager, it is never too late to employ slow period survival strategies in your sign business.

Solvent Printers and Air Quality Control
For years, it has been accepted the smelly operating conditions are par for the course and normal in shops with solvent printers, but we have come to a turning point where these fumes and odors are more than just a nuisance. They pose real health concerns.

Choosing the Best Ink to Print on Vinyl
Some digital print shops stick to the ink their printer manufacturer offers. But that might not always be the best choice for your vinyl print job. Your overarching goal is to match your ink to your media. Find out what you need to know.

Smaller World — The Implications of GHS and REACH
Both were developed in the international arena and both have already influenced chemical policy well beyond their original borders.

Today and Tomorrow: Considering Digital Imaging an SGIA Interview
In recognition of the SGIA Journal's 10th anniversary in 2007, we take a look forward and backward, evaluating how our industry has changed and how we expect it will change by the time the Journal celebrates its twentieth anniversary.

The History and Future of the U.S. Sign Industry
Here’s a quick perspective on the size of the U.S. sign industry and the impact of wide format inkjet printing in the sign industry today.

Should You Buy Ink in Bulk?
Discover the pros and cons of buying ink in large quantities.

Should You Buy Ink in Bulk?
Discover the pros and cons of buying ink in large quantities.

Third-Party Ink Could Leave You Crying
It’s your printer and you can use third-party ink if you want to, but like the old song, it may leave you crying over your banner.

It’s All About the Digital File at SGIA ’07- From Wrapping Gators to Mermaids
Whether you’re cutting rubylith, fluted-plastic or vinyl; printing on rigid sheet, t-shirts, tile or fabric; or getting a message across through embroidery, it all comes down to the digital file.

Snapshot of the Sign Industry 3rd Quarter 2007
As we did last year, SignIndustry.com took a quick pulse of the sign industry to try to get an idea of the state of the industry in this third quarter of 2007.

Want to Become a Lenticular Printer? ­ Just do it!
For both sign makers and wide format printers, lenticular can be a valuable differentiator, an additional value-added service and best of all, a profit generator.

The Rundown on Calendered Vinyl Films
Calendered vinyl films were once thought of as an inferior economical choice, but some calendered vinyl film manufacturers have come a long way in terms of product quality and breadth, by offering conformability, durability and that image pop that is required for the application.

Screen or Digital Which Method to Choose...An Imaging Technology Decision
The choices of using digital printing vs. screen printing, learn how to find the sweet-spot for your company to determine the most profitable choice on a job.

2007 Business Growth Plans Survey for Flatbed Inkjet, Wide Format Injet & Grand-Format Inkjet
The results of SGIA’s recent 2007 Business Growth Plans Survey demonstrate an interesting reality in our industry, and show a healthy difference between what imaging companies want (equipment-wise), and what they ultimately buy. Through the magic of trending data, let’s take a look.

2007 Business Growth Plans Survey for Flatbed Inkjet, Wide Format Injet & Grand-Format Inkjet
The results of SGIA’s recent 2007 Business Growth Plans Survey demonstrate an interesting reality in our industry, and show a healthy difference between what imaging companies want (equipment-wise), and what they ultimately buy. Through the magic of trending data, let’s take a look.

When Ink Is Not the Problem with Digital Printing, Part II
Beyond dust and dirt, several factors impact the ink’s ability to stick to the substrate. The carrier ­ aqueous-based or solvent-based ­ is another key factor in the final outcome. Then there’s calibration.

Reporting on RIPs- Raster Image Processors...What They Are and How They’re Doing
Every sign shop that depends on excellence from its printer is probably using a RIP. If you ever wanted to know the rap on RIPs, but were afraid to ask, read on to learn from the experience of your peers in the industry.

When Ink Is Not the Problem with Digital Printing, Part I
Variables like surface tension, media expansion and ink absorption take on new dimensions on larger substrates. If the paper doesn’t advance, it could cause blobs of ink or other ugly outcomes. If the media stretches even a little, you could get blurs. Tiling can become a challenge on larger prints. Read on to discover what to do when ink is not the problem.

Rendering Intents: The How and Why
Rendering intents, another key component of a Color Management System, are ways of dealing with colors that are out-of-gamut ­ colors present in the source space that our destination space or output device is incapable of producing. We'll aim to help you wrap you thoughts around this theory.

Printers’ Challenges in Meeting Fire Codes
All printed banners, wall coverings, display booth fabrics, table skirts, tents, awnings, carpeting, window treatments, interior furnishing and vinyl-coated fabrics are required to meet flame-retardant standards for homes, offices or other assembly places (Flammable Fabrics Act, 1953). The challenges of meeting these fire standards and codes have increased with the development of new synthetic fibers and the ink applications to these fibers, which create a liability risk for the specialty printer.

Complex Wraps Demand Advanced Techniques, Part I
Not all vehicle wraps are created equal ­ some are far more complex than others. Discover what you need to know to tackle even the most complex wraps with confidence.

Navigating To Complete Color Workflow Management
The explosion of digital imaging and printing in the sign industry has left many in the business in something of a conundrum. Here's this wonderful new machine on the floor that did such incredible things at the tradeshow, but how do you make it do them, do them consistently, and do them profitably?

Choosing the Right Sublimation Transfer Paper
This article will provide objectivity for choosing the right sublimation transfer paper, based upon the insight of dye sublimation experts professional collective experience.

Spot On - The State of Spot Colors in Inkjet Technology
The sign industry has been discussing spot colors for inkjet printers for over a decade. Are we getting any closer to quick-and-easy action?

Upcoming Developments in Industrial Inkjet for Display Graphics
The wide-format graphics industry has been transformed through the emergence over the past dozen years of digital inkjet printing technology.

Extreme Makeover: Business Signage Edition
Fastsigns International, Inc. chose 4 different businesses to receive a signage makeover. The four businesses chosen for the makeovers pondered many of the same things when they learned that they were selected for this free signage makeover. Would it draw in new customers? Would it boost sales? Would anyone even notice? The results speak for themselves.

What is Lenticular Imaging and Why Should You Know About It?
Lenticular imaging technology of today has morphed an old print technology into new stratospheres and consequently breathing new life and profit potential for printers and marketers alike.

Submarine Surfaces in Underground Exhibit Hall - Signage Tells the Tale
It was a sailor's nightmare during WW II. Leaning against the ship's rail, binoculars scanning the cold, Atlantic waters, a foaming white wake streaks through the waves and heads broadside for a direct strike against the Liberty ship.

The State of UV Inkjet Inks…the momentum is building
The advantage of 'curing' is simple: It allows ink to adhere to a broader range of substrates as compared to other digital printing technologies. On the other hand, there is a bit of a misconception that UV cured ink will stick to just about everything. Get a balanced view of UV curable pros and cons.

The Fine Art of Inks
Large format printers with special inks are producing top quality prints that sell in museums for tens of thousands of dollars. Find out what you need to know to take your cut by producing these fine art prints.

More Than Art for Art’s Sake
There is a fine line between signage and art and sometimes there is no line at all. Art becomes the sign and the sign becomes art. To some, even a traffic sign is seen as art.

SGIA '06: Show Recap 'Exhibiting the Future Now'
When SignIndustry.com visits friends at the SGIA Expo, we are never surprised at the level of professionalism, expertise, and creativity that is displayed down the isles, in the booths, and at the seminars. SGIA '06 was no exception producing a special excitement in the air with abundant energy and a sense of exhilaration.

About White Ink In Black and White
Could white ink allow you to expand into new markets? Imagine the possibilities of expanding your services to include printing on leather, cardboard, wood, stone or some other non-traditional material.

Expanding Your Ink Horizons
Printers today can accommodate up to 16-color inksets. But would that really benefit your shop? Find out the advantages and disadvantages of expanding your ink horizons.

The Ever-Changing World of Ink for Digital Printing
Ink development will continue to parallel the evolution of large format printing technology and end-user application requirements. Will UV ink become the industry standard?

The Ever-Changing World of Ink for Digital Printing
Ink development will continue to parallel the evolution of large format printing technology and end-user application requirements. Will UV ink become the industry standard?

Ink, Glorious Ink
You have two choices: buy cheap ink and yield cheap signs, or buy quality ink and yield quality signs. Find out why ink makes such a dramatic difference in large-format printing.

RIPs: The Meaning Behind the Puzzle of Digital Graphic Output
Raster Image Processors are used by most large format graphic shops, but this article will help you to understand what they do and why you need this vital piece to complete your puzzle.

Converting Raster Images to Vector Images Can Be A Challenge, But It Doesn't Have To Be.
Finding the Right Tracing Software to Get the Job Done

How Did The Graphics Market Get Where It Is Today?
Understanding the Graphics Market's Development: Part Two in a Series of Three

Wrapping Vegas
The basic elements are the same with wraps of all sizes, but large mass transit wraps offer some additional challenges that offer valuable lessons from graphics installers of all shapes and sizes.

100 Years and Counting: N. Glantz & Son Still Going Strong
Most people don't like to celebrate the annual aging ritual of birthdays beyond the late teens. But it's truly a sign that you're doing something right when your business is having its 100th year celebration.

Wrap It Up: Vehicle Wraps See New Developments Through Digital
Almost anything can be wrapped, including cars, trucks, motorcycles, buses, boats, trailers, railroad cars and even buildings. Learn the critical steps to planning, creating and installing a successful wrap. Or else you'll wish you did.

UV Ink in the Wide-Format Market: Should Wide-Format Printers Take the Cure?
A whole new world of applications is opening in the rigid-substrate sector by printers that are willing to invest in and push the technology and their businesses forward.

Incoming SGIA Chairman David Van Veldhuizen Speaks on Changes and Challenges
The industry is changing, lines between niche markets are becoming transparent, technology is pushing delivery systems to a new level and anybody in the world is only 1.7 seconds away.

Critical Questions to Consider When Looking at a Flatbed Purchase
The purpose of this article is to provide the imaging professional with a list of critical questions to ask when shopping for a flatbed inkjet printer. By understanding these questions, then seeking answers to them, those printers looking to install flatbed inkjet units in their facilities will be able to make better purchasing decisions.

Critical Questions to Consider When Looking at a Flatbed Purchase
The purpose of this article is to provide the imaging professional with a list of critical questions to ask when shopping for a flatbed inkjet printer. By understanding these questions, then seeking answers to them, those printers looking to install flatbed inkjet units in their facilities will be able to make better purchasing decisions.

Apparel Decorating Trends & Techniques for Digital and Sublimation Transfers
Recent trends of a flat decorated garment market have created a small group of nimble companies that have strategically positioned themselves to introduce the world to the short and micro runs of customized apparel.

Unlocking the Psychology of Signage
Successful sign making depends on effective visual communication. Understanding how consumers relate to signage, then, is key to helping your customers unlock the door to greater revenues.

Imaged Fabric Adds a Touch of Class to Hum Drum Displays
Fabric is findings its place in the trade show arena and beyond. Discover how this flexible, portable material fits into your business plan.

Learning the Language of Light for Trade Show Signage
Get some tips and tricks for communicating with the language of light so you can offer value-added advice to your customers.

Outdoor Eco or Low-Solvent Printing Market 2005
Manufacturers are beginning to introduce entry-level outdoor eco-solvent printers. Are you ready to take the plunge?

Rent, Lease or Finance Your Sign Equipment
Find the right answer to the question of whether your sign business should rent, lease or own the equipment used in your operations. Few sign professionals are able to accept the fact that there is no one right answer that fits everyone or every situtation.

Wide Format Graphics Market -Hardware, Media & Ink Revenues Growing 7% CAGR
The wide format graphics market generated total manufacturer revenues (at the retail level) of $7.3 billion in 2004 and is expected to generate manufacturer revenues of $10.1 billion in 2009, a CAGR of 7%.

Training Your Signshop To Use New Equipment & Software
To produce eye-catching, quality prints and signs, printing machines and software require skilled operators. One way operators acquire their skill is through training. Delve inside to catch the scoop on the different options available to take advantage of all the features of your equipment and software.

Digital Fabric Printing Offers Something No Sign Shop Can Afford To Ignore: Profitability
Have you explored the world of digital fabric printing? If not, then you could be missing out on one of the hottest trends in the sign industry today.

SGIA ’04 Recap: The Microcosm Meets the Macrocosm
The digital revolution. UV. The marriage of digital and screen. Multiple technologies. The buzz of energized attendees joined the hum of equipment at SGIA ’04 (Minneapolis, October 6­9), where more than 11,000 people represented 73 countries and every US state.

The Successful Integration of Digital Imaging Technology, Part II
In Part I of this two-part series, we discussed equipment options, inks and media choices. In this second part, we will address how to make digital imaging work for you including supplies, color management, marketing and strategies.

The Successful Integration of Digital Imaging Technology, Part I
Integrating digital imaging technology into your existing facility may represent a step into the unknown. Like a classical music enthusiast first discovering jazz, the company adopting digital is introduced to a fascinating new world that is puzzlingly different, yet strangely familiar. The equipment looks different, the buzzwords are different, but the final goal is the same: to produce and sell high-quality printed materials to paying customers.

Winning and Keeping Customers for Life through CRM- Part I: Marketing
Long-term success for your company depends on efficient and effective customer relationship management.

Color Management for Proofing
Looking into profiling for proofing, meaning you want your large-format inkjet printer to look like another printer or printing process, such as an offset press or a production printer.

Take It Outside...Current Trends in Out-of-Home Signage, Part 2
One area of importance that is often overlooked by the sign professional is the area of street furniture.

Printer Profiling- Matching What You See To What You Get
In this part of the series we look at how to profile your printer, so that output you print will match what you saw on the screen.

Standard Color Working Spaces
A standard working space is a place to store color data until you know what you want to do with it. For example, you might want to display, print, or proof a file.

Standard Color Working Spaces
A standard working space is a place to store color data until you know what you want to do with it. For example, you might want to display, print, or proof a file.

Color Management for a Monitor-to-Print Match
Advancements in color measurement instruments and color management software have made it possible for nearly everyone to afford at least a monitor calibration system, so monitor-to-print match today is the rule rather than the exception.

Eco Solvent Printers Poised to Shake Up PFP Market

PDF Workflow 101: Convert Your Digital Workflow to PDF
Smooth out the headaches involved in getting files from your clients by using the versatile PDF (Portable Document Format) in your businesses workflow.

Sign Pricing Series - Digital Print Pricing
In the last article, I touched on the elements of pricing. Chiefly, pricing will vary based on competition, industry practice, and the skill vs. cost of accuracy in pricing. With digital printing, these basic concepts hold true.

So You Want To Be a Vinyl Pro
Before you can claim professional installer status, you have to learn the basics to avoid common mistakes. Discover some fundamentals tips that will serve you well for many years.

Scan 101 ­ Appropriate Scan Resolutions and Color Settings for Your Inkjet Printer
Resolution can be a confusing concept in the scanning & output world, but here are some facts to help you better understand and not get caught up in the myths.

Sign Pricing Series - Pricing Approaches and Accuracy
This series on pricing and estimating will address the most common pricing approaches for different segments of the sign and graphics industry.

Creating Magnet-Receptive Graphics
In this day and age, a little diversification of your business can go a long way.

Creating Magnet-Receptive Graphics
In this day and age, a little diversification of your business can go a long way.

Digital Signage: Retail Electronic Signage is the New Poster Boy of Advertising
The domain of electronic signage has been part of sign design for several years and is just beginning to emerge as its own market niche for retail advertising.

UV-Curable Technology, Part III: Exploring the World of UV Printers
UV printer technology is the latest trend in the industry. Find out what the major players have to offer.

UV-Curable Technology, Part II: Benefits of Ultraviolet Curable Inks
Ultraviolet curable inks are promising to change the face of digital printing. Are you ready for the revolution?

UV-Curable Technology, Part I: The Ultraviolet Media Debate
Is dedicated UV media necessary? Or will any old vinyl do the trick? Avery and 3M have differing opinions.

Benefits of Vehicle Wrapping
Need some help selling vehicle wraps? Trade groups, sign shops and market researchers have ammunition to help you seal the deal.

Installing Vehicle Wraps Like the Pros (Final part of a three-part series)
Installing vehicle wraps takes knowledge and experience. Experts share some insights on getting the job done right.

8-Color Printing: What’s Hype and What’s Real?
As wide format digital production printing evolves, new technologies and paradigms are constantly being added to the continuous flow of new products.

Vehicle Wrapping, Part II: Design and Preparation
A haphazard approach to designing for wraps and preparing the vehicle for application will result in disaster. Find out how the pros work.

Venturing into Vehicle Wrapping
If you’ve been considering adding vehicle wrapping to your repartee, then you won’t want to miss part one in this three part series on vehicle wrapping.

The Art of Laminating: Tips to cold laminating ­ Part II
We have discussed loading the laminates in part one. Now comes the nerve-racking part where you have to laminate a print in hopes that everything will go smoothly. In other words, no air bubbles and no wrinkles or else it’s back to the printing stage.

The Art of Laminating- Tips to cold laminating - Part I
Laminating is a learn-as-you-go process, where a few pointers can help ease the pain of the learning curve.

The Art of Laminating Part 3 - Making the investment
Before you make the investment, you have to consider both your present needs and your future needs. The purchase of a laminator is similar to that of purchasing a car. A lot of decisions need to be made as to what bells and whistles come with the various models.

The Art of Laminating Part 2 - Understanding your materials
This is part two of a three-part series on Laminating.

The Art of Laminating
Part 1 - The Basics of Lamination

Scratching The Surface Part 3
Digital printing and the advantages of using a network with RIPs and your digital printers

Keys to Long Lasting Banners
Producing banners that will stand up against the Florida heat and the Chicago winds

International SignExpo 2002 Show Recap
Technology sailed onto the show floor from all four corners of the earth.

Choosing The Right Digital Printer For Your Shop
Know the right questions to ask to determine which printer is right for your business.

Pantone Color Matching Basics
It is the sign maker’s responsibility to provide color consistency across various media.

Understanding Bit Depth
Unscrambling the concept of bit depth

Are You Getting the Most Bang for Your Buck?
Multiple message displays increase your ad space and captivate

Should I Have an Ink Jet System in My Shop?
A few things to consider before you decide to purchase an Inkjet System.

The Dollars and Sense of Digital Cameras
Using a digital camera to save time and money

Spilling the Beans on Ink
What's it made of...

Selling Logo Design: A Psychology for Profit
Understanding advertising, branding and marketing

Scan, Edit, Save, and Create: Innovative Sign Design
'What you see is what you will get.'

Photography and Signs: An Efficient Tradition
Take a good picture to begin with will save you time in the long run

Dealing with the Less-than-Perfect Customers
Surrendering to whatever customers want can be bad business

Building a Team
Essential elements in building a team for your business

ONYX Delivers a RIP in Many Sizes to Fit Your Shops Needs
With the maylay of printers pouring into the marketplace there is always the need to have the right RIP for the right workflow for a shop. We've overviewed the product offerings from ONYX to help you see the benefits available for your shop.

Direct-to-Garment


Heat Hierarchy: Transfers, Applied Vinyl and More
Entire multimillion-dollar revenue streams can be achieved from one type, let alone a combination, of heat printing technology.

What's Happening with Digital Transfers
The evidence of digital technologies taking root in our industry is increasing rapidly. More and more garment decorators are adopting the use of these new technologies every day.

How to Know When to Turn Down a Garment Printing Job
Asking the right questions is the first step to avoiding the job from hell. Do not agree to a job that is foreign to you until you know all that it entails, including the processes you'll need to use, what supplies you will require, and how much time and effort you will have to put into it.

Digital Textile Printing: Soft Signage, Fabric Solutions & Innovation
Once a subset of the fledgling digital graphics industry, digital textile printing has grown into a strong industry of its own, offering a growing number of applications produced using materials, technologies and products unique to this segment.

Top 10 Concepts for Maximizing Productivity in Garment Decoration
As a contract printer, maximizing productivity is not just a goal, it's a necessity.

Pricing Guidelines for Direct-to-Garment Products
Pricing Strategy for Direct Garment Printing and a snapshot from a shop in the business.

Seasonal Maintenance for Direct-to-Garment Printing
When it comes to protecting your capital equipment investment for your business, nothing could be 'smarter' than putting your equipment at the top of your maintenance calendar schedule. You will drastically reduce the need to work 'harder' to keep your printer performing at peak levels.

5 Important Steps in Direct-to-Garment Printer Maintenance
It is critical to your business that your printer be routinely maintained to assure its productive life and longevity. Direct-to-garment printers have evolved in just a few short years from a category of machines that were un-proven, to being recognized as very productive printers which require minor regular maintenance.

Digital Technologies and the Apparel Decorator, Part III
In this final of a three-part series, we'll explain the application of heat-set media and direct-to-garment inkjet, giving you a better understanding of how these can enhance the success of your shop.

New Research Shows Influence of Digital Textile Printing
For at least 10 years, there has been a lot of discussion about the possibilities and potential for inkjet in the textile printing business. One of the first industry events I ever attended was dedicated to the subject. At the time, the suggestion was that as inkjet technology developed, there would be a dramatic shift in the way textiles are printed, including the garment-type textile printing methods.

Heat Transfer Machines Are One Hot Topic
Exploring the choices in heat presses offers many choices. This will show the different types to find the right choice for your budget and application.

Apparel Decorating Trends & Techniques for Digital and Sublimation Transfers
Recent trends of a flat decorated garment market have created a small group of nimble companies that have strategically positioned themselves to introduce the world to the short and micro runs of customized apparel.

Dynamic Digital Signage


Digital Signage: Penny Wise and Pound Foolish
You can certainly scrimp and save on your digital signs. But in the longer term, you'll find you're losing more than just money.

Determine What It Actually Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

Shaping Media Content for Digital Displays
Evolving message formats morph into more disparate media platforms including electronic billboards, LCD displays, cell phones and computers, so also must the content conform to each platform.

A Look Behind the Digital Signage Mask
Digital signage is everywhere, and growing by leaps and bounds. According to marketsandmarkets.com, the global digital signage market was estimated to generate $3.95 billion in 2011 and $13.2 billion by 2016, at a compound annual growth rate of 27.29 percent from 2011 to 2016. The market opportunity is virtually limitless, and now may be the perfect time to make it an offering.

National WW I Museum: Signs That Narrate Its Remembrance
The National World War I Museum was created as a monument to both honor the history of that war and also as a monument to the Americans and Europeans who fought and died in WW I.

Why Traditional Sign Businesses Are Now Adopting Digital Signage
Many sign business owners perceive Digital Signage as mysterious and potentially competitive to business. But instead digital signage should be viewed as an opportunity for growth and prosperity for your ever-changing business. Read on to learn why.

Corporate Lobbies: The New Landscape of Digital Signage
In recent times through digital signage, culture and corporate branding have gained equal value as a premium opportunity to connect anchor tenants with their building visitors.

Interactive Media Walls: Communication at an Arm's Distance
In what might be a hallucination of the eerie kind, imagine walking past an interior building wall that talks to you or starts to generate images that follow you as you walk by it. In some cases, the wall might get friendly and text out; 'touch me to start...' OK. A little touch, what could possibly happen?

Westfield Centre, Stratford City: Making a big statement with digital signage
Digital signage has come to London in a big way as a major collection of stand-alone screens and massive video walls that was recently installed in Westfield - Stratford City (London), one of the largest shopping malls in Europe.

Wayfinding: Following the signs along the way
SignIndustry.com connected with fd2s and 22MILES, two companies specializing in wayfinding and the art of getting from here to there in a safe, practical way. Take a look to see if you can get there from here.

Taking Advantage of the Digital Signage Opportunity
Positioning your company in the emerging digital signage market is about much more than buying some screens and plugging them. In fact, entering this industry segment requires careful planning and a strong sense of who you will work with and how it will be done.

Hard Rock Café and Digital Memories: The Magic of Rock & Roll Lives Forever in its Memorabilia
Using touch screens as a graphic interface, Hard Rock International has collaborated with several design firms to create a digital interactive gateway to its vast collection of music and memorabilia.

Dynamic Digital Signage in Quick Service Restaurants: Food for Thought in Utilizing Electronic Menu Systems
Take a heaping helping of several LCD screens, add a dash of CAT 5 cable, stir in one or more media servers, several players, and a spice of restaurant-specific sign content and viola: one finely cooked digital menu signage system specific to the QSR industry.

Campus Dynamic Signage Networks: Communications Value and New Revenues, Part IV
In this final part of a four-part series, Lyle Bunn takes us through some of the various aspects of advertising content including messages, sponsored messages, respecting 'exceptions,' and the standards of content.

Campus Dynamic Signage Networks: Communications Value and New Revenues, Part III
In this third part of a four-part series, Lyle Bunn explains revenue potential, including approach, new revenue, and some simple actions.

Campus Dynamic Signage Networks: Communications Value and New Revenues, Part II
In this second-part of the series, the inherent capabilities of Dynamic Campus Signage.

Campus Dynamic Signage Networks: Communications Value and New Revenues, Part I
In the first of this multi-part series, we'll take a walk through the world of dynamic campus signage beginning with an overview, the inherent capabilities, and finally the communications benefits.

The CONTENT of Dynamic Place-based Media - The Rise of the 'Content is King' Monarchy, Part VI: Critical Success Factors
We wrap up this series with Part VI of Content is King reviewing Critical Success Factors.

The Promising Growth of Digital Signage - What's Your Sign?
The digital signage market is one of the fastest growing channels with the projected market worth $3.5 billion this year.

The CONTENT of Dynamic Place-based Media - The Rise of the 'Content is King' Monarchy, Part V: Improving Content Practices
In Part V of this series, Content is King, we will examine awards, associations, publications, and events and training.

The CONTENT of Dynamic Place-based Media - The Rise of the 'Content is King' Monarchy, Part IV: More Content
In Part IV of this series, Content is King, we will examine templates, advertising standards, and measuring the impact of advertising content.

Oasis of the Sea: Digital Signage Takes a Cruise to Wayfinding
As one of the worlds largest cruise ships, the onboard wayfinding system installed to help direct guests to the many ship-board destinations and attractions proves extremely important. To implement a contemporary wayfinding system, it was developed in tandem as both a static (print) system, and an interactive digital system. Read on...

The CONTENT of Dynamic Place-based Media - The Rise of the 'Content is King' Monarchy, Part III: Content
In Part III of the series, Content is King, we will examine standards of practice including key elements of design, some guidelines for content creation, and how to achieve that all-important call to action.

The CONTENT of Dynamic Place-based Media - The Rise of the 'Content is King' Monarchy, Part II: Content
In this second part of the series, Content is King, we will explore the opportunities of content and the costs associated with dynamic-placed media content.

The CONTENT of Dynamic Place-based Media - The Rise of the 'Content is King' Monarchy, Part I
In Part I, we will examine the status of dynamic media networks as well as inherent capabilities and the performance of dynamic signage.

Digital Outdoor Expands in Public Space
As much as outdoor digital signage has become a significant billboard advertising medium, so has digital signage migrated into the urban cityscape and is just now finding a home with street furniture incorporating itself into bus shelters, news stands and other furniture structures as it makes sense.

Displax and Optimus: Pushing Clicks & Bricks into 21st Century Retail
In a dramatic approach to incorporating both clicks and bricks under a single rooftop, Optimus, a leading Portuguese telecom company opened a revolutionary retail concept store in Portugal where digital signage became the centerpiece of connecting customers to its brand and its products. Read on...

MGM MIRAGE elevates the Las Vegas visitor experience with digital signage
Presenting the right information to guests at the right time in a format that catches their attention helps them find just the right activities and hidden gems during their stays.

Why Traditional Sign Businesses Are Now Adopting Digital Signage
Many sign business owners perceive Digital Signage as mysterious and potentially competitive to business. But instead digital signage should be viewed as an opportunity for growth and prosperity for your ever-changing business. Read on to learn why.

Designing Digital Signage for Your Audience
Whether you are developing a digital signage network for a client or for yourself, the one person who takes precedence above all others is the viewer- the person you want to engage. The old adage, 'know your audience,' is as true to developing digital signage networks as it is for other communications methods.

KIOSKS: Self-Service is the New Customer Service
Kiosks are found throughout the retail and hospitality communities and in customer service roles like sales clerks, bank tellers, order takers, or concierges.

The Care and Feeding of Digital Displays
As message formats evolve into more disparate media platforms including electronic billboards, LCD displays, cell phones and computers, so must the content conform to each platform.

Public Communications in Transit Circles: High-Tech Signage Meets Public Transportation
In modernizing public transportation passenger vehicle arrival and destination alert systems, public transit's bag of tools include LCD & LED displays, the Internet, GPS triangulation and predictive arrival software, all designed to put your commuting mind at ease.

A Look at the Costs of Digital Signage Networks and Content
Find out how to get a handle on the costs associated with deploying a digital signage network to make sure you consider known obstacles to prevent you from being caught on the wrong side of the budget curve.

Creative Realities and Radio Shack's Store One
Have you ever met a store that is perhaps smart enough to have a personalized conversation with you on its own - without the help of employees? Experience the 'sales concierge' for a flagship Radio Shack Store.

Digital Billboards Ho!
In the 1840s, it was wagons ho and west to the new frontier. Thousands of people staked their fortune, their family and their future on the uncharted territories of westward expansion. Today, digital billboards are staking out new territories across the US of A.

Cashing in on Digital Signage Opportunities
Are you comfortable speaking the language of digital signage? Get your questions answered by an industry leading digital signage firm and begin selling today.

Snapshot of the Sign Industry 3rd Quarter 2008
For SignIndustry.com’s annual ‘pulse taking’ of the state of the sign industry, we peeked and probed into various facets of the industry to get an idea of the state of our trade before going into 2009.

Showing Off Digital Signage Through Touch Technology
The fine art of digital signage is evolving to new heights, offering customers convenient options while giving sign shops multiple opportunities to take larger bites of the sign market pie. Learn how touch technology is being used in surprising new formats.

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

G2 Electronic Signage: Lasers, Fiber Optics and LCDs Form New Second Generation Sign Technologies
Two new sign technologies highlighted are a laser rear-projection display system and a modified LCD screen system that can be tiled together to make large format LCD screens 'as big as you want them.' See what you can do now.

Finding a Way: Technology Meets Hotel Wayfinding
Wayfinding signs, at least those used to direct hotel guests to various seminar rooms, were usually either a chalkboard or a felt board sign with letters stuck on them. Today, with new technology available for wayfinding signs, businesses are taking advantage of more efficient signage to direct customers.

Airports: A B to B Advertising Mecca
Considered one of the most highly desirable ad locations anywhere, airports attract the most dominant business to business advertisers.

Digital Signage Glossary of Terms
With the constant whirling of words and terms flying around the quagmire and overlap in the digital signage industry, it is no doubt that you need to pull out a trusty play card from time to time for each segment of this industry. This is needed just to determine what everyone is talking about. This Glossary for the Electronic Digital Signage arena should help your linguistics and comprehension while navigating this segment of the industry.

Mainstreaming Digital Electronic Signage With Metric Optimization Software
Trying to determine when ads are at their most effective point is the golden ring many have been searching for in the advertising through digital electronic signage.

Digital Signage and Brand-building
Digital Signage is not just a new “better than static signage” display capability that exploits the inherent economies and flexibility of “digital”, but is a dramatic shift in the business communications that underpins retailing.

Unlocking the Psychology of Signage
Successful sign making depends on effective visual communication. Understanding how consumers relate to signage, then, is key to helping your customers unlock the door to greater revenues.

More Choices: Looking at the New Faces of Digital Display Technology
In this Part I of a series that examines the newest technology available for digital signage, as well as the improvements made to existing technologies, we will explore some of the general, cutting edge advances made in this segment of our industry.

The Digital Signage Business Continuum: 'More than broadcasting or publishing on steroids'
The digital signage continuum seeks to reduce messaging cost (creative, production, fulfillment and display), increase messaging success, improve organizational alignment around branding messages, accelerate “speed to display” (therein also driving out process costs) and improve display compliance.

Planning Your Digital Signage Network
A digital signage project follows a structure similar to other application systems projects. The focus on revenue and other stakeholder benefits however, add additional important dimensions to a typical system development life cycle, signage project or merchandising initiative.

Rent, Lease or Finance Your Sign Equipment
Find the right answer to the question of whether your sign business should rent, lease or own the equipment used in your operations. Few sign professionals are able to accept the fact that there is no one right answer that fits everyone or every situtation.

Ad Agency Jungle Drums Sounding Louder on Digital Signage --- TV ad spending being challenged.
Insight into the changing landscape of media buying, from the buyers of advertising

Digital Signage Summit held April 26-27, 2005 in New York Deepens Supply, Content and Core Value discussions
When over 200 digital display operators, suppliers and ad agencies met at the Digital Signage Summit, produced by the Strategy Institute in New York April 26-27, 2005 the focus was on 'achieving organizational goals with proof-of-success or a budget-cut, in creating customer preference and actions.'

Dynamic Digital Signage - The New Age of Advertising
Dynamic Digital Signage has emerged as the “Next Killer Application” for the new generation of sign technology in the advertising industry. A digital signage system, which is usually composed of a server or PC, a monitor or TV and software, is capable of delivering full-screen, full-color content to multiple locations. Cost of implementation has been reduced significantly over the past two years, making it possible for Digital Signage to be in the mainstream marketplace. This is evidenced by the extensive usage of digital signage at airports, museums and shopping centers. The growth rate is projected to increase significantly in the next few years as the technology matures.

Soaring Profits from Glistening Gateways
Airports are bustling with opportunities as architects bring sign builders into the design process to capitalize on 21st century trends.

Stadium & Arena Signage: Sporting New Signs to Level Advertising on the Playing Field
As sport fans settle in at their favorite stadiums and arenas, they are apt to notice lots of new signage around the facility, alerting them not only to the advertising for beer & BMWs, but also keeping them informed about other games in play around the country, and as well occasional sports trivia useful as party chatter.

Lessons Offered By New York Subway Digital Signage Network
The 80-display New York subway entrance digital signage network offers some valuable lessons to digital signage users and suppliers as it celebrates its first birthday.

TOYS 'R US: Toys with Digital Signage
The Center of the Toy Universe can be found in Times Square and it's operated by Toys 'R Us. With 110,000 square feet of various toy shopping zones, all aligned within three floors of merchandising space, the toy universe is a vast space.

Digital Signage Transforms In-Store Advertising
Welcome to the future of advertising ­ a future that could reinvigorate a medium beset by splintered audiences, too many messages and continually escalating costs.

Electronic Signage Hits High Gear at Digital Retailing Expo
The future and direction of electronic signage was clear at the Digital Retailing Expo held in San Francisco Oct 11-12, 2004.

Movie Theaters and the Art of Electronic Signage
Modern multiplex movie theaters generate huge audiences who visit the theaters for their continuing film fix. As these audiences circulate from box office to auditorium, much of the audience's visitor experience is guided by signs alerting theater guests to everything from ticket prices to directions to the auditorium.

Electronic Digital Sign Technology: The Future is Here
With new technology providing advanced methods for attracting customers, more and more advertisers are turning to digital signage to satisfy their needs.

Digital Signage...from concept to customer connectivity: dynamic signage on the move
Stay up to speed with the changes in electronic digital signage applications.

The Many Advantages of Plasma Display Signage
When it comes to indoor displays, plasma is one of the most versatile media available today. The content for plasma displays is easy to create and manage, especially with a solid software program.

Digital Signage: Retail Electronic Signage is the New Poster Boy of Advertising
The domain of electronic signage has been part of sign design for several years and is just beginning to emerge as its own market niche for retail advertising.

Signage in Motion
Signs are moving from static banners to dynamic displays. Find out what retailers are looking for in the 21st century.

Electric


Not So Hidden Fees from Your Local Municipalities - PERMITS
Towns charge permit fees. This is not news to sign companies. But some spiraling permit costs may require a little more review to assure the sign permit fees are not revenue-raising devices. Read on...

What is Driving LED Cabinet Lighting?
What is pushing LEDs into the sign cabinets your business sells? Is it LEEDS, 'going green,' the end user, or you?

Reinventing EL (Electroluminescent) Into The Mainstream Backlighting World
Electroluminescent products have always been categorized as cool, neat, fun, etc. but have had distinct disadvantages over other types of backlighting solutions up until now. Read on to learn what has changed.

Reinventing EL (Electroluminescent) Into The Mainstream Backlighting World
Electroluminescent products have always been categorized as cool, neat, fun, etc. but have had distinct disadvantages over other types of backlighting solutions up until now. Read on to learn what has changed.

Snapshot of the Sign Industry 3rd Quarter 2008
For SignIndustry.com’s annual ‘pulse taking’ of the state of the sign industry, we peeked and probed into various facets of the industry to get an idea of the state of our trade before going into 2009.

Hershey’s ­ How Sweet It Is: The Eye-Candy of Times Square
In the middle of all its surrounding Times Square spectaculars, billboards and sign edifices, stands the flagship Hershey Times Square, a retail gift store which is a chocolate confectionary paradise that is the center of the chocolate universe.

Learning the Language of Light for Trade Show Signage
Get some tips and tricks for communicating with the language of light so you can offer value-added advice to your customers.

Illuminated Signs Help McGruff Take a Bite Out of Crime
The National Crime Prevention Council sanctions illuminated signs as a crime prevention tool. Find out how on-premise signs can help your business ­ and your community.

LED, Fiber and Neon Now: A Perspective from Experience
Educating yourself on the many nuances of LED, fiber optics and neon can help you to develop better solutions, enhance customer service and offer a more intelligent look at options for your clients.

Mysterious Art of Electric Sign Pricing
This article will discuss techniques commonly used in pricing electric signage such as illuminated box signs, channel letters, pylon signs, and neon. While some smaller companies will use area (a.k.a. rule-of-thumb pricing), the vast majority of electric sign companies all use the same technique: Cost-Plus pricing.

The Many Advantages of Plasma Display Signage
When it comes to indoor displays, plasma is one of the most versatile media available today. The content for plasma displays is easy to create and manage, especially with a solid software program.

Sign Pricing Series - Pricing Approaches and Accuracy
This series on pricing and estimating will address the most common pricing approaches for different segments of the sign and graphics industry.

The State of Electric Signage, Part I
If we know what this segment of our industry is all about, we may learn to profit from it.

Essential Tools of the Electrical Sign Trade
In these times of increasing complexity, the electric sign installer or maintenance person is faced with a dizzying array of problems that he/she may face when addressing issues that may have arisen with their client’s electric sign.

The Sign Ballast Today
With some sign ballasts tipping the scales at almost 20 pounds, they look as different from household ballast as a Lincoln Navigator does next to a Cooper MINI. Inside however, they’re just ballasts.

Fiber Optics ­ Mysterious or Simple?
Today, fiber optics in its current usage for the sign industry has been around more or less since 1991. Yes fiber optics, in general has been around longer, but as a direct neon alternative, they have not.

The Basics of Fiber Optics, LED and Neon
A basic summary and history of the evolution of Neon, Fiber Optics and LED

Electric Signs & Outline Lighting
Explaining code compliance

Solid State Flasher Basics
Understanding the Triac or 'solid state AC switch'

Flashing Made Simple
A Typical Project Chronicle

Fiber optics
Another option for your lighting needs

Designing A Sign From Within The Box
5 Point Flashers

Get the point?
Incandescent Bulbs and Neon Lamps

The Sub-species: Subcontracting in the Sign Industry
To be or not to be a subcontractor?

The Electric Lease
An Unexplored Profit Circuit

Shop Reputation is Gold
So you don't work in a dog-eat-dog rat race of an industry...

Making Stars
Old for new lighting

Fluorescent Lighting
What, How & Why

Dealing with the Less-than-Perfect Customers
Surrendering to whatever customers want can be bad business

Estimating


MIS: Is Your System Working For You or Against You?
Implementing print management systems is not a democratic activity. What you need to become is a dictator to ensure proper implementation.

Profiling Business Management Software Options for Specialty Imaging, Signs and Graphics
An MIS/ERP program can help you streamline everything from quoting and job tracking to inventory management, shipping and invoicing.

See Your Shop Floor in a New Light
How to Utilize a Project Management Philosophy for Greater Visibility, Accountability & Adaptability

Getting Up to Speed with Job Management Software for Large-Format Graphics Production
Companies that specialize in large-format graphics have long used job-management software to stay profitable. But developing a job-management system that can support a 'full-service' printing business is not always that easy.

The Science of Effective Estimating
In the breadth of the sign & graphics industry many methods are used for estimating and job quoting. Some shops are using the correct tool for the job, while others aren’t. Which category does your business fall into?

Spreadsheets Work, but when is an Industry Specific Solution Better? You be the judge.
In the breadth of the sign & graphics industry many methods are used for estimating and job quoting. Some shops are using the correct tool for the job, while others aren’t. Which category does your business fall into?

Commercial Screen Print Pricing
Like their digital brethren, commercial screen printers typically use two fundamental approaches to pricing depending on their size. The two methods are pricing tables and time-and-materials.

Pricing Guidelines for Direct-to-Garment Products
Pricing Strategy for Direct Garment Printing and a snapshot from a shop in the business.

Digital 2.0: Digital Workflow - The Next Big Thing in Profitability
The current business environment calls for new priorities such as increased productivity and a focus on creating efficiency and automating systems. Productivity gains are being recorded throughout the economy. Read on to learn more.

Competitive Pricing Strategies
We spoke to Jim Drisler, National Sales Manager at CRC Information Systems; Udi Nachmany, Partnerships and Business Development Manager at Hewlett Packard, HP Scitex Division; and Scott St.Cyr, Principal at Cyrious Software, about some of the most common pricing issues affecting specialty imaging companies.

Make Your Prices Stick…Without Getting Stuck
When a customer asks, 'What is your best price for this?' - can you make your prices stick without getting stuck? Delve inside to find out how to maintain a profit during challenging pricing times.

Pricing Approaches and Accuracy - Is Close, Close Enough?
This series on pricing and estimating will address the most common pricing approaches for different segments of the sign and graphics industry.

Digital Print Pricing
In the last article, I touched on the elements of pricing. Chiefly, pricing will vary based on competition, industry practice, and the skill vs. cost of accuracy in pricing. With digital printing, these basic concepts hold true.

Estimating Success Doesn't Just Happen
The most competitive sign shops are using estimating software to offer up accurate pricing in a flash. Are you keeping up with those Joneses?

Show Review: The 2009 ISA International Sign Expo - See what you missed!
What was the best booth location at the ISA Sign Expo 2009? What was worth talking about at this show? SignIndustry.com was there and has the scoop!

Stay Ahead with Accurate Sign Estimating Using Advanced Technologies
Submitting the winning bid for sign projects is more challenging today than ever before. Click for some insider perspectives on optimizing your company efficiency with estimating.

Looking Behind the Accounting Curtain: The Accounting Team and Print MIS in the Big Picture
The goal of a print management information system in this global picture is to provide accurate, timely information that can be quickly and easily consolidated and organized.

Project Management Made Easy Through Estimating & Business Management Software
The programs continue to evolve and mature, and with this improvement cycle the results are increased productivity, greater control of costs and an improved bottom line. All achieved with greater ease and accuracy than ever before. So how can you afford to not be on this bandwagon?

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

Good Estimating Affects the Bottom Line
Unless your business is to provide the same product, without variation, at the same cost of production, there is no fast, simple answer to the question...'What Does It Cost?'

Using Technology To Its Best To Maximize Your Company's Workflow
Do you think you are running your business as efficiently and effectively as possible? See how technology can assist you in keeping a closer track on your bottom line and maximize your profits while reducing the time your organization spends on communicating between departments.

The Price is Right. Or is it? Estimating Tips That Make Sense
The rules are simple and straightforward. To win, you must find an applicable price point that affords you an appropriate profit margin while, at the same time, keeps your competition at arm’s length and keeps your customers happy and satisfied.

Spreadsheets Work, but when is an Industry Specific Solution Better? You be the judge.
In the breadth of the sign & graphics industry many methods are used for estimating and job quoting. Some shops are using the correct tool for the job, while others aren’t. Which category does your business fall into?

Vinyl Sign Pricing
This article will address a segment of the industry that tends to be found in almost all other types of sign companies - Vinyl Signs.

Mysterious Art of Electric Sign Pricing
This article will discuss techniques commonly used in pricing electric signage such as illuminated box signs, channel letters, pylon signs, and neon. While some smaller companies will use area (a.k.a. rule-of-thumb pricing), the vast majority of electric sign companies all use the same technique: Cost-Plus pricing.

Commercial Screen Print Pricing
Like their digital brethren, commercial screen printers typically use two fundamental approaches to pricing depending on their size. The two methods are pricing tables and time-and-materials.

Digital Print Pricing
In the last article, I touched on the elements of pricing. Chiefly, pricing will vary based on competition, industry practice, and the skill vs. cost of accuracy in pricing. With digital printing, these basic concepts hold true.

Pricing Approaches and Accuracy
This series on pricing and estimating will address the most common pricing approaches for different segments of the sign and graphics industry.

Finishing & Laminating


Trends and Innovations in Cutting and Routing Technology
Output providers continue to look for new cutting, routing and finishing solutions to help them provide the latest products and services to meet their clients' needs.

Lasers Aren't Just for Acrylics Anymore
Lasers do a great job of cutting acrylic with highly polished edges in one pass, far better than it can be 'cut' by routers. Not everybody knows that they also can do a fantastic job with most of the traditional materials used in today's printing world. Using the latest laser technology, solutions abound that change the speed barriers normally associated with cutting and finishing of printed graphics using what have been the fastest of the available knife cutting/router systems.

Suppliers Take Automated Wide-Format Printing to the Next Level
The evolution in automation and workflow integration of wide-format printing can lower labor and production costs, as well as the ability to produce more short-run jobs with a quicker turn-around time and in a more cost effective manner.

Specialty Films & Laminates Open Doors for Print Providers
One of the big trends coming out of the finishing world has been the resurgence of specialty films and laminates.

Media & Finishing Drive Product & Market Differentiation
Evolving technologies such as textured finishes and printed fabrics are strong trends towards providing 'step-above' products which yield higher margins and help you to differentiate your company from the average shop.

UV Protection For Graphics
Learn to judge for yourself whether your graphics are going to last as long as they are supposed to last.

UV Coating Technology: Past, Present & Future
Besides quicker curing times, today's liquid coatings have advanced to offer a variety of specialty finishes and applications. What was once an offering of a basic gloss, luster or matte finish has blossomed into a host of coating types that include specialty products like dry erase, anti-graffiti and even anti-slip finishes. Truly, a window of opportunity has been opened when it comes to UV curable liquid coating technology in terms of reduced cost and a wider variety of available products.

Turning Finishing from a Cost Center into a Profit Center
While finishers are easy to use and do a great job with timely and accurate finishing, are your estimators capable of accurately determining the true costs associated with finishing? Based on my experience, this is still more of an art than a science and most printers do not estimate finishing very well.

Seaming and Edge Welding, Finishing Opportunities Abound
Printing your signs is more than half of the final product presented to your customers. However, it is not the entire result. How your finished product looks when it is hanging is critical to the final product's success.

Know Your Tools: Finishing with Efficiency
From year to year, many companies change the products they make, or begin producing new product lines in niche areas that require new and different finishing methods. In some shops, the steps taken to finish products are done with inappropriate tools.

Films to Enhance and Protect - Investigating Ongoing Developments in Laminate Films
Suppliers are responding to the present economy with more cost-effective materials — thinner films and liners that offer the right amount of protection for the application.

Panel Saw, Table Saw, Mat Cutter or Combo Machine, which is Right for your Shop?
One way for sign shops to increase their efficiency is to have the right tool for cutting sheet goods to size. There are a few basic considerations that every sign shop must address when purchasing a cutting machine: space restraints, ease of use, capability, safety, cost and dust.

What You Need to Know About Varnish in the Digital Printing Arena
There’s more than one way to varnish. And there’s more than one way to make a mess with varnish, too. The good news is, if you use the right printer and the right materials, varnishing can add profits to your bottom line.

What You Need to Know About Pollution Prevention in Your Shop
Protecting yourself, your employees and your community are just a few reasons why you want to be sure that your shop is compliant with all of the current safety regulations. One of the most important areas of safety that is often overlooked is the ventilation of your print shop.

Tricks of the Trade Show: Fabricating Graphics For Portable Display Systems, Part II
In Part I, we covered the conventional approach to fabricating a semi-supported graphic. In Part II we will discuss the two remaining approaches, Second Surface Graphics and Printable Backlaminate.

Tricks of the Trade Show: Fabricating Graphics For Portable Display Systems, Part I
Although many folks probably think the subject of graphics finishing is boring, the fact is that it is extremely important in the total performance of most graphics. The process of lamination can involve far more than sticking a clear film to the surface of a graphic image.

How to Laminate Inkjet Output with High Ink Coverage
Try these options for success in multi-heat roller laminator applications

Creating Magnet-Receptive Graphics
In this day and age, a little diversification of your business can go a long way.

What Does UV Protection Really Mean?
Armed with this information, you will now be able to judge for yourself whether something is UV protected or not.

Expanding Your Finishing Profitability, Part II
In part II, we continue examining some of the ideas for expanding upon your current offerings by knowing what the capabilities of your machine are and using your imagination.

Expanding Your Finishing Profitability, Part I
Perhaps one of the greatest attributes of your company’s finishing department is the fact that, despite the whirlwind of technological change in all other facets of your business, your trusty laminator can still keep pace with the increasing demands of your customers. Your laminator is an investment that with the right amount of imagination, ingenuity and know-how can become more profitable for your business than ever before.

Matching the Materials to the Job: Part II
In part two, we contiue examining the many different laminates available and the differences between them.

Matching the Materials to the Job: Part I
This is part one of a two-part series addressing the importance of having the right materials for the job.

Benefits of Vehicle Wrapping
Need some help selling vehicle wraps? Trade groups, sign shops and market researchers have ammunition to help you seal the deal.

The Art of Laminating: Tips to cold laminating ­ Part II
We have discussed loading the laminates in part one. Now comes the nerve-racking part where you have to laminate a print in hopes that everything will go smoothly. In other words, no air bubbles and no wrinkles or else it’s back to the printing stage.

The Art of Laminating- Tips to cold laminating - Part I
Laminating is a learn-as-you-go process, where a few pointers can help ease the pain of the learning curve.

The Art of Laminating Part 3 - Making the investment
Before you make the investment, you have to consider both your present needs and your future needs. The purchase of a laminator is similar to that of purchasing a car. A lot of decisions need to be made as to what bells and whistles come with the various models.

The Art of Laminating Part 2 - Understanding your materials
This is part two of a three-part series on Laminating.

The Art of Laminating
Part 1 - The Basics of Lamination

Flatbed Digital UV Printing


OSHA Hazard Communication Standard - What it Means for the Imaging Community
The new regulations provide specific information that must be included on each label. The major change includes the use of pictograms. Employers must train their employees to recognize the new warning labels and SDS formats by December 1, 2013.

Suppliers Take Automated Wide-Format Printing to the Next Level
The evolution in automation and workflow integration of wide-format printing can lower labor and production costs, as well as the ability to produce more short-run jobs with a quicker turn-around time and in a more cost effective manner.

The UV-LED Inkjet Curing Revolution Gains Momentum
The use of UV-LED systems for the curing of UV inkjet inks continues to expand as equipment manufacturers bring this technology to a wide range of new equipment. Is inkjet ready for prime time, and what are the challenges faced in the adoption of the technology?

UV-LED Technology Update - stretching the limits
UV digital printing is the fastest growing segment in the wide-format printing industry and has taken a central place in the graphics business. And UV LED (light emitting diode) technology is poised to take on UV arc lamps as the next generation of UV light applications.

Beyond Rigids: Advice for the New World of UV-Curable Printing
The increasing flexibility afforded by UV-curable printing combined with its environmental advantages have led to the creation of sign applications, which have traditionally only been realistic solutions for water-based and solvent/eco solvent devices.

LED UV Curing in Wide-Format Digital Printing
UV LED technology is poised to take on UV arc lamps for the next generation of UV light applications.

Is White Ink Capability Really Such a Big Deal?
Why is white ink capability so important? Are there meaningful applications? Let's consider some of the technical characteristics of piezoelectric inkjet white ink capability and the possibilities of its use.

A Primer on UV-Curable Inkjet Inks
Since 2006, there has been a incredible rush toward the use of UV-curable inks in most of the printing markets. This increase has been driven by new developments in ink technology and demand from printer manufacturers and end users.

Snapshot of the Sign Industry 3rd Quarter 2008
For SignIndustry.com’s annual ‘pulse taking’ of the state of the sign industry, we peeked and probed into various facets of the industry to get an idea of the state of our trade before going into 2009.

Getting Inkjet Ink and Print Heads to Work Together
Inkjet print systems fail primarily because of the fluids used in them. Read on to find out if it's all a hoax or if putting high-test in is all it's cracked up to be.

It’s All About the Digital File at SGIA ’07- From Wrapping Gators to Mermaids
Whether you’re cutting rubylith, fluted-plastic or vinyl; printing on rigid sheet, t-shirts, tile or fabric; or getting a message across through embroidery, it all comes down to the digital file.

Want to Become a Lenticular Printer? ­ Just do it!
For both sign makers and wide format printers, lenticular can be a valuable differentiator, an additional value-added service and best of all, a profit generator.

2007 Business Growth Plans Survey for Flatbed Injet, Wide Format Inkjet & Grand-Format Inkjet
The results of SGIA’s recent 2007 Business Growth Plans Survey demonstrate an interesting reality in our industry, and show a healthy difference between what imaging companies want (equipment-wise), and what they ultimately buy. Through the magic of trending data, let’s take a look.

What You Need to Know About Varnish in the Digital Printing Arena
There’s more than one way to varnish. And there’s more than one way to make a mess with varnish, too. The good news is, if you use the right printer and the right materials, varnishing can add profits to your bottom line.

Submarine Surfaces in Underground Exhibit Hall - Signage Tells the Tale
It was a sailor's nightmare during WW II. Leaning against the ship's rail, binoculars scanning the cold, Atlantic waters, a foaming white wake streaks through the waves and heads broadside for a direct strike against the Liberty ship.

The State of UV Inkjet Inks…the momentum is building
The advantage of 'curing' is simple: It allows ink to adhere to a broader range of substrates as compared to other digital printing technologies. On the other hand, there is a bit of a misconception that UV cured ink will stick to just about everything. Get a balanced view of UV curable pros and cons.

About White Ink In Black and White
Could white ink allow you to expand into new markets? Imagine the possibilities of expanding your services to include printing on leather, cardboard, wood, stone or some other non-traditional material.

UV Ink in the Wide-Format Market: Should Wide-Format Printers Take the Cure?
A whole new world of applications is opening in the rigid-substrate sector by printers that are willing to invest in and push the technology and their businesses forward.

Critical Questions to Consider When Looking at a Flatbed Purchase
The purpose of this article is to provide the imaging professional with a list of critical questions to ask when shopping for a flatbed inkjet printer. By understanding these questions, then seeking answers to them, those printers looking to install flatbed inkjet units in their facilities will be able to make better purchasing decisions.

New Riverboat Cruise Signage Builds Steam in St. Louis
Sign renovation renews business for a once-popular Riverboat Cruise line.

UV-Curable Technology, Part III: Exploring the World of UV Printers
UV printer technology is the latest trend in the industry. Find out what the major players have to offer.

UV-Curable Technology, Part II: Benefits of Ultraviolet Curable Inks
Ultraviolet curable inks are promising to change the face of digital printing. Are you ready for the revolution?

UV-Curable Technology, Part I: The Ultraviolet Media Debate
Is dedicated UV media necessary? Or will any old vinyl do the trick? Avery and 3M have differing opinions.

Lenticular Imaging: Differentiating Printing To Another Dimension
It was a not-so-standard sign poster of a new car parked in a lot. As people walked by the advertisement, the car in the sign had its front doors fly open and the trunk popped up and actually displayed an animation of the car's ease of use.

Formula For Success


In Memoriam...Andrew Bertucci March 1, 1931 - Oct. 3, 2011
Salesman, artist, leader, partner, best friend, husband, father, grandfather, godfather; he shall be remembered for all this and more.

A Simple Giant of Our Industry
We should all know what this extraordinary man, Carlo LaManna, accomplished in his time spent in our industry.

The Hungary Artist
The authorities told young John Duzs he'd be a statistician

Interview With Larry Chan Of Signs Etc.
Impressions of Large Format Digital Printing

An Interview With Richard Klimscha
Reeling in the wide media mix

The Story Of A Country Sign Painter
Been there and done that.

A Clear Perspective On The Topic Of ADA And Signage
An Interview with Sharon Toji

Behind the Bitterness of Building a Business
The Cost of Being the Boss

Fighting Irish… Sign Shop?
How one sign professional filled the need for a major college

Installation


There is More to Signs than Meets the Eye - A Peek at Permits
The obvious details when considering a sign include design, purchase costs, delivery and installation. However, lesser known, but equally important, details regarding signs can be overlooked, thus complicating things. One of these lesser-known details involves permits.

The Importance of Quality Installation Training and Techniques
Quality installers practice their craft daily, and know that the learning process is never-ending. Through their interaction with others in the industry, quality installers are quick to learn about cutting-edge materials, tools and techniques. The best installers are the ones with the most comprehensive knowledge and experience.

Vehicle Wrapping Contracts 101
Wrapping vehicles without a signed contract that spells out what the customer should expect - and shouldn't expect - from your sign shop is a mistake that could cost you. Find out how to avoid liabilities with a solid contract.

Want Your Graphics to Look Great and Last? Start with Surface Preparation and Cleaning
Graphics are always being applied to some sort of surface, and if that surface is not properly prepared, there is a distinct possibility that the graphic will not last as long or look as good as it should.

Times Are Changing To A New Color
What is color change film and wrap? Are there advantages over paint? What are the differences between color change & printed wraps? To disassembe or not? Get the right perspective before you leap.

Unusual Wraps and Large-Scale Projects Are No Problem For PDAA Members
From airport parking garages to refrigerators to boat conceals to wrapped urinal covers, PDAA members have been there and done that.

Frame It: The Uncovering of the Framing Segment of the Sign Industry
Businesses who are getting involved in wide-format banner framing are discovering a niche with a demand that needs to be filled. This segment of the industry provides an opportunity for sign professionals to diversify their businesses while offering customers a unique choice in sign products.

Graphic Installation Trends that Boost Business
This year has been a year of refinement and development of graphic installation techniques worldwide.

New Opportunities for Graphics Installers
Through SGIA's ongoing affiliation with the Professional Decal Application Alliance (PDAA), we have had a unique view into what is an increasingly competitive industry, particularly as new pressure-sensitive materials have made installation easier.

The Importance of Installation Site Audits
Customers do not typically know why or how audit details impact their project, but your installers and you - the industry graphic experts - should make it a priority to educate them.

Seamless Wraps 101 - Deciding when to go seamless and when not to.
Seamless wraps demand careful planning - and even then they can be a challenge. Find out how to approach a seamless wrap and when to consider a partial wrap instead.

Not So Hidden Fees from Your Local Municipalities - PERMITS
Towns charge permit fees. This is not news to sign companies. But some spiraling permit costs may require a little more review to assure the sign permit fees are not revenue-raising devices. Read on...

Efficiency in Vehicle Graphics Installation
The key to shortening installation times is by shaving off a percentage of time spent on every aspect of the installation, especially on aspects that are not specific to the application of the graphics.

Investigating Graphics Installation for Retail Markets
How confident are you that your customers' graphics will look good for the life of the intended applications? To help protect your customers' brands (and your reputation) this article discusses the necessary tests, standards and questions you should be asking your suppliers when it comes to graphic performance in a variety of environments.

Engineering & Testing Graphics for Reliable Performance
How confident are you that your customers' graphics will look good for the life of the intended applications? To help protect your customers' brands (and your reputation) this article discusses the necessary tests, standards and questions you should be asking your suppliers when it comes to graphic performance in a variety of environments.

Professionalism in Graphics Installation
When installers organize themselves and adopt sound business practices, there is a tremendous opportunity to profit, grow and prosper while moving the industry forward. Here are eight business practices you need to adopt.

Why Vehicle Installations Fail
A guide to root causes, prevention & successful graphic installation

Vehicle Wrapping Guru Justin Pate Tells All
Justin Pate travels the world teaching people how to wrap cars and vehicles fast. Now, he's sharing some of his secrets with our readers.

BC Ferries Ship Wrap Promotes 2010 Olympic and Paralympic Winter Games
Three brand new 160-meter Super-C class ships were wrapped with the mega-sized photographic images and branding colors representing the 2010 Winter Games and the beauty of British Columbia.

A Closer Look at Graphics Installers
For many graphic projects, installation is the final, critical step toward a successful result. Many graphic producers utilize the skills and expertise of Professional Decal Application Alliance (PDAA) installers to complete a broad range of installations. To learn more about these installers and the services they provide, Dan Marx, Managing Editor of the SGIA Journal, interviewed three PDAA Master Certified Installers: Rob Ivers of Rob Ivers, Inc., Pete Kouchis of VisuCom Graphics and Rick Stemmler of Creative Sign Resources.

Pressure Sensitive Films 101
As manufacturers, printers and installers work to increase their profitability and build their reputations and customer bases, it is important to master the art of working with all film options available. When it comes to film types and recommendations, installers know what has worked for them in the past and what materials they like working with. They look to print shops for more than printing or packaging the final materials and they want you to provide solutions.

What New Truck Chassis Regulations Will Mean to You
Discover the pros and cons of the new EPA standards that will eventually impact your business.

Avoiding Boat Wrapping Mistakes
Vinyl is expensive. So is your reputation. Learn how to avoid the boat wrapping mistakes that could hurt your pocket-and your good name.

Boat Wrapping Secrets You Need to Know
In case you haven't noticed, boats are curvier than most cars. That can spell trouble if you don't approach a boat wrap the right way. Discover the boat wrapping secrets you need to know.

Getting Ready to Wrap a Boat?
Wrapping boats isn't rocket science-and you can learn a lot from your vehicle wrapping endeavors-but installing vinyl on a boat is different than applying vinyl to a vehicle. Find out why.

System Inc. Takes Dominion on Powerboat Wrapping Industry
Feeling creative? The water sports industry is hungry for cutting-edge designs printed on vinyl and applied to powerboats that are ultimately seen by hundreds of thousand of people in competitions around the country.

Boat Wraps Boast Big Opportunity for Vinyl Installers
Wrapping boats may be the next big thing as the vehicle wrapping trend extends itself from the highways to the waterways.

Positioning Graphics for Successful Installation
Excerpt from PDAA Vinyl Installation Proficiency Guide

Seamless Wraps 101 - Deciding when to go seamless and when not to.
Seamless wraps demand careful planning - and even then they can be a challenge. Find out how to approach a seamless wrap and when to consider a partial wrap instead.

Successful & Stunning Vehicle Wraps: What You Need to Know, Part 2
In Part II of this article, we cover the correct ways of printing and laminating, installation, and delivery of the final product.

Successful & Stunning Vehicle Wraps: What You Need to Know, Part I
When I attend a show and see a row of vehicles lined up for a contest about how fast someone can wrap a vehicle, I have to wonder how true this is compared to what the average company goes through to create a vehicle wrap.

Faster than a Wrapped Locomotive
You can't rely on templates when you work with locomotives. Discover how Wrapped Graphics approached wrapping a train.

Small Colorado Shop Wraps Up Success
When you listen to your customers, they sometimes will show you exactly how to build your business to that next level.

Wrapping a Mini Car is No Mini Job
Wrapping a miniature car may not be as hard a wrapping a semi, but it has its own unique challenges. Find out how SkinzWraps approaches Mini Coopers.

Vehicle Wrapping Contracts 101
Wrapping vehicles without a signed contract that spells out what the customer should expect - and shouldn't expect - from your sign shop is a mistake that could cost you. Find out how to avoid liabilities with a solid contract.

Factors Impacting Vinyl Removal, Part I
Learning what vinyl film is, the impact that the environment and the surface finish has on vinyl are all factors that will help you deal with the ultimate need to remove vinyl graphics.

Know Your Tools: Finishing with Efficiency
From year to year, many companies change the products they make, or begin producing new product lines in niche areas that require new and different finishing methods. In some shops, the steps taken to finish products are done with inappropriate tools.

Making the Most of Application Fluids
Using application fluids isn’t rocket science, but it’s not child’s play, either. Discover what you need to know to make the most of application fluids.

How to Wrap a Red Hot Ferrari
Wrapping a Ferrari may sound like a sexy job - and it is - but it's unlike most other vehicle wraps. Find out how.

Take it Off...Vinyl that is.
Right now there are multiple opportunities to create a tremendous cash stream. The question is, “Which companies will recognize the opportunities, respond to them, and thrive?”

A Titan-Sized Wrap - Wrapping the home of the Tennessee Titans
No two wraps are alike. Get the inside scoop on handling repetitive designs and working with oversized vinyl panels.

A Megawrap with Flavor - vinyl installer wraps world’s largest beer can
Discover the challenges of wrapping a monumental can — and keeping it realistic from top to bottom.

Selling Stadium Wraps and Not Losing Your Shorts
Pricing a stadium wrap can get a little hairy, but if you approach measurements with the right mindset you’ll put more profits in your pocket. Find out how.

Wrapping Tropicana Field
Read a first hand example of how vinyl wraps are playing a key role in both aesthetics, communications and advertising in stadiums across the country.

Special Tools for Textured Surface Stadium Wraps
3M has developed special application tools and methods for use with its 8624 film. The 3M Textured Surface Applicator TSA-1 for large surfaces is critical for achieving proper adhesion. Find out what else is new.

Applying Vinyl Graphics to Aircraft
Are you ready to let your business fly high? Applying vinyl graphics to aircraft may be your next big opportunity.

Wrapping Oil Rigs
A Texas sign shop is wrapping the big rigs ­ and we don’t mean trucks. Discover the ins and outs of wrapping in an oil field.

Taking Care of Your Digital Graphics
Installing graphics is only part of the job of selling wraps and flat surface installs. You need to make sure your end user is aware of how to properly care for their graphics once they are installed.

Removing Floor Graphics
Now that you’ve mastered installing floor graphics, what are you going to do when its’ time to remove them? Find out!

Applying Floor Graphics: Beyond Pick ‘Em and Stick ‘Em
Different types of floors often demand different approaches to applying the floor graphic ­ if you want it to stick. Get the inside scoop.

Preparing Floors for Floor Graphics
Learn how to how to laminate the graphic, how to place it, how to prep the surface, and how to install the graphic so it will stay put and do its job.

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

Complex Wraps Demand Advanced Techniques, Part II
Are you handling your film right? Is your graphics guy designing with wraps in mind? Are you removing vinyl from contours the right way? Lots of questions. We’ve got answers.

Complex Wraps Demand Advanced Techniques, Part I
Not all vehicle wraps are created equal ­ some are far more complex than others. Discover what you need to know to tackle even the most complex wraps with confidence.

Back to School: The Value of Learning to Wrap Vehicles
Faster, more affordable printers, easier to handle vinyl materials, and an unlimited supply of customers is causing more sign shops to consider adding vinyl vehicle wraps to their menu of business services.

Vinyl Graphic Removal Made Easy
Vinyl removal can be a pain…that's a fact, but there's a new kid on the block that can help to make your vinyl removal projects less labor intensive and quicker to complete. And that's worth reading about.

C-C-Corrugations…Never Fear, Expert Advise is Here!
Applying vinyl over rivets is one thing. Applying vinyl over corrugation is quite another. But don’t let that stop you. If you can learn to apply vinyl over corrugation, then you can tap into the lucrative world of fleets.

Applying Vinyl Over Curves, Body Creases and Molding
Installing graphics on vehicles ­ or wrapping entire vehicles for that matter ­ presents some unique challenges rarely encountered on other substrates. Find out how to get around these difficult issues.

Perforated Vinyl: Opening Up The Vision of Sign Options
Perforated vinyl film is fast becoming an excellent new form of advertising signage. This unique material allows easy adhesion to windows and motor vehicles, with the perforations enabling vision through the advertisement itself.

More on What You Need to Know About Rivets
Discover the ins and outs, dos and don’ts of installing vinyl graphics over rivets. What you find out may surprise you.

Tips and Tricks for Installing Full Wrap Vehicle Graphics
Vehicle wraps are now used in place of expensive custom paint jobs. In addition to being a lower cost option to paint, the vinyl can be removed when the advertising campaign is over or you are ready to turn in your leased vehicle. This article will take you step-by-step through the process of installing a full vehicle wrap. It will offer tips and tricks on how to provide your customer with a high quality wrap.

Wrapping Done Around the World
Are wrapping techniques any different in London than they are in Los Angeles? Find out from one of the United Kingdom’s top vehicle wrapping companies.

Dealing with the 'R' Word...Rivets
Learn the time-tested techniques of how to properly apply vinyl over rivets. Discover a five-step process that will help you deal with these annoying, yet necessary fasteners.

Benefits of Flexible-Face Mounting Systems
Vendors are manufacturing a variety of mounting systems to making installing flexible face signage a snap (and click).

Avoiding Bubbles and Wrinkles During Vinyl Applications
Learn how to avoid these pesky problems during vinyl installation with advice from the pros.

So You Want To Be a Vinyl Pro
Before you can claim professional installer status, you have to learn the basics to avoid common mistakes. Discover some fundamentals tips that will serve you well for many years.

Vinyl Hints: Don’t Damage the Vinyl During the Installation!
Preventing damage to vinyl film and substrates during installation is a matter of planning, technique and tools.

Can I Apply Vinyl to This?
Vinyl is a profitable trend, but attempting to apply film to certain substrates is a money-losing proposition.

Applying Vinyl to Glass
Installing window graphics takes knowledge, skill and a steady hand. Find out how to ensure bubble-free applications.

Vinyl Techniques: Considering Environmental Conditions
Temperature, humidity and other weather conditions could mean the difference between the success and failure of your vinyl application.

Choosing ADA-Compliant Signage Material
Which ADA signage materials are vandal-proof? What works best in an upscale building project? Read on to find out.

Heritage Graphics and Scaffold Wraps
From Manhattan's Times Square to an Argentinan Palace, outdoor graphics has put unsightly construction under wraps with over the top picturesque renderings, art images or patriotic beautification panels

Sign Makers Restore Historical Flying Red Horse
Find out how architectural sign makers recreated a legendary Dallas icon.

Planning The Right Adhesive Product For The Right Job
With every job that you prepare, one must consider which adhesive best matches the application. You should not only consider the substrate, but also your reputation as a sign professional.

Neon At It's Best
Restoring a piece of history-- the neon legacy lives on.

Making the New Look Old
Did you ever dream you could have so much fun pleasing a customer?

Designing A Sign From Within The Box
5 Point Flashers

Winning Sales Tax Jeopardy
Are you prepared for the sales tax audit?

The Total "Language" of Signs
Nothing speaks louder to a potential buyer than a bold display

The Sub-species: Subcontracting in the Sign Industry
To be or not to be a subcontractor?

Shop Reputation is Gold
So you don't work in a dog-eat-dog rat race of an industry...

Setting Schedules: Creating Service Out of Order
Late signs or are your jobs off schedule?

Selling Logo Design: A Psychology for Profit
Understanding advertising, branding and marketing

Scan, Edit, Save, and Create: Innovative Sign Design
'What you see is what you will get.'

Ending the Shop's Nightmare Circus
Is your sign making business as a three-ring circus?

Dealing with the Less-than-Perfect Customers
Surrendering to whatever customers want can be bad business

Building a Team
Essential elements in building a team for your business

Applying Vinyl Dreams
Follow the modernized basics of vinyl application

LED Displays


Stadium & Arena Signage: Sporting New Signs to Level Advertising on the Playing Field
As sport fans settle in at their favorite stadiums and arenas, they are apt to notice lots of new signage around the facility, alerting them not only to the advertising for beer & BMWs, but also keeping them informed about other games in play around the country, and as well occasional sports trivia useful as party chatter.

Still Need a Reason to Go Digital This Year? Tax Legislation and Depreciation Bonus for 2013 Might Provide Your Answer
The American Taxpayer Relief Act Offers Big Tax Savings for Equipment Purchases in 2013

How to Find Money in Your Advertising Budget for your LED Sign
Learn how to work with companies to help them recognize that an LED sign purchase should be an advertising expenditure, rather than a capital investment.

USSC LED EMC Lighting Level Study Announcement
There will not be different levels for different signs or different manufacturers; just one maximum level that can be uniformly applied to all signs...

The Perfect Partnership, Foam Monument Signs & LED Message Centers
You can offer your clients the best of both worlds. The durability and versatility of a foam monument sign paired with the dynamic messaging and powerful flexibility features of the LED message center create a commanding signage partnership that offers your clients the best of the both worlds.

Retrofitting Print Billboards with their LED Digital Counterparts
As more and more outdoor advertising companies introduce or expand their digital billboard inventories, there is now a new challenge of where to install them along existing highway routes or to replace existing print billboards.

Leveraging LED Displays for Just-in-time Advertising (JITA)
Are you the caveman who discovered fire or the one who learned how to use it to cook a meal?

10 Signage Lobbying Tips for Difficult Budget Years: What You Can Do to Help Government Officials
Whether it's electronic message centers or channel letters with the latest LED illumination, what may be straightforward and obvious to some presents a steep learning curve for others.

Digital Outdoor Expands in Public Space
As much as outdoor digital signage has become a significant billboard advertising medium, so has digital signage migrated into the urban cityscape and is just now finding a home with street furniture incorporating itself into bus shelters, news stands and other furniture structures as it makes sense.

City of Dreams: A Media Mecca in Macau
With a glowing radiance as your approach the city skyline, you think you're approaching Las Vegas, but it's the cityscape of Macau, an island off of Mainland China, that for decades has been a gaming Mecca of the Orient. And a unique view it is...

Using Pencil Selling to Close More Digital Sign Deals
Some prefer to call it a return on investment (R.O.I.) analysis. I still call it pencil selling. It's the art of taking a prospect through the mathematical process of understanding how the cost of what they're buying is justified by its return.

One Times Square: A Global Icon Marks Time - 2003-2010, Part III
In this third and final part of One Times Square, we examine even more of the fascinating, ever-evolving changes to this iconic landmark and how technology plays a very interesting and important role.

One Times Square: A Global Icon Marks Time - 2003-2010, Part II
Slowly, but surely between 2003 to 2010, one spectacular display after another on One Times Square has been upgraded with a more modern version of itself or outright replaced with a new client and a new spectacular. See how the poster child of signage has evolved in place.

The Signs of Love: A spectacular marriage proposal on the white lights of Broadway
This is a story of unrequited love converged with New York City's first electronic billboard, where a marriage proposal was displayed in all its glory directly above the Crossroads of the World.

One Times Square Revisions: Signage in the crossroads of the world through the years
If any building was to be dedicated as homage to sign displays, honors could easily point to One Times Square. It stands tall not only in height, but also throughout its 100 plus year history with its influence on iconic advertising, on sign displays, with its vinyl and electronic billboards and its timeless metaphors, all wedded to the building from top (the annual New Year's Eve ball drop) to the bottom (the news zipper wrapped around the building's base).

ABC Times Square Studios: Good Morning in Times Square
It may be home to ABC's Good Morning America, but to Times Square passersby it is the building with the curvy front wall that is a gigantic television screen displaying current news and ABC TV previews all day long.

World Tour of Electronic Digital Building Wraps
Media facades, which are one of the newest territories of electronic signage, have blossomed in a number of directions with great promise to LED sign manufacturers, sign integrators, architects, media planners and urban developers who all see this super-sized signage as an urban landscape enhancement.

Public Communications in Transit Circles: High-Tech Signage Meets Public Transportation
In modernizing public transportation passenger vehicle arrival and destination alert systems, public transit's bag of tools include LCD & LED displays, the Internet, GPS triangulation and predictive arrival software, all designed to put your commuting mind at ease.

Media Facades: High-Tech Digital Building Wraps
Now with LED video screens comes the outdoor advertising impulse to create the ultimate building wrap, a media facade, which is an LED video screen that completely covers the front of a building and presents a kaleidoscope of imagery that dances across the building.

Digital Billboards Ho!
In the 1840s, it was wagons ho and west to the new frontier. Thousands of people staked their fortune, their family and their future on the uncharted territories of westward expansion. Today, digital billboards are staking out new territories across the US of A.

Cashing in on Digital Signage Opportunities
Are you comfortable speaking the language of digital signage? Get your questions answered by an industry leading digital signage firm and begin selling today.

The House That FUSE Built- LED Displays from Sidewalks To Unique Channel Letters
FUSE decided it was time to increase their corporate profile and do so by using extensive LED signage to increase their visibility to their music fans and the public.

Hershey’s ­ How Sweet It Is: The Eye-Candy of Times Square
In the middle of all its surrounding Times Square spectaculars, billboards and sign edifices, stands the flagship Hershey Times Square, a retail gift store which is a chocolate confectionary paradise that is the center of the chocolate universe.

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

Marquee Magic: Marquees Become a Window to Stage and Screen
The marquee's original form harkens back to a message reader board with a large back lit white translucent display with changeable black plastic letters that were rearranged for each new program within the theater. Today that can all be done via LED message centers directing the public's attention to what's playing inside the theater.

Color and Luminance Uniformity Correction for LED Video Screens
LED video screens are amazing. They are bright enough to see in broad daylight; they can stand up to severe weather conditions, they last almost forever, and they consume far less power than CRT technology. If only they weren’t so blotchy! This article explains the causes of luminance and color non-uniformity in LED screens, and what screen manufacturers can and are doing to fix these problems.

Coke- It's the Real Thing!
In making its presence known to a thirsty public, Coca-Cola's familiar bright red background, cursive script logo and contour bottle has been printed, painted, postered and plastered on the sides of delivery trucks, on billboards, and on buildings in just about every major city around the world.

Snapshot of the Sign Industry 3rd Quarter 2007
As we did last year, SignIndustry.com took a quick pulse of the sign industry to try to get an idea of the state of the industry in this third quarter of 2007.

Keeping Signage at the Top of Business Marketing...And Its Revenue.
The hard truth is that signage is not considered by most business development experts as marketing and the reason is clear - they are simply unaware of its value.

Roadside Text Messaging on LED Display Signs
LED electronic signage has evolved into several types of highway sign systems that aid highway traffic managers by alerting drivers of current travel conditions to aid in traffic flow.

Hybrid EMC/ Billboards: Combining the Best of Print and Electronic Displays on a Single Billboard
While most outdoor media companies are taking the plunge to add electronic billboards, it is in no way seen as a replacement of the existing print billboard set ups. It is seen more as a compliment to print, each having certain strengths that reinforce each other's advertising potential.

The Most Common Mistakes in LEDwalls Content Creation...Don’t Let This Be You
Ad duration, legibility, motion and more can be your greatest asset, or greatest liability in LED Billboards content creation. Read on to see if you’re thinking of all the variables or not.

Electronic LED Billboards: The New Voice of Business
The billboard, a mainstay of outdoor advertising has entered the realm of high-tech in the form of an electronic billboard media format.

King Kong Embraces Times Square with Electronic Signage Debut
The latest remake of the King Kong epic, directed by Peter Jackson, sought out its east coast premiere in the place where the big ape met his demise, in New York City. Nothing is too good for the premiere of his latest film and only in New York City could a film of such epic proportion have an opening of similar grandeur.

Outdoor Video Screen Business: A Network of Success
The use of digital video screens signifies a brand new stage of development in the area of outdoor advertising.

Rent, Lease or Finance Your Sign Equipment
Find the right answer to the question of whether your sign business should rent, lease or own the equipment used in your operations. Few sign professionals are able to accept the fact that there is no one right answer that fits everyone or every situtation.

LED Street-side Pylons: A Totem for Business Communications
Combining electronic message centers with street-side pylons or main marquees to create a contemporary look for customer's roadside presences.

Digital Signage Summit held April 26-27, 2005 in New York Deepens Supply, Content and Core Value discussions
When over 200 digital display operators, suppliers and ad agencies met at the Digital Signage Summit, produced by the Strategy Institute in New York April 26-27, 2005 the focus was on 'achieving organizational goals with proof-of-success or a budget-cut, in creating customer preference and actions.'

Taking LED’s on the Road
The market for mobile LED displays is jumping forward again as sign companies take jumbo TV advertisements for a test drive.

Dynamic Digital Signage - The New Age of Advertising
Dynamic Digital Signage has emerged as the “Next Killer Application” for the new generation of sign technology in the advertising industry. A digital signage system, which is usually composed of a server or PC, a monitor or TV and software, is capable of delivering full-screen, full-color content to multiple locations. Cost of implementation has been reduced significantly over the past two years, making it possible for Digital Signage to be in the mainstream marketplace. This is evidenced by the extensive usage of digital signage at airports, museums and shopping centers. The growth rate is projected to increase significantly in the next few years as the technology matures.

LED Displays: A Formidable Foe
The scuttlebutt continues over who is number one: Mr. LED, with his promise of longer life, Mr. Neon with her bragging rights of years of loyalty to the Sign Man, or Mr. Fiber Optics and his daring attempt to play it safe under wet conditions. Who will be victorious?

Stadium & Arena Signage: Sporting New Signs to Level Advertising on the Playing Field
As sport fans settle in at their favorite stadiums and arenas, they are apt to notice lots of new signage around the facility, alerting them not only to the advertising for beer & BMWs, but also keeping them informed about other games in play around the country, and as well occasional sports trivia useful as party chatter.

The Super Bowl of Signs
Next generation scoreboards are offering new opportunities for sign makers who can design and install monstrous LED signs.

TOYS 'R US: Toys with Digital Signage
The Center of the Toy Universe can be found in Times Square and it's operated by Toys 'R Us. With 110,000 square feet of various toy shopping zones, all aligned within three floors of merchandising space, the toy universe is a vast space.

Digital Signage Transforms In-Store Advertising
Welcome to the future of advertising ­ a future that could reinvigorate a medium beset by splintered audiences, too many messages and continually escalating costs.

Electronic Signage Hits High Gear at Digital Retailing Expo
The future and direction of electronic signage was clear at the Digital Retailing Expo held in San Francisco Oct 11-12, 2004.

Movie Theaters and the Art of Electronic Signage
Modern multiplex movie theaters generate huge audiences who visit the theaters for their continuing film fix. As these audiences circulate from box office to auditorium, much of the audience's visitor experience is guided by signs alerting theater guests to everything from ticket prices to directions to the auditorium.

Electronic Digital Sign Technology: The Future is Here
With new technology providing advanced methods for attracting customers, more and more advertisers are turning to digital signage to satisfy their needs.

Digital Signage...from concept to customer connectivity: dynamic signage on the move
Stay up to speed with the changes in electronic digital signage applications.

LED Video Screens On The Move
In the world of show business and corporate events, large screen LED video presentations have come to be a critical part of how these events are seen by their audiences.

The Many Advantages of Plasma Display Signage
When it comes to indoor displays, plasma is one of the most versatile media available today. The content for plasma displays is easy to create and manage, especially with a solid software program.

LED Message Reader Boards: Town criers of the modern age
They are everywhere. You see them over bank entrances, in fast food stores as menu/order boards, in store windows, on building walls, in airports and other public transit waiting areas. They announce the news, tell time, proclaim the latest sport scores and tell if your stocks have gone up or down. They are the town criers of the modern age.

LED Concourse Fascia: Lights, Motion and New Dimension in Signage
Take one sports stadium, a high-tech LED video display board complete with flashy programming displays, the stadium concourse frontage, a creative advertising program and carefully mix them all together. When the dust settles you have a totally blended, completely enclosed electronic display format that is half advertising and half entertainment and fully engaging to the audiences that watch it during game breaks.

Digital Signage: Retail Electronic Signage is the New Poster Boy of Advertising
The domain of electronic signage has been part of sign design for several years and is just beginning to emerge as its own market niche for retail advertising.

Factory Signage Goes Electronic
In today's business climate, communication needs have to be instantaneous, interactive and proactive allowing employees to create timely decisions based on up-to-the-minute facts of the manufacturing process as it massages raw materials into a properly managed production cycle of finished goods.

Signage in Motion
Signs are moving from static banners to dynamic displays. Find out what retailers are looking for in the 21st century.

Sport Scoreboards: Making Larger-Than-Life Sports Even More Gigantic
In its original incarnation, the stadium scoreboard served a single function of keeping track of game activity and the running score.

LED Electronic Message Reader Boards: Watching the world go by in streaming headlines
The electronic message reader board is the town crier of the modern age. It is a simplistic, horizontal column of light bulbs or LEDs whose intermediate flashes of world watching headlines, slide effortlessly across reader board signs attached to banks and financial institutions and to the front walls of major corporate headquarters.

LED Billboards: Outdoor Advertising in the Video Age
LED video display billboards have emerged on a grand scale that converges into a unique display format that is one part print, one part television advertising and one 'digital hieroglyphics.'

LED As An Alternative
Electronic Signs have been around for almost fifty years. Most electronic signs were illuminated by incandescent lamps that got the job done, but not without its problems.

One Times Square
Signage in the crossroads of the world

More On Led Applications & Technology
Do you know just how fast LED technology is changing?

Replicating Historic Marquee Proves Paramount Task
Find out how designers incorporated new technologies in a historic sign.

Is It Just Lights or Your Best Friend? Maximizing Efficiency and Profitability in Your LED Displays
When you arrive at work and see your LED display catching the first rays of early morning light, do you see just another set of lights in the parking lot, or your best friend for driving sales and building your customer base? Your answer will make a measurable difference to your bottom line.

Recognizing LED Technology for Sign Use
LED technology is becoming affordable and new applications are being discovered for utilizing LED in the sign industry.

The Basics of Fiber Optics, LED and Neon
A basic summary and history of the evolution of Neon, Fiber Optics and LED

Formula For Success
People Management

Effective Customer Interaction
'Dealing with Difficult Customers'

Setting Schedules: Creating Service Out of Order
Late signs or are your jobs off schedule?

LED Lighting


LED Maintenance Thoughts - Opening up a new business model that will make your customer happy and keep you in the service business.
With the almost total acceptance of LED for channel letters and increasing use of dedicated modules for cabinet lighting, our industry has to look at the long term effects of such a liability free product.

Not So Hidden Fees from Your Local Municipalities - PERMITS
Towns charge permit fees. This is not news to sign companies. But some spiraling permit costs may require a little more review to assure the sign permit fees are not revenue-raising devices. Read on...

What is Driving LED Cabinet Lighting?
What is pushing LEDs into the sign cabinets your business sells? Is it LEEDS, 'going green,' the end user, or you?

Sign Software in Action
Discover how signmakers are using industry specific sign software to raise revenues, increase production - and get creative.

Light Boxes for Retail Display - Saving Dollars with New Technology
Are all retail light boxes created equal? New developments in retail light box technology and demands for more sophisticated and energy efficient merchandising and display products may be signaling the demise of standard light box technology.

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

The Many Colors of White LED
The battle for white LEDs is going to be fought application by application and lumen by lumen.

LEDs: 'Channeling' More Opportunities to Sign Makers
Technology advancements continually improve the way sign companies conduct business. One of the segments of the sign industry advancing quickly due to new technology is the electrical sign industry, and specifically, the illuminated channel letter segment.

High Brightness LEDs Shine On
Light Emiting Diodes (LEDs) have distinguished themselves as a highly unique and significant lighting source that has both immediate and far reaching consequences for the sign industry.

The Sign Challenges of a Arctic Canadian Winter
Selkirk Signs teams with TIR Systems to solve the cold hard challenges of signage for Federated Co-op chain of stores.

LED, Fiber and Neon Now: A Perspective from Experience
Educating yourself on the many nuances of LED, fiber optics and neon can help you to develop better solutions, enhance customer service and offer a more intelligent look at options for your clients.

Lighting Up with LEDs
LEDs (Light Emitting Diodes) are increasingly playing a larger role in both the architectural and signage market. Over the past few years, more and more LED system providers are offering LED channel lighting products and more are expected to enter this field.

Channel Letter Lighting...To Be LED or Not To Be?
Channel letters fill a need for corporate IDs and building identity programs on the sides of building and have done so for decades. Times are changing and more than filling a need is that the channel letters are now filled in terms of their lighting source.

More On Led Applications & Technology
Do you know just how fast LED technology is changing?

Recognizing LED LightingTechnology for Sign Use
The technology of LED lighting has greatly improved over the last few years and is constantly dropping in price and getting brighter across the spectrum, resulting in new applications for its use in sign illumination and border lighting.

The Basics of Fiber Optics, LED and Neon
A basic summary and history of the evolution of Neon, Fiber Optics and LED

Formula For Success
People Management

Effective Customer Interaction
'Dealing with Difficult Customers'

Setting Schedules: Creating Service Out of Order
Late signs or are your jobs off schedule?

Manufacturing


Winning Sales Tax Jeopardy
Are you prepared for the sales tax audit?

The Total "Language" of Signs
Nothing speaks louder to a potential buyer than a bold display

The Sub-species: Subcontracting in the Sign Industry
To be or not to be a subcontractor?

The Electric Lease
An Unexplored Profit Circuit

Shop Reputation is Gold
So you don't work in a dog-eat-dog rat race of an industry...

Setting Schedules: Creating Service Out of Order
Late signs or are your jobs off schedule?

Selling Logo Design: A Psychology for Profit
Understanding advertising, branding and marketing

Scan, Edit, Save, and Create: Innovative Sign Design

Ending the Shop's Nightmare Circus
Is your sign making business as a three-ring circus?

Dealing with the Less-than-Perfect Customers
Surrendering to whatever customers want can be bad business

Building a Team
Essential elements in building a team for your business

Flipping The Lid For The Red Zone
the Heinz Field Football Stadium serves up a world famous icon

Neon & Channel Letters


OSHA Hazard Communication Standard - What it Means for the Imaging Community
The new regulations provide specific information that must be included on each label. The major change includes the use of pictograms. Employers must train their employees to recognize the new warning labels and SDS formats by December 1, 2013.

ESPN ZONE: Remolded To Greatness
Once upon a time, there was a marquee and a blade sign that really wanted to shine.

Not So Hidden Fees from Your Local Municipalities - PERMITS
Towns charge permit fees. This is not news to sign companies. But some spiraling permit costs may require a little more review to assure the sign permit fees are not revenue-raising devices. Read on...

Allianz Tops Off Skyscraper with Corporate ID
Allianz exercises their awarded top of the building signage rights to 1633 Broadway in NYC with some monster channel letters. How they got them there is a story unto itself. Read on...

Sales Compensation: Starting With the Basics
I think there's a lot of opportunity to improve sales performance by improving sales compensation strategy. Let's start with the basics.

What is Driving LED Cabinet Lighting?
What is pushing LEDs into the sign cabinets your business sells? Is it LEEDS, 'going green,' the end user, or you?

LED Maintenance Thoughts
With the almost total acceptance of LED for channel letters and increasing use of dedicated modules for cabinet lighting, our industry has to look at the long term effects of such a liability free product.

Hard Rock Café: An ode to the guitar
Rock & Roll! It's the music of the world and it's sound is stroked from a group of musical instruments, but central to its melodies is the guitar. Who can love rock & roll and not have a favorite guitar riff, or favorite guitar moment? Step inside the world of the Hard Rock guitar legend.

Let There Be Neon: Embracing the 21st Century with Its Light
Despite the ongoing competition of more modern light sources as a sign illumination, neon still has a place in the hearts of most sign makers, as well as many American urban skylines.

Hershey’s ­ How Sweet It Is: The Eye-Candy of Times Square
In the middle of all its surrounding Times Square spectaculars, billboards and sign edifices, stands the flagship Hershey Times Square, a retail gift store which is a chocolate confectionary paradise that is the center of the chocolate universe.

Smaller World — The Implications of GHS and REACH
Both were developed in the international arena and both have already influenced chemical policy well beyond their original borders.

Coke- It's the Real Thing!
In making its presence known to a thirsty public, Coca-Cola's familiar bright red background, cursive script logo and contour bottle has been printed, painted, postered and plastered on the sides of delivery trucks, on billboards, and on buildings in just about every major city around the world.

Take Me Out to the Ball Game
Cincinnati’s Great American Ballpark offers proof positive that effective sign design can inform, entertain, commemorate ­ and stand out in a crowd.

The Many Colors of White LED
The battle for white LEDs is going to be fought application by application and lumen by lumen.

LEDs: 'Channeling' More Opportunities to Sign Makers
Technology advancements continually improve the way sign companies conduct business. One of the segments of the sign industry advancing quickly due to new technology is the electrical sign industry, and specifically, the illuminated channel letter segment.

High Brightness LEDs Shine On
Light Emiting Diodes (LEDs) have distinguished themselves as a highly unique and significant lighting source that has both immediate and far reaching consequences for the sign industry.

The Sign Challenges of a Arctic Canadian Winter
Selkirk Signs teams with TIR Systems to solve the cold hard challenges of signage for Federated Co-op chain of stores.

New Mexico Neon on Route 66
Sign makers are getting their kicks restoring vintage neon signs along New Mexico’s portion of Route 66.

Marketing Neon In The New Millennium
LED vendors have done a masterful job of marketing their technologies, but the neon industry is fighting fire with fire.

Lighting Up with LEDs
LEDs (Light Emitting Diodes) are increasingly playing a larger role in both the architectural and signage market. Over the past few years, more and more LED system providers are offering LED channel lighting products and more are expected to enter this field.

Channel Letter Lighting...To Be LED or Not To Be?
Channel letters fill a need for corporate IDs and building identity programs on the sides of building and have done so for decades. Times are changing and more than filling a need is that the channel letters are now filled in terms of their lighting source.

Promoting Neon
The neon trade has a relatively short history and sadly, much of it is marked with secrecy and distrust that perseveres even today. This keeping apprehension stems from an earlier time when neon was novel in the marketplace, sovereign in the sign trade and extremely profitable. Folks tried to steal or conceal their neon secrets; those tricks of the trade that they believed would propel them or maintain their lead within the industry.

Radio Frequency Interference
You may be the cause of radio frequency interference.

Finding the Neon Light, Part Three - The Father of Neon
Inspired in part by Daniel McFarlan Moore's invention, Moore’s Lamp, Paris born chemist and inventor, Georges Claude (1870 - 1960) discovered that passing an electric current through inert gases made them light very brightly.

Finding the Neon Light, Part Two: The Insights
We continue illuminating neon’s rise from historical darkness with the second article in this series of three. This one attests the observations and endeavors of other’s helped to build the products, tools and materials used in our trade today.

Finding the Neon Light, Part One ­ The Elements
Consider this series of articles “how-you” more so than “how-to.” Because hopefully they will help uncover how you fit into neon’s rise from the depths of historical darkness, from the ocean of time past to the bright neon wave of the present.

ESPN ZONE: Remolded To Greatness
Once upon a time, there was a marquee and a blade sign that really wanted to shine.

Neon and Fluorescents: A Circus of Similarities
When properly manufactured and installed a neon tube can light for decades and it is far more efficient than an incandescent bulb. But it is arguable that the fluorescent won the tube lighting system honor, that it became the illuminating tube du jour.

Neon Tube Repairs
You can simplify the task of repairing neon signs!

Common Neon Mishaps And How To Fix Them
Bending neon tubes is not easy. Most craftsman admit, it took a few years of bending before they felt competent working on any type job.

Three Neon Myths Dispelled
I’m sure you’ve heard it said, “Neon uses a lot of electricity.” It’s a common misconception. Unfortunately, there are held by the public many misconceptions about neon: “Neon is expensive,” “Neon is a public safety hazard.”

Mercury In The Shop
Mercury or quicksilver as it is called, is that shiny, silver-white, odorless liquid we neon craftsman innocently roll into argon filled tubes to brighten them. We also use it in some diffusion pumps attached to our tube pumping system to aid tube processing. But did you know mercury is everywhere?

Troubleshooting Basic Bends
It goes without question that many smaller elements make up a sign. And that the quality of each component contributes to the sign’s total caliber.

The Layman’s Science of Tube Processing
To describe the science of tube processing would rely heavily on physics and chemistry. Both are sciences with developed vocabulary, common equations and laws.

Top 10 Must-Haves For Your Neon Shop
The physical elements that maximize productivity, comfort and reduce stress.

Neon Self-Training Part 4
Processing and lighting your neon tube.

Neon Self-Training Part 3
Learn how to make large circles, border tubes, multiple outline units and bubbles.

1935 Neon Sign Gets Facelift
When the Cascade Theatre opened its doors in 1935 it was billed as the finest cinema house in northern California.

Neon Self-Training Part 2
Putting the basics together to form letters is next

Neon Self-Training, Part I
Learning this process is easier than you think, once you know the secrets.

Making the Cut
In the process of making neon, one of the most important procedures is the cutting and splicing of the glass tubing. There are many different techniques and various tools that can be used that I would like to discuss.

Air Supplies
There are probably as many different techniques in the use and operation of a neon plant as there are glassblowers, and the only thing that is important is what works best for you.

Jacob's Ladder
There is a safer way to work with a bombarding transformer. Learn how to create your own Jacob's Ladder

Sign Makers Restore Historical Flying Red Horse
Find out how architectural sign makers recreated a legendary Dallas icon.

Neon At It's Best
Restoring a piece of history-- the neon legacy lives on.

Neon College: Mastering the Splice
The basics for working with neon splicing

Electric Signs & Outline Lighting
Explaining code compliance

The Total "Language" of Signs
Nothing speaks louder to a potential buyer than a bold display

The Sub-species: Subcontracting in the Sign Industry
To be or not to be a subcontractor?

Shop Reputation is Gold
So you don't work in a dog-eat-dog rat race of an industry...

Setting Schedules: Creating Service Out of Order
Late signs or are your jobs off schedule?

Scan, Edit, Save, and Create: Innovative Sign Design
'What you see is what you will get.'

Building a Team
Essential elements in building a team for your business

Outdoor


Internal vs. External Sign Illumination Revisited: Best Methods for Traffic Safety
Which lighting method is best for drivers who are seeing and reading the signs at night?

Hybrid EMC/ Billboards: Combining the Best of Print and Electronic Displays on a Single Billboard
While most outdoor media companies are taking the plunge to add electronic billboards, it is in no way seen as a replacement of the existing print billboard set ups. It is seen more as a compliment to print, each having certain strengths that reinforce each other's advertising potential.

There is More to Signs than Meets the Eye - A Peek at Permits
The obvious details when considering a sign include design, purchase costs, delivery and installation. However, lesser known, but equally important, details regarding signs can be overlooked, thus complicating things. One of these lesser-known details involves permits.

What You Need to Know About Pollution Prevention in Your Shop
Protecting yourself, your employees and your community are just a few reasons why you want to be sure that your shop is compliant with all of the current safety regulations. One of the most important areas of safety that is often overlooked is the ventilation of your print shop.

Viewing Distance: The Misunderstood Concept
Understanding viewing distance is a concept that has to be taught and examples are about the best way to do so.

Going Grand? Does It Make Sense for Your Business?
Speed, quality and increased productivity, these three fundamental components have always been the foundation for success in our industry. There is no better time than now to 'Go Grand' as new technologies in printers, printheads and inks continue to emerge.

Tips for Large Format Design
Over the years, some of the same questions reappear as designers new to the large- and grand-format industry transition from designing small printed pieces to very large advertising artwork. Read on to learn more.

Care and Maintenance for Vehicle Wraps and Graphics
Learn the importance and benefits of properly cleaning vehicle wraps and graphics from one of the experts.

The State of Industrial Large-Format Inkjet Printing
Representatives of four high-production, large-format industrial inkjet machine manufacturers share their views on the current state of the industry, how technology has evolved over the past year and where technology is headed in the year ahead.

How to Properly Clean a Foam Monument Sign
One of the most common inquires received from retail sign shops is 'How do I clean a foam monument sign?' So here's the best 'Solution'.

Taking Care of Your Digital Graphics
Installing graphics is only part of the job of selling wraps and flat surface installs. You need to make sure your end user is aware of how to properly care for their graphics once they are installed.

The Venerable Vector Graphic - Supreme Sublimation
With the power of vectors behind you, you can make everything from coasters to billboards. Using the powerful vector format in your arsenal will scale up your workflow to any size you want.

What is Lenticular Imaging and Why Should You Know About It?
Lenticular imaging technology of today has morphed an old print technology into new stratospheres and consequently breathing new life and profit potential for printers and marketers alike.

Viewing Distance: The Misunderstood Concept
Understanding viewing distance is a concept that has to be taught and examples are about the best way to do so.

Wall Dog Advertising: Hand-painted Advertising Makes a Comeback
With a simple brush and stroke, most sign men back in the day were painters, and every vertical surface they came across held the promise of painting an advertisement about a product or sale to chase down. Reintroducing the painters, the Wall Dogs.

Common Sense Maintenance For Solvent-Based Inkjet Printers
In virtually any mechanical device, the fluid systems need to be kept clean for optimum life and performance. Your printer is no different. Make sure you're properly maintaining your money-maker.

Not So Hidden Fees from Your Local Municipalities - PERMITS
Towns charge permit fees. This is not news to sign companies. But some spiraling permit costs may require a little more review to assure the sign permit fees are not revenue-raising devices. Read on...

Allianz Tops Off Skyscraper with Corporate ID
Allianz exercises their awarded top of the building signage rights to 1633 Broadway in NYC with some monster channel letters. How they got them there is a story unto itself. Read on...

The UV-LED Inkjet Curing Revolution Gains Momentum
The use of UV-LED systems for the curing of UV inkjet inks continues to expand as equipment manufacturers bring this technology to a wide range of new equipment. Is inkjet ready for prime time, and what are the challenges faced in the adoption of the technology?

Repair or Replace: Weighing the Options for Your Wide-Format Printer
Learn key indicators to help you determine when to repair your wide-format printer and when it is time to send it on down the road.

Sales Compensation: Starting With the Basics
There are a lot of opportunities to improve sales performance by improving sales compensation strategy. Let's start with the basics.

Maximizing Profitability in Sign & Graphics Shops
Controlling costs, pricing strategies, up-selling & more

QR Codes: A Creaky Bridge Between Physical & Digital Worlds
QR (quick response) codes are popping up all over the place. From wine labels and movie trailers, to printed magazines and direct mail, you're now likely to come across a QR code wherever you see a printed advertisement or message.

Digital Outdoor Expands in Public Space
As much as outdoor digital signage has become a significant billboard advertising medium, so has digital signage migrated into the urban cityscape and is just now finding a home with street furniture incorporating itself into bus shelters, news stands and other furniture structures as it makes sense.

Barclays Bank Lights up Times Square Skyline
For all the bank buildings Barclays Bank has occupied since its founding in 1690, one of its latest building acquisitions, a new location in Manhattan, required some extra finesse in putting up its iconic insignia on the top of its new headquarters in Times Square.

New Model Sign Code for Municipalities Created by the United States Sign Council
The USSC Model Sign Code represents the culmination of over 14 years of research on the design characteristics of On-Premise Signs to help municipalities incorporate sound and tested principles into practical Sign Ordinances.

Hard Rock Café: An ode to the guitar
Rock & Roll! It's the music of the world and it's sound is stroked from a group of musical instruments, but central to its melodies is the guitar. Who can love rock & roll and not have a favorite guitar riff, or favorite guitar moment? Step inside the world of the Hard Rock guitar legend.

New Realties in the Wide-Format Graphics Market
Companies that stay tuned to the latest available technologies will be best positioned to meet the increasingly demanding market requirements.

System Inc. Takes Dominion on Powerboat Wrapping Industry
Feeling creative? The water sports industry is hungry for cutting-edge designs printed on vinyl and applied to powerboats that are ultimately seen by hundreds of thousand of people in competitions around the country.

Boat Wraps Boast Big Opportunity for Vinyl Installers
Wrapping boats may be the next big thing as the vehicle wrapping trend extends itself from the highways to the waterways.

Is White Ink Capability Really Such a Big Deal?
Why is white ink capability so important? Are there meaningful applications? Let's consider some of the technical characteristics of piezoelectric inkjet white ink capability and the possibilities of its use.

Understanding Large-Format Applications
The scientific approach to purchasing manufacturing equipment that will meet your customers' needs. There are many opinions, but you need to match your customers needs for their application, not the salesperson's opinion of what they are selling.

Seamless Wraps 101 - Deciding when to go seamless and when not to.
Seamless wraps demand careful planning - and even then they can be a challenge. Find out how to approach a seamless wrap and when to consider a partial wrap instead.

Stop Your Printer: How Well Are You Matching Print Quality to Your Client's Application or Needs?
If you don't match the print resolution and quality to the needs and expectations of your client, you may just be rushing yourself out of business. So stop and review how you're approaching this problem in the digital printing industry.

Faster than a Wrapped Locomotive
You can't rely on templates when you work with locomotives. Discover how Wrapped Graphics approached wrapping a train.

Small Colorado Shop Wraps Up Success
When you listen to your customers, they sometimes will show you exactly how to build your business to that next level.

Best Practices Standards for On-Premise Signs in the Sign World
The United States Sign Council Best Practices Standards for On-Premise Signs has clearly established the benchmark for the determination of optimum exterior sign visibility, legibility, and placement.

Lifesavers On Our Streets: Illuminated Signs Light the Way
It is no secret that on-premise signs are an absolutely critical component of our wayfinding systems, without which people could not find the products and services they seek, especially in the commercial landscape.

Answering the Call from Sign Haters
Make no mistake about it; there are some people who simply do not like signs - some, in fact, actually hate them. If you have been in the industry for even a relatively short time, we've encountered them - usually, and unfortunately, as part of a local committee to regulate signs.

Factors Impacting Vinyl Removal, Part I
Learning what vinyl film is, the impact that the environment and the surface finish has on vinyl are all factors that will help you deal with the ultimate need to remove vinyl graphics.

Take it Off...Vinyl that is.
Right now there are multiple opportunities to create a tremendous cash stream. The question is, “Which companies will recognize the opportunities, respond to them, and thrive?”

Getting Back to Basics: A Guide to Color Management
Signmakers can take a proactive stance in ensuring business success by going back to basics, including re-assessing their processes and making the most of their existing printing equipment.

Media Facades: High-Tech Digital Building Wraps
Now with LED video screens comes the outdoor advertising impulse to create the ultimate building wrap, a media facade, which is an LED video screen that completely covers the front of a building and presents a kaleidoscope of imagery that dances across the building.

Films to Enhance and Protect - Investigating Ongoing Developments in Laminate Films
Suppliers are responding to the present economy with more cost-effective materials — thinner films and liners that offer the right amount of protection for the application.

Making Waves With Photo Sails
Photo Sails may seem like a simple idea. But the concept was hardly simple to execute. It took nearly four years of product testing and marketing to come up with the first real Photo Sail.

A Titan-Sized Wrap - Wrapping the home of the Tennessee Titans
No two wraps are alike. Get the inside scoop on handling repetitive designs and working with oversized vinyl panels.

And Now for Something Completely Different
Reflecting on the past to determine new ways to be successful in a challenging economy.

A Megawrap with Flavor - vinyl installer wraps world’s largest beer can
Discover the challenges of wrapping a monumental can — and keeping it realistic from top to bottom.

A Primer on UV-Curable Inkjet Inks
Since 2006, there has been a incredible rush toward the use of UV-curable inks in most of the printing markets. This increase has been driven by new developments in ink technology and demand from printer manufacturers and end users.

Variable-Dot Printing: Why Dots-Per-Inch is No Longer the Only Measure of Inkjet Print Quality
The correlation of higher quality to higher dpi is certainly defensible, assuming one thing: The dots are all the same size. Recent developments in inkjet technology have turned this standard on its side.

Stay Ahead with Accurate Sign Estimating Using Advanced Technologies
Submitting the winning bid for sign projects is more challenging today than ever before. Click for some insider perspectives on optimizing your company efficiency with estimating.

Selling Stadium Wraps and Not Losing Your Shorts
Pricing a stadium wrap can get a little hairy, but if you approach measurements with the right mindset you’ll put more profits in your pocket. Find out how.

Wrapping Tropicana Field
Read a first hand example of how vinyl wraps are playing a key role in both aesthetics, communications and advertising in stadiums across the country.

Snapshot of the Sign Industry 3rd Quarter 2008
For SignIndustry.com’s annual ‘pulse taking’ of the state of the sign industry, we peeked and probed into various facets of the industry to get an idea of the state of our trade before going into 2009.

Take It Outside...Current Trends in Out-of-Home Signage, What Grand Format Solvent Printers Can Do
One area of importance that is often overlooked by the sign professional is the area of street furniture.

Special Tools for Textured Surface Stadium Wraps
3M has developed special application tools and methods for use with its 8624 film. The 3M Textured Surface Applicator TSA-1 for large surfaces is critical for achieving proper adhesion. Find out what else is new.

Installing Stadium Wraps - Getting it right the first time.
Are you ready to learn how to get creative in overcoming the challenges of installing vinyl in stadium settings? Read on for how-tos and solutions that will help you along the way.

Stadium Advertising: A Sporty Opportunity
Why do you need to understand the advertising opportunities in stadiums? So you can help to sell it to your client. Discover what you need to know about stadium wrappings sporty opportunity.

Wrapping the Fair
If you think wrapping mega slides is the same as wrapping cars, think again. Discover how to navigate the challenges that could spell opportunity for you.

Applying Vinyl Graphics to Aircraft
Are you ready to let your business fly high? Applying vinyl graphics to aircraft may be your next big opportunity.

Wrapping Oil Rigs
A Texas sign shop is wrapping the big rigs ­ and we don’t mean trucks. Discover the ins and outs of wrapping in an oil field.

Taking Care of Your Digital Graphics
Installing graphics is only part of the job of selling wraps and flat surface installs. You need to make sure your end user is aware of how to properly care for their graphics once they are installed.

Full Product Branding with Self-Adhesive Films: What Does It Really Mean?
An in-depth analysis of the concept and ways to incorporate it into your business

Looking Behind the Accounting Curtain: The Accounting Team and Print MIS in the Big Picture
The goal of a print management information system in this global picture is to provide accurate, timely information that can be quickly and easily consolidated and organized.

Removing Floor Graphics
Now that you’ve mastered installing floor graphics, what are you going to do when its’ time to remove them? Find out!

The House That FUSE Built- LED Displays from Sidewalks To Unique Channel Letters
FUSE decided it was time to increase their corporate profile and do so by using extensive LED signage to increase their visibility to their music fans and the public.

Applying Floor Graphics: Beyond Pick ‘Em and Stick ‘Em
Different types of floors often demand different approaches to applying the floor graphic ­ if you want it to stick. Get the inside scoop.

Getting Inkjet Ink and Print Heads to Work Together
Inkjet print systems fail primarily because of the fluids used in them. Read on to find out if it's all a hoax or if putting high-test in is all it's cracked up to be.

Hershey’s ­ How Sweet It Is: The Eye-Candy of Times Square
In the middle of all its surrounding Times Square spectaculars, billboards and sign edifices, stands the flagship Hershey Times Square, a retail gift store which is a chocolate confectionary paradise that is the center of the chocolate universe.

Floor Graphics: Walking into Opportunity
The floor graphics concept was ahead of its time a few years ago, but if you haven’t gotten into this side of the business yet, there is no time like the present.

Does Your Vinyl Printing Flow Where You Want It To Go?
Digital print shops that print onto vinyl could find a competitive advantage with software that streamlines the printing processes and sidesteps common challenges.

Project Management Made Easy Through Estimating & Business Management Software
The programs continue to evolve and mature, and with this improvement cycle the results are increased productivity, greater control of costs and an improved bottom line. All achieved with greater ease and accuracy than ever before. So how can you afford to not be on this bandwagon?

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

Marquee Magic: Marquees Become a Window to Stage and Screen
The marquee's original form harkens back to a message reader board with a large back lit white translucent display with changeable black plastic letters that were rearranged for each new program within the theater. Today that can all be done via LED message centers directing the public's attention to what's playing inside the theater.

Solvent Printers and Air Quality Control
For years, it has been accepted the smelly operating conditions are par for the course and normal in shops with solvent printers, but we have come to a turning point where these fumes and odors are more than just a nuisance. They pose real health concerns.

Choosing the Best Ink to Print on Vinyl
Some digital print shops stick to the ink their printer manufacturer offers. But that might not always be the best choice for your vinyl print job. Your overarching goal is to match your ink to your media. Find out what you need to know.

Smaller World — The Implications of GHS and REACH
Both were developed in the international arena and both have already influenced chemical policy well beyond their original borders.

Today and Tomorrow: Considering Digital Imaging an SGIA Interview
In recognition of the SGIA Journal's 10th anniversary in 2007, we take a look forward and backward, evaluating how our industry has changed and how we expect it will change by the time the Journal celebrates its twentieth anniversary.

Willis Avenue Building and the Rooftop Sign that Wasn’t
This is a tale of a billboard wind load that almost took down the building it sat upon and its replacement rooftop sign that really wasn't the roof sign it appeared to be.

The History and Future of the U.S. Sign Industry Marketplace
Here’s a quick perspective on the size of the U.S. sign industry and the impact of wide format inkjet printing in the sign industry today.

Panel Saw, Table Saw, Mat Cutter or Combo Machine, which is Right for your Shop?
One way for sign shops to increase their efficiency is to have the right tool for cutting sheet goods to size. There are a few basic considerations that every sign shop must address when purchasing a cutting machine: space restraints, ease of use, capability, safety, cost and dust.

Should You Buy Ink in Bulk?
Discover the pros and cons of buying ink in large quantities.

Taking the A-Train (or Any Other Train) in New York City Would Be Even Harder Without Directional Signage
New York City Transit officials place a tremendous effort into creating a subway wayfinding system that connects its passengers to trains and exits throughout the system.

Third-Party Ink Could Leave You Crying
It’s your printer and you can use third-party ink if you want to, but like the old song, it may leave you crying over your banner.

It’s All About the Digital File at SGIA ’07- From Wrapping Gators to Mermaids
Whether you’re cutting rubylith, fluted-plastic or vinyl; printing on rigid sheet, t-shirts, tile or fabric; or getting a message across through embroidery, it all comes down to the digital file.

Coke- It's the Real Thing!
In making its presence known to a thirsty public, Coca-Cola's familiar bright red background, cursive script logo and contour bottle has been printed, painted, postered and plastered on the sides of delivery trucks, on billboards, and on buildings in just about every major city around the world.

Snapshot of the Sign Industry 3rd Quarter 2007
As we did last year, SignIndustry.com took a quick pulse of the sign industry to try to get an idea of the state of the industry in this third quarter of 2007.

Want to Become a Lenticular Printer? ­ Just do it!
For both sign makers and wide format printers, lenticular can be a valuable differentiator, an additional value-added service and best of all, a profit generator.

Keeping Signage at the Top of Business Marketing...And Its Revenue.
The hard truth is that signage is not considered by most business development experts as marketing and the reason is clear - they are simply unaware of its value.

Roadside Text Messaging on LED Display Signs
LED electronic signage has evolved into several types of highway sign systems that aid highway traffic managers by alerting drivers of current travel conditions to aid in traffic flow.

The Rundown on Calendered Vinyl Films
Calendered vinyl films were once thought of as an inferior economical choice, but some calendered vinyl film manufacturers have come a long way in terms of product quality and breadth, by offering conformability, durability and that image pop that is required for the application.

2007 Business Growth Plans Survey for Flatbed Injet, Wide Format Inkjet & Grand-Format Inkjet
The results of SGIA’s recent 2007 Business Growth Plans Survey demonstrate an interesting reality in our industry, and show a healthy difference between what imaging companies want (equipment-wise), and what they ultimately buy. Through the magic of trending data, let’s take a look.

Minskoff Theater Sign Makeover: Everyone Must See the Lion King
The Minskoff Theatre (1,597 seats), one of the many major live performing venues along Broadway has recently undergone a signage transformation of its old blade / marquee and window display into a very modern and elegant sign package that was fit for a king: The Lion King that was.

What You Need to Know About Varnish in the Digital Printing Arena
There’s more than one way to varnish. And there’s more than one way to make a mess with varnish, too. The good news is, if you use the right printer and the right materials, varnishing can add profits to your bottom line.

When Ink Is Not the Problem with Digital Printing, Part II
Beyond dust and dirt, several factors impact the ink’s ability to stick to the substrate. The carrier ­ aqueous-based or solvent-based ­ is another key factor in the final outcome. Then there’s calibration.

Reporting on RIPs- Raster Image Processors...What They Are and How They’re Doing
Every sign shop that depends on excellence from its printer is probably using a RIP. If you ever wanted to know the rap on RIPs, but were afraid to ask, read on to learn from the experience of your peers in the industry.

Complex Wraps Demand Advanced Techniques, Part II
Are you handling your film right? Is your graphics guy designing with wraps in mind? Are you removing vinyl from contours the right way? Lots of questions. We’ve got answers.

Hybrid EMC/ Billboards: Combining the Best of Print and Electronic Displays on a Single Billboard
While most outdoor media companies are taking the plunge to add electronic billboards, it is in no way seen as a replacement of the existing print billboard set ups. It is seen more as a compliment to print, each having certain strengths that reinforce each other's advertising potential.

When Ink Is Not the Problem with Digital Printing, Part I
Variables like surface tension, media expansion and ink absorption take on new dimensions on larger substrates. If the paper doesn’t advance, it could cause blobs of ink or other ugly outcomes. If the media stretches even a little, you could get blurs. Tiling can become a challenge on larger prints. Read on to discover what to do when ink is not the problem.

Can Billboard Advertising Really Be Measured?
Outdoor advertising could get a boost with reliable ratings that cause companies to pour more money into billboards and bus shelters.

Take Me Out to the Ball Game
Cincinnati’s Great American Ballpark offers proof positive that effective sign design can inform, entertain, commemorate ­ and stand out in a crowd.

Printers’ Challenges in Meeting Fire Codes
All printed banners, wall coverings, display booth fabrics, table skirts, tents, awnings, carpeting, window treatments, interior furnishing and vinyl-coated fabrics are required to meet flame-retardant standards for homes, offices or other assembly places (Flammable Fabrics Act, 1953). The challenges of meeting these fire standards and codes have increased with the development of new synthetic fibers and the ink applications to these fibers, which create a liability risk for the specialty printer.

Complex Wraps Demand Advanced Techniques, Part I
Not all vehicle wraps are created equal ­ some are far more complex than others. Discover what you need to know to tackle even the most complex wraps with confidence.

Navigating To Complete Color Workflow Management
The explosion of digital imaging and printing in the sign industry has left many in the business in something of a conundrum. Here's this wonderful new machine on the floor that did such incredible things at the tradeshow, but how do you make it do them, do them consistently, and do them profitably?

Lenticular and 3D Commercial Sign Applications
Studies have shown that 3D increases the stopping power of advertisements by as much as five times and increases the staying power by four times in relation to 2D ads.

Back to School: The Value of Learning to Wrap Vehicles
Faster, more affordable printers, easier to handle vinyl materials, and an unlimited supply of customers is causing more sign shops to consider adding vinyl vehicle wraps to their menu of business services.

Spot On - The State of Spot Colors in Inkjet Technology
The sign industry has been discussing spot colors for inkjet printers for over a decade. Are we getting any closer to quick-and-easy action?

Upcoming Developments in Industrial Inkjet for Display Graphics
The wide-format graphics industry has been transformed through the emergence over the past dozen years of digital inkjet printing technology.

Extreme Makeover: Business Signage Edition
Fastsigns International, Inc. chose 4 different businesses to receive a signage makeover. The four businesses chosen for the makeovers pondered many of the same things when they learned that they were selected for this free signage makeover. Would it draw in new customers? Would it boost sales? Would anyone even notice? The results speak for themselves.

What is Lenticular Imaging and Why Should You Know About It?
Lenticular imaging technology of today has morphed an old print technology into new stratospheres and consequently breathing new life and profit potential for printers and marketers alike.

The State of UV Inkjet Inks…the momentum is building
The advantage of 'curing' is simple: It allows ink to adhere to a broader range of substrates as compared to other digital printing technologies. On the other hand, there is a bit of a misconception that UV cured ink will stick to just about everything. Get a balanced view of UV curable pros and cons.

Airports: A B to B Advertising Mecca
Considered one of the most highly desirable ad locations anywhere, airports attract the most dominant business to business advertisers.

The Fine Art of Inks
Large format printers with special inks are producing top quality prints that sell in museums for tens of thousands of dollars. Find out what you need to know to take your cut by producing these fine art prints.

More Than Art for Art’s Sake
There is a fine line between signage and art and sometimes there is no line at all. Art becomes the sign and the sign becomes art. To some, even a traffic sign is seen as art.

SGIA '06: Show Recap 'Exhibiting the Future Now'
When SignIndustry.com visits friends at the SGIA Expo, we are never surprised at the level of professionalism, expertise, and creativity that is displayed down the isles, in the booths, and at the seminars. SGIA '06 was no exception producing a special excitement in the air with abundant energy and a sense of exhilaration.

About White Ink In Black and White
Could white ink allow you to expand into new markets? Imagine the possibilities of expanding your services to include printing on leather, cardboard, wood, stone or some other non-traditional material.

Expanding Your Ink Horizons
Printers today can accommodate up to 16-color inksets. But would that really benefit your shop? Find out the advantages and disadvantages of expanding your ink horizons.

The Ever-Changing World of Ink for Digital Printing
Ink development will continue to parallel the evolution of large format printing technology and end-user application requirements. Will UV ink become the industry standard?

Snapshot of the Sign Industry 3rd Quarter 2006
SignIndustry.com went looking at a handful of companies from various areas of the country as well as different segments of our industry to put our finger on the pulse and determine the state of the industry and where we are heading.

Ink, Glorious Ink
You have two choices: buy cheap ink and yield cheap signs, or buy quality ink and yield quality signs. Find out why ink makes such a dramatic difference in large-format printing.

Electronic LED Billboards: The New Voice of Business
The billboard, a mainstay of outdoor advertising has entered the realm of high-tech in the form of an electronic billboard media format.

Vinyl Graphic Removal Made Easy
Vinyl removal can be a pain…that's a fact, but there's a new kid on the block that can help to make your vinyl removal projects less labor intensive and quicker to complete. And that's worth reading about.

RIPs: The Meaning Behind the Puzzle of Digital Graphic Output
Raster Image Processors are used by most large format graphic shops, but this article will help you to understand what they do and why you need this vital piece to complete your puzzle.

Converting Raster Images to Vector Images Can Be A Challenge, But It Doesn't Have To Be.
Finding the Right Tracing Software to Get the Job Done

How Did The Graphics Market Get Where It Is Today?
Understanding the Graphics Market's Development: Part Two in a Series of Three

Wrapping Vegas
The basic elements are the same with wraps of all sizes, but large mass transit wraps offer some additional challenges that offer valuable lessons from graphics installers of all shapes and sizes.

100 Years and Counting: N. Glantz & Son Still Going Strong
Most people don't like to celebrate the annual aging ritual of birthdays beyond the late teens. But it's truly a sign that you're doing something right when your business is having its 100th year celebration.

Wrap It Up: Vehicle Wraps See New Developments Through Digital
Almost anything can be wrapped, including cars, trucks, motorcycles, buses, boats, trailers, railroad cars and even buildings. Learn the critical steps to planning, creating and installing a successful wrap. Or else you'll wish you did.

Outdoor Video Screen Business: A Network of Success
The use of digital video screens signifies a brand new stage of development in the area of outdoor advertising.

UV Ink in the Wide-Format Market: Should Wide-Format Printers Take the Cure?
A whole new world of applications is opening in the rigid-substrate sector by printers that are willing to invest in and push the technology and their businesses forward.

Incoming SGIA Chairman David Van Veldhuizen Speaks on Changes and Challenges
The industry is changing, lines between niche markets are becoming transparent, technology is pushing delivery systems to a new level and anybody in the world is only 1.7 seconds away.

Trying to Make Sense of the Graphics Market Mess
Understanding your business and how it fits into the evolving U.S. graphics industry may well be vital in your survivial in the changing marketplace involving screen printing, wide-format imaging and your sign shop. Part 1 of a 3 part series.

Critical Questions to Consider When Looking at a Flatbed Purchase
The purpose of this article is to provide the imaging professional with a list of critical questions to ask when shopping for a flatbed inkjet printer. By understanding these questions, then seeking answers to them, those printers looking to install flatbed inkjet units in their facilities will be able to make better purchasing decisions.

C-C-Corrugations…Never Fear, Expert Advise is Here!
Applying vinyl over rivets is one thing. Applying vinyl over corrugation is quite another. But don’t let that stop you. If you can learn to apply vinyl over corrugation, then you can tap into the lucrative world of fleets.

Applying Vinyl Over Curves, Body Creases and Molding
Installing graphics on vehicles ­ or wrapping entire vehicles for that matter ­ presents some unique challenges rarely encountered on other substrates. Find out how to get around these difficult issues.

Unlocking the Psychology of Signage
Successful sign making depends on effective visual communication. Understanding how consumers relate to signage, then, is key to helping your customers unlock the door to greater revenues.

Imaged Fabric Adds a Touch of Class to Hum Drum Displays
Fabric is findings its place in the trade show arena and beyond. Discover how this flexible, portable material fits into your business plan.

Illuminated Signs Help McGruff Take a Bite Out of Crime
The National Crime Prevention Council sanctions illuminated signs as a crime prevention tool. Find out how on-premise signs can help your business ­ and your community.

On-Premise Commercial Signage Curbs Traffic Accidents
Government research proves that signage helps drivers navigate unfamiliar roadways. Learn how to boost business while maintaining driver safety.

The Sign Challenges of a Arctic Canadian Winter
Selkirk Signs teams with TIR Systems to solve the cold hard challenges of signage for Federated Co-op chain of stores.

Outdoor Eco/Low-Solvent Printing Market 2005
Manufacturers are beginning to introduce entry-level outdoor eco-solvent printers. Are you ready to take the plunge?

Rent, Lease or Finance Your Sign Equipment
Find the right answer to the question of whether your sign business should rent, lease or own the equipment used in your operations. Few sign professionals are able to accept the fact that there is no one right answer that fits everyone or every situtation.

Reading, Writing and Profits With The School System Near You
You can position your company for profitability by serving the growing market for in-school advertising.

Cast vs. Calendered Vinyl
Learn the differences and why to use the right vinyl in the right application. There huge differences and a quick read through this article will help you understand all the ins and outs of calendered and cast vinyls.

LED Street-side Pylons: A Totem for Business Communications
Combining electronic message centers with street-side pylons or main marquees to create a contemporary look for customer's roadside presences.

What You Need to Know About Pollution Prevention in Your Shop
Protecting yourself, your employees and your community are just a few reasons why you want to be sure that your shop is compliant with all of the current safety regulations. One of the most important areas of safety that is often overlooked is the ventilation of your print shop.

Wide Format Graphics Market -Hardware, Media & Ink Revenues Growing 7% CAGR
The wide format graphics market generated total manufacturer revenues (at the retail level) of $7.3 billion in 2004 and is expected to generate manufacturer revenues of $10.1 billion in 2009, a CAGR of 7%.

Perforated Vinyl: Opening Up The Vision of Sign Options
Perforated vinyl film is fast becoming an excellent new form of advertising signage. This unique material allows easy adhesion to windows and motor vehicles, with the perforations enabling vision through the advertisement itself.

Training Your Signshop To Use New Equipment & Software
To produce eye-catching, quality prints and signs, printing machines and software require skilled operators. One way operators acquire their skill is through training. Delve inside to catch the scoop on the different options available to take advantage of all the features of your equipment and software.

LED Displays: A Formidable Foe
The scuttlebutt continues over who is number one: Mr. LED, with his promise of longer life, Mr. Neon with her bragging rights of years of loyalty to the Sign Man, or Mr. Fiber Optics and his daring attempt to play it safe under wet conditions. Who will be victorious?

More on What You Need to Know About Rivets
Discover the ins and outs, dos and don’ts of installing vinyl graphics over rivets. What you find out may surprise you.

Digital Fabric Printing Offers Something No Sign Shop Can Afford To Ignore: Profitability
Have you explored the world of digital fabric printing? If not, then you could be missing out on one of the hottest trends in the sign industry today.

Soaring Profits from Glistening Gateways
Airports are bustling with opportunities as architects bring sign builders into the design process to capitalize on 21st century trends.

Tips and Tricks for Installing Full Wrap Vehicle Graphics
Vehicle wraps are now used in place of expensive custom paint jobs. In addition to being a lower cost option to paint, the vinyl can be removed when the advertising campaign is over or you are ready to turn in your leased vehicle. This article will take you step-by-step through the process of installing a full vehicle wrap. It will offer tips and tricks on how to provide your customer with a high quality wrap.

Wrapping Done Around the World
Are wrapping techniques any different in London than they are in Los Angeles? Find out from one of the United Kingdom’s top vehicle wrapping companies.

Tri-Message on a Truck?
What do you get when you mix motional advertising with mobile billboards? A hot advertising concept. Find out how to tap into a new revenue stream by combining tri-message signage and mobile advertising.

Dealing with the 'R' Word...Rivets
Learn the time-tested techniques of how to properly apply vinyl over rivets. Discover a five-step process that will help you deal with these annoying, yet necessary fasteners.

Benefits of Flexible-Face Mounting Systems
Vendors are manufacturing a variety of mounting systems to making installing flexible face signage a snap (and click).

Take It Outside...Current Trends in Out-of-Home Signage, Part III
In this section, we will look at the potential of expanding your business into vehicle wraps.

Roll-On!
A memorial on 18 wheels to commorate the memory of the victims of September 11th.

SGIA ’04 Recap: The Microcosm Meets the Macrocosm
The digital revolution. UV. The marriage of digital and screen. Multiple technologies. The buzz of energized attendees joined the hum of equipment at SGIA ’04 (Minneapolis, October 6­9), where more than 11,000 people represented 73 countries and every US state.

Size Issues: Implementing Grand-Format Digital Imaging
Super-wide. Ultra-wide. Extra-wide. Really, really big. All of these designations fall under the general definition of 'grand format,' but there's a catch: Define 'grand format.'

The Successful Integration of Digital Imaging Technology, Part II
In Part I of this two-part series, we discussed equipment options, inks and media choices. In this second part, we will address how to make digital imaging work for you including supplies, color management, marketing and strategies.

The Successful Integration of Digital Imaging Technology, Part I
Integrating digital imaging technology into your existing facility may represent a step into the unknown. Like a classical music enthusiast first discovering jazz, the company adopting digital is introduced to a fascinating new world that is puzzlingly different, yet strangely familiar. The equipment looks different, the buzzwords are different, but the final goal is the same: to produce and sell high-quality printed materials to paying customers.

Flipping The Lid For The Red Zone
the Heinz Field Football Stadium serves up a world famous icon

Take It Outside...Current Trends in Out-of-Home Signage, Part 2
One area of importance that is often overlooked by the sign professional is the area of street furniture.

Printer Profiling- Matching What You See To What You Get
In this part of the series we look at how to profile your printer, so that output you print will match what you saw on the screen.

Standard Color Working Spaces
A standard working space is a place to store color data until you know what you want to do with it. For example, you might want to display, print, or proof a file.

COLOR MANAGEMENT: The Color Gamut, Gamut Mapping and Gamut Clipping and Your Rendering Intents
By understanding the relationships of color theory and the physical limits of your printers you can better apply color managment to achieve the desired results.

Color Management for a Monitor-to-Print Match
Advancements in color measurement instruments and color management software have made it possible for nearly everyone to afford at least a monitor calibration system, so monitor-to-print match today is the rule rather than the exception.

Eco Solvent Printers Poised to Shake Up PFP Market

Take It Outside...Current Trends in Out-of-Home Signage
If you think you understand everything there is to know about outdoor advertising you may want to take a closer look. As the Pony Express rider said to the FedEx guy, “times they are a-changing.”

PDF Workflow 101: Convert Your Digital Workflow to PDF
Smooth out the headaches involved in getting files from your clients by using the versatile PDF (Portable Document Format) in your businesses workflow.

Sign Pricing Series - Digital Print Pricing
In the last article, I touched on the elements of pricing. Chiefly, pricing will vary based on competition, industry practice, and the skill vs. cost of accuracy in pricing. With digital printing, these basic concepts hold true.

Avoiding Bubbles and Wrinkles During Vinyl Applications
Learn how to avoid these pesky problems during vinyl installation with advice from the pros.

So You Want To Be a Vinyl Pro
Before you can claim professional installer status, you have to learn the basics to avoid common mistakes. Discover some fundamentals tips that will serve you well for many years.

Scan 101 ­ Appropriate Scan Resolutions and Color Settings for Your Inkjet Printer
Resolution can be a confusing concept in the scanning & output world, but here are some facts to help you better understand and not get caught up in the myths.

Sign Pricing- Pricing Approaches and Accuracy
This series on pricing and estimating will address the most common pricing approaches for different segments of the sign and graphics industry.

VEHICLE WRAPS COVER UPS: the world is watching
Vehicle and fleet wraps are efficient and effective means for placing outdoor signage in plain sight by turning a bus, truck, touring vehicle or car into a mobile billboard that puts a client's advertising all over the place.

Billboards Save Children
It’s a statistic that’s hard to swallow: each day, more than 2,000 children are reported missing in the United States. This staggering figure is part of the inspiration behind a new project called Rigs for Kids, a program that turns 18-wheelers into mobile billboards with pictures of missing children.

Heritage Graphics and Scaffold Wraps
From Manhattan's Times Square to an Argentinan Palace, outdoor graphics has put unsightly construction under wraps with over the top picturesque renderings, art images or patriotic beautification panels

High-Volume Outdoor Printers Meet Growing Demand
The market for outdoor media is growing exponentially. Find out what eco-solvent options manufacturers are offering today.

ESPN ZONE: Remolded To Greatness
Once upon a time, there was a marquee and a blade sign that really wanted to shine

Entering Into Outdoor Eco-Solvent Printing
Manufacturers are beginning to introduce entry to mid-level outdoor eco-solvent printers. Are you ready to take the plunge?

Motional Messages on Motor Vehicles
In part three of this series, we take a look at what happens when you combine the benefits of motional and mobile advertising in one moving medium.

Searching for the Best Solvents
One solvent ink does not fit all outdoor printers. Find out the pros and cons of lite, full and eco-solvent inks.

Multiply Your Profits with Multi-Message Signage
Motional signage is gaining momentum and multi-message signage is perhaps the hottest form of them all. Find out how you can cash in on this medium.

Signage in Motion
Signs are moving from static banners to dynamic displays. Find out what retailers are looking for in the 21st century.

UV-Curable Technology, Part III: Exploring the World of UV Printers
UV printer technology is the latest trend in the industry. Find out what the major players have to offer.

UV-Curable Technology, Part II: Benefits of Ultraviolet Curable Inks
Ultraviolet curable inks are promising to change the face of digital printing. Are you ready for the revolution?

UV-Curable Technology, Part I: The Ultraviolet Media Debate
Is dedicated UV media necessary? Or will any old vinyl do the trick? Avery and 3M have differing opinions.

Benefits of Vehicle Wrapping
Need some help selling vehicle wraps? Trade groups, sign shops and market researchers have ammunition to help you seal the deal.

Installing Vehicle Wraps Like the Pros (Final part of a three-part series)
Installing vehicle wraps takes knowledge and experience. Experts share some insights on getting the job done right.

Vehicle Wrapping, Part II: Design and Preparation
A haphazard approach to designing for wraps and preparing the vehicle for application will result in disaster. Find out how the pros work.

Venturing into Vehicle Wrapping
If you’ve been considering adding vehicle wrapping to your repartee, then you won’t want to miss part one in this three part series on vehicle wrapping.

The Art of Laminating- Tips to cold laminating - Part I
Laminating is a learn-as-you-go process, where a few pointers can help ease the pain of the learning curve.

The Art of Laminating Part 3 - Making the investment
Before you make the investment, you have to consider both your present needs and your future needs. The purchase of a laminator is similar to that of purchasing a car. A lot of decisions need to be made as to what bells and whistles come with the various models.

The Art of Laminating Part 2 - Understanding your materials
This is part two of a three-part series on Laminating.

The Art of Laminating
Part 1 - The Basics of Lamination

Vehicle Vinyl Expert Reveals Tricks of Trade
Don't make costly mistakes with your vinyl applications and removals. Let vinyl expert Rob Ivers give you some practical dos and don'ts.

Making it BIG at the XIX Winter Olympiad
Nur provided the ticket for shops graphics in Salt Lake City

The Bloom is Not Yet Off This Rose
With all the gloom and doom surrounding the economy, can outdoor advertising survive?

Viewing Distance: The Misunderstood Concept
Understanding viewing distance is a concept that has to be taught and examples are about the best way to do so.

Are You Getting the Most Bang for Your Buck?
Multiple message displays increase your ad space and captivate

Photography and Signs: An Efficient Tradition
Take a good picture to begin with will save you time in the long run

Outdoor Advertising: A Medium for All Seasons
How outdoor has developed into a success story

Give Us Back/Our Burma Shave
Remember the one that went, HENRY THE EIGHTH / SURE HAD / TROUBLE / SHORT TERM WIVES / LONG TERM STUBBLE?

Cutting Stone with Water and Light
Lasers and waterjets open up whole new worlds of stone-cutting to the creative sign builder

Building a Team
Essential elements in building a team for your business

Painted Signs


OSHA Hazard Communication Standard - What it Means for the Imaging Community
The new regulations provide specific information that must be included on each label. The major change includes the use of pictograms. Employers must train their employees to recognize the new warning labels and SDS formats by December 1, 2013.

Wall Dog Advertising: Hand-painted Advertising Makes a Comeback
With a simple brush and stroke, most sign men back in the day were painters, and every vertical surface they came across held the promise of painting an advertisement about a product or sale to chase down. Reintroducing the painters, the Wall Dogs.

Avoiding Airbrushed Vinyl Mistakes
Perfecting the art of airbrushing on vinyl takes time ­ but you can avoid beginner’s mistakes with a few insiders’ tips.

Gild like an Egyptian
Gilding is an ancient art that dates back to Egyptian times. Get some time-tested tips from modern-day pros.

Painting a Picture of Quality
Planning and preparation is everything

What You Need to Know About Pollution Prevention in Your Shop
Protecting yourself, your employees and your community are just a few reasons why you want to be sure that your shop is compliant with all of the current safety regulations. One of the most important areas of safety that is often overlooked is the ventilation of your print shop.

How to Sell Your Airbrushed Vinyl
Butch 'Superfrog' Anton shares his secrets of his success in selling airbrushed vinyl. Hint: it’s a three-tiered pricing approach. Read on to learn more.

The Story Of A Country Sign Painter
Been there and done that.

Making the New Look Old
Did you ever dream you could have so much fun pleasing a customer?

The Hungary Artist
The authorities told young John Duzs he'd be a statistician

Screen Printing


Old-School Screen Printing in the Digital Age
Whether you want high-tech, higher volume methods or a more tactile, hands-on approach, screen printing supports an incredibly wide range of business models.

The Innovation of an Art Form: A History of Screen Printing - Part 2
Stenciling and how it turned into screen printing as we know it today...the rest of the story.

The Innovation of an Art Form: A History of Screen Printing
This excerpt from the book, chronicles the rapid advancements in the ancient art of stenciling that took place during the late 1800s, and how it turned into screen printing as we know it today.

Screenprinting 101, Part I
Basics for beginners or those considering entering into screen printing

Separations for Garment Screen Printing
Don't be a vector snob, see how I do 1500 - 1800 separations per year in Photoshop. Read on to learn that we don't need any more vector snobs to get the job done.

Buying Used Printing Equipment: Essential Factors to Consider
Before you can decide if buying used equipment is the right choice, you need to determine what your true objectives are.

How to Know When to Turn Down a Garment Printing Job
Asking the right questions is the first step to avoiding the job from hell. Do not agree to a job that is foreign to you until you know all that it entails, including the processes you'll need to use, what supplies you will require, and how much time and effort you will have to put into it.

OSHA Hazard Communication Standard - What it Means for the Imaging Community
The new regulations provide specific information that must be included on each label. The major change includes the use of pictograms. Employers must train their employees to recognize the new warning labels and SDS formats by December 1, 2013.

OSHA Hazard Communication Standard - What it Means for the Imaging Community
The new regulations provide specific information that must be included on each label. The major change includes the use of pictograms. Employers must train their employees to recognize the new warning labels and SDS formats by December 1, 2013.

Recent Developments in Screen Printed Decorative Architectural Glass
Screen printed glass is everywhere. It's at home, in the streets, in stores, in the workplace, in learning centers, on public transportation and in restaurants. In fact, it appears more than most people often recognize.

Graphics Screen Printing: Legacy Technology & Reliable Productivity
To learn more about the current state of the graphics screen printing industry, we talked with two respected industry veterans, Larry Hettinger, of FUJIFILM, and Mike Ruff, of Nazdar.

Top 10 Concepts for Maximizing Productivity in Garment Decoration
As a contract printer, maximizing productivity is not just a goal, it's a necessity.

Screen Printing UV Special Effects - Thick Deposit Graphics and Textures
This article provides a processing guide for addressing printing thick deposit effects to simulate textures or add 3-D structure to the print surface from creation of the artwork to pre-press to printing and finishing. Doing your homework can make a big difference in effectively overcoming the obstacles to successfully (and profitably) printing these effects.

Eliminate Printing Defects Caused by Static Electricity
For the digital and screen printing industry, the most common problems associated with static are dust attraction, printing defects and shocks to operators. Learn how to identify and mitigate these real-world challenges.

The 21st Century Color Matcher
If you're in the business of selling color images, you want to take advantage of everything you can to make those images the best they can be with the tools you have available. This is why today's graphic imaging company needs a digital color manager.

Decoration Diversification Increases Service To Your Existing Customers
Are you looking for an untapped gold mine of business? Most likely, your current customers have needs that you can't fulfill with your current decoration capabilities. Most shops only offer one form of decoration, while the average customer has more than one decorating need.

Screenprinting 101, Part I
Basics for beginners or those considering entering into screen printing

Stencil Washout Techniques, Part 2
Washout will impact your print results. Follow along in this conclusion to learn the rest of this important sub-process of washout techniques to will help you create the best print results. One more variable to be controlled and repeated to attain consistent tonal-range reproduction and print quality.

Stencil Washout Techniques, Part I
Stencil development or washout seems simple and easy, and not a variable worthy of concern or extra time. But washout often becomes an important sub-process that will impact print results. Just like any other variable, it must be controlled and repeated to attain consistent tonal-range reproduction and print quality.

Charlie Taublieb Tells You How to Prepare a Screen the Right Way for Screen Printing
Many shops make the same mistakes, and the most obvious one was the way they dried their screens, so following is a step by step of what I would do in making a screen from the beginning.

Precision Process Tools for Screen Printers - Part Four: Tools You Can't Afford Not to Buy in the Modern Screen Printing Environment
Now the finale, Press Setup, Test Print Inspection and Print-Run Monitoring Stage. If your shop uses all the right tools, your investment in those tools could save you ten times their cost.

Precision Process Tools for Screen Printers - Part Three: Why You Can't Afford Not to Buy Them in the Modern Print Environment
By making fewer press errors, printing fewer defects and not having to reprint, you save time. Saving time puts money in your pocket.

Precision Process Tools for Screen Printers - Part Two
In Part II of this article, we explore the design and artwork stage, the film production stage, and the inspection stage for Screen Printers.

Precision Process Tools for Screen Printers - Part One
Why You Can't Afford Not to Buy Them in the Modern Print Environment

Stretching Your Own Screens, Part III: Of Mesh and Meters
The right mesh at the proper tension goes a long way toward insuring successful print jobs. Here's what you need to know when stretching your screens.

Stretching Your Own Screens, Part II: Making Sense of Frames
Stretching your own screens means working with an outside source, the frame suppliers. Keep the following essentials in mind when placing your orders to ensure you get what you need.

Computer to Screen (CTS) Today
Are you waiting for film to disappear before you change? Inkjet CTS systems have a very low-cost consumable, and it isn’t going away for a long time.

Stretching Your Own Screens: Does It Make Sense for Your Business?
Stretching screens in-house can help boost production, reduce downtime and give your shop the flexibility to take on a wider range of jobs. But it also requires a considerable investment, and can divert precious resources from your core operation. Is it right for your shop? Take a look and see.

Want To Try Screenprinting? Knife-Cut Films Can Shave Your Start-Up Costs
You don't have to spend a fortune to get into screenprinting, it is possible to enter the business on the cheap. Read on to learn how you can cut a piece of the screenprinting pie.

Computer-to-Screen & Film Technologies for Screen Printing
Here we are presenting the major technologies currently used, how they operate and additional specifications to help you make the right decison for your shop.

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

Smaller World — The Implications of GHS and REACH
Both were developed in the international arena and both have already influenced chemical policy well beyond their original borders.

Choosing a Color Separation Program
One of the most important decisions you’ll make in your screen printing business, at least from a design perspective, is which separation program to purchase.

Today and Tomorrow: Considering Digital Imaging an SGIA Interview
In recognition of the SGIA Journal's 10th anniversary in 2007, we take a look forward and backward, evaluating how our industry has changed and how we expect it will change by the time the Journal celebrates its twentieth anniversary.

It’s All About the Digital File at SGIA ’07- From Wrapping Gators to Mermaids
Whether you’re cutting rubylith, fluted-plastic or vinyl; printing on rigid sheet, t-shirts, tile or fabric; or getting a message across through embroidery, it all comes down to the digital file.

Want to Become a Lenticular Printer? ­ Just do it!
For both sign makers and wide format printers, lenticular can be a valuable differentiator, an additional value-added service and best of all, a profit generator.

Screen Preparation: A Cornerstone for Successful Screen Printing
Understanding the wide range of mesh preparation products, and when to use them, can be a challenge. This guide will clearly explain the product similarities and differences, as well as how to properly use mesh preparation as a part of your process improvement program.

Screen or Digital Which Method to Choose...An Imaging Technology Decision
The choices of using digital printing vs. screen printing, learn how to find the sweet-spot for your company to determine the most profitable choice on a job.

Heat Transfer Machines Are One Hot Topic
Exploring the choices in heat presses offers many choices. This will show the different types to find the right choice for your budget and application.

Halftone Stencils: Getting Film Quality with Direct Emulsions
Film stencils are widely praised for their ability to accurately reproduce fine detail such as the thousands upon thousands of tiny dots that make up a halftone. The key to success lies on the print side of the screen, where the smooth surface of a film stencil provides a tight seal with the surface of the substrate. This seal sharply restricts ink flow, which results in sharply defined prints.

SGIA '06: Show Recap 'Exhibiting the Future Now'
When SignIndustry.com visits friends at the SGIA Expo, we are never surprised at the level of professionalism, expertise, and creativity that is displayed down the isles, in the booths, and at the seminars. SGIA '06 was no exception producing a special excitement in the air with abundant energy and a sense of exhilaration.

Printing Halftones (Part III): Making Halftone Stencils with Photoreactive Film
Despite the many advantages of using films for halftone work, liquid direct emulsions continue to be very popular and also have a few advantages of their own. Discover the many advantages and disadvantages of halftone stencils.

Incoming SGIA Chairman David Van Veldhuizen Speaks on Changes and Challenges
The industry is changing, lines between niche markets are becoming transparent, technology is pushing delivery systems to a new level and anybody in the world is only 1.7 seconds away.

Printing Halftones (Part Two): Two Critical Factors in Halftone Stencils
We've come to the point in the process where we need to start thinking about creating a halftone stencil. The qualities that make good halftone stencils are substantially the same as those of any other stencil used in finely detailed printing, though as always, we have to be prepared to meet higher standards of accuracy.

Trying to Make Sense of the Graphics Market Mess
Understanding your business and how it fits into the evolving U.S. graphics industry may well be vital in your survivial in the changing marketplace involving screen printing, wide-format imaging and your sign shop. Part 1 of a 3 part series.

Apparel Decorating Trends & Techniques for Digital and Sublimation Transfers
Recent trends of a flat decorated garment market have created a small group of nimble companies that have strategically positioned themselves to introduce the world to the short and micro runs of customized apparel.

Printing Halftones ­ Part One: Frames, Mesh and Moiré
Having the right frame, the right mesh and the right timing can make all the difference in the world in presenting a quality final product to your customer.

Making Halftone Positives for Screening
In this third part of the Halftones series we take a look at the factors tht influence how we create halftone artwork for screenprinting. A dot is not just a dot you know.

Halftones Continued: Pushing the Limits
The history of screenprinting can be quickly summed up as a series of inventive solutions to printing problems.

What You Need to Know About Pollution Prevention in Your Shop
Protecting yourself, your employees and your community are just a few reasons why you want to be sure that your shop is compliant with all of the current safety regulations. One of the most important areas of safety that is often overlooked is the ventilation of your print shop.

Facing Up To The Challenge of Printing Halftones: the next step in your evolution as a screenprinter.
When newcomers to screenprinting first set eyes on a screenprinted photograph, the damage is done. That's the kind of screenprinting they want to do. The wise ones put off tackling the job, at least until they've got a bit of experience under their belt. But sometimes the jobs don't wait on you.

Putting Your Reclaiming Tools to Work: Reclaiming Screens to Maximize Your Profits (Part 2)
Reclaiming your screens should take less time thus increasing productivity and your screens should last longer, decreasing expenses. These two factors can make a big impact on your bottom line.

The Digital Opportunity in Wide Format Printing
Screen printers are rightly proud that they are part of an ancient tradition that is as much an art form as carrying out an industrial process. While digital inkjet printing has none of those familiar associations, it does offer technical and economic solutions to the very real challenges faced by today's screen printers.

Reclaim Your Screens to Maximize Your Profits
Part 1: Supplies and Equipment

If screens could be used only once, screenprinting wouldn't be a competitive technology and few screenprinters could afford to stay in business.

SGIA ’04 Recap: The Microcosm Meets the Macrocosm
The digital revolution. UV. The marriage of digital and screen. Multiple technologies. The buzz of energized attendees joined the hum of equipment at SGIA ’04 (Minneapolis, October 6­9), where more than 11,000 people represented 73 countries and every US state.

Screen Printing Squeegees: How To Pull Prints
Screenprinting is one of the most universal segments of the sign industry and one of the most profitable, but only if you know how to use and care for the tools of the trade.

Squeegees: How to Use Them - Part 1: Setting Up
Thanks to the previous article on squeegees: 'Squeegees: How to Choose Them', you, no doubt, own the perfect squeegee for the type of job you want to print. Now we're going to show you how to put that squeegee to work.

The New Printing and Decorating Growth Using Sublimation
Hi I’m John Benedetto and it has been over four years since I have written an article for SignIndusrty.com. My articles on screenprinting are still available on this site and are still read to this day. I have been building screenprinting machines and training for the last 10 years.

Sign Pricing Series- Commercial Screen Print Pricing
Like their digital brethren, commercial screen printers typically use two fundamental approaches to pricing depending on their size. The two methods are pricing tables and time-and-materials.

Squeegees: How to Choose Them
Squeegees are used in every form of screenprinting from the solitary printer pulling prints by hand to the most sophisticated automatic cylinder presses. In fact, if a squeegee isn't involved, it just isn't screenprinting.

Electronic Aids to Screen Exposure
Electronic exposure tools: digital radiometers --- devices that measure light intensity, and integrators --- exposure controls that eliminate the endless fussing with exposure times.

Getting it Right Every Time: Using an Exposure Calculator to Control Screen Exposures
Probably the most frequently asked question about direct emulsions is: “How long should I make my exposures?” The truth is that there is no simple answer to this apparently simple question.

Exposing Direct Emulsions --- Three Key Exposure Variables: Lamps, Time and Distance
Learn about the different types of lamps, how to use them and how you can profit from using the right ones.

Exposing Direct Emulsions --- Three Key Exposure Variables: Lamps, Time and Distance
Learn about the different types of lamps, how to use them and how you can profit from using the right ones.

Exposing Direct Emulsions: Finding Your Exposure Unit
When you get into exposing your own screens one of your most critical jobs will be finding a good exposure unit. The first thing you’ll discover is that an exposure unit will probably be one of the most expensive pieces of equipment in your shop. But this is one piece of equipment you don’t want to skimp on because it can have a major impact on your bottom line.

Exposing Direct Emulsions: Accentuate The Positive
Let’s take a look at the stages in the exposure process. We begin by coating a screen with a photosensitive emulsion. Once that emulsion is completely dry, we can think about exposing it.

UV or Not UV in ScreenPrinting Inks
In recent years probably no area of screenprinting has developed faster than UV printing. As a commercially viable technology its history is barely three decades old, but today it competes readily with the solvent-based screenprinting inks

Getting Into Screen Ink
It's not an exaggeration to say that ink is the lifeblood of the screenprinting industry. So, once you've mastered fundamentals like getting ink to stick to your substrate, it's really worth your while to get to know a little more about ink itself.

Getting into Ink
It’s not an exaggeration to say that ink is the lifeblood of the screenprinting industry. So, once you’ve mastered fundamentals like getting ink to stick to your substrate, it’s really worth your while to get to know a little more about ink itself.

Choosing the Right Ink: How to Make Sure Your Printing Stays Printed
You may be sending work out the door that will come back to haunt you.

Drying Direct Emulsions
Since liquid emulsions have to be dry before they can be exposed, a certain amount of drying time has to be allowed. How much time? Quite often, not enough.

The Scoop on Emulsions
We're continuing our series on direct emulsions with a closer look at the emulsions themselves.

Lenticular Imaging: Differentiating Printing To Another Dimension
It was a not-so-standard sign poster of a new car parked in a lot. As people walked by the advertisement, the car in the sign had its front doors fly open and the trunk popped up and actually displayed an animation of the car's ease of use.

Expose Yourself Continued: Coating to Suit
When we talk about direct emulsion stencils, the inevitable question arises: How thick a coating of emulsion do you need to get good results? The complete answer to that question depends on a number of factors.

Expose Yourself! Getting Set Up for Direct Emulsions Part II of a Series on Mesh in Screenprinting
If you're considering exposing your own screens, you've probably already thought about direct emulsions. It's only natural, because direct emulsions are undoubtedly the most popular method of creating screenprinting stencils in use today.

Mesh Part II: The Tension Rises
If you look back over the history of screen printing, you can see a definite parallel between growing awareness of the importance of mesh tension and the use of higher tensioned screens.

When Things Really Start to Mesh - Part I of two on understanding Mesh in Screenprinting
It is tempting to say that mesh is the most important part of the screenprinting process, but that isn't strictly true.

Your Film Career
Films can offer something for almost every screenprinter, even a newcomer who can’t quite scrape up the investment for an exposure unit.

Should You Become a Screenprinter?
Look at all the variables to see if delving into screen printing is a smart move for your business.

Screenprinting 101, Part IV
This is part four of a series of helpful and timely tips for both the beginner and seasoned screenprinter

Screenprinting 101, Part III
This is part three of a series of helpful and timely tips for both the beginner and seasoned screenprinter

Screenprinting 101 Part II
Make a screen, print a screen and dry the item.

Screenprinting 101, Part I
Basics for beginners or those considering entering into screen printing

Training:
The Neglected Business Tool

Shop Reputation is Gold
So you don't work in a dog-eat-dog rat race of an industry...

Sublimation


Digital Textile Printing Has Come of Age
One only needs to look at what is happening in other parts of the world to see that now is the time for companies in North America to invest resources to participate in the projected growth of digital textile printing.

Digital Textile Printing: Soft Signage, Fabric Solutions & Innovation
Once a subset of the fledgling digital graphics industry, digital textile printing has grown into a strong industry of its own, offering a growing number of applications produced using materials, technologies and products unique to this segment.

Smaller Might Be Smarter: On-Demand/Short-Run Solutions for Your Business
One key production process that is ideal for on-demand/short-run production that you may want to consider is sublimation. In addition to the production advantages and versatility of the sublimation process, the startup costs are relatively low.

Top 10 Concepts for Maximizing Productivity in Garment Decoration
As a contract printer, maximizing productivity is not just a goal, it's a necessity.

Decoration Diversification Increases Service To Your Existing Customers
Are you looking for an untapped gold mine of business? Most likely, your current customers have needs that you can't fulfill with your current decoration capabilities. Most shops only offer one form of decoration, while the average customer has more than one decorating need.

Maximizing Digital: Print-and-Cut Heat Transfers
Digital means many things to different decorators. As a term in our industry, it is commonly associated with the boom in either wide-format digital print imaging or with direct-on-garment printing. Either way, digital is leading-edge and contains many technologies. One key technology with multiple uses is the digital print-and-cut process for fabric embellishment.

Digital 2.0: Digital Workflow - The Next Big Thing in Profitability
The current business environment calls for new priorities such as increased productivity and a focus on creating efficiency and automating systems. Productivity gains are being recorded throughout the economy. Read on to learn more.

Dye Sublimation And The Sign Business
Diversifying with subliminated products

Digital Technologies and the Apparel Decorator, Part III
In this final of a three-part series, we'll explain the application of heat-set media and direct-to-garment inkjet, giving you a better understanding of how these can enhance the success of your shop.

Digital Technologies and the Apparel Decorator, Part II
In Part II of this series, we will look at laser transfers, dye sublimation, heat-applied vinyl, and print-and-cut media.

Digital Technologies and the Apparel Decorator, Part I
In Part I of this series, we will look at the importance of integrating digital technology and the methodology of inkjet transfers. In Part II, we cover laser transfers, dye sublimation, heat-applied vinyl, and print-and-cut media. Finally, Part III dives into heat-set media and direct-to-garment inkjet as ways to empower your shop.

New Research Shows Influence of Digital Textile Printing
For at least 10 years, there has been a lot of discussion about the possibilities and potential for inkjet in the textile printing business. One of the first industry events I ever attended was dedicated to the subject. At the time, the suggestion was that as inkjet technology developed, there would be a dramatic shift in the way textiles are printed, including the garment-type textile printing methods.

The Growing Market for Dye Sublimation
Dye Sublimation focuses on two primary areas, including sublimation to textiles/soft fabrics as well as rigid substrates, dye sublimation enables the production of items such as point-of-sale applications, banners, t-shirts, custom flags, license plates, snowboards and promotional pieces.

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

Colorfastness of Direct-to-Garment Inkjet-Printed T-Shirts
The purpose of this research project was to compare the colorfastness of printed targets from five direct-to-garment inkjet printer manufacturers.

Heat Transfer Machines Are One Hot Topic
Exploring the choices in heat presses offers many choices. This will show the different types to find the right choice for your budget and application.

The Venerable Vector Graphic - Supreme Sublimation
With the power of vectors behind you, you can make everything from coasters to billboards. Using the powerful vector format in your arsenal will scale up your workflow to any size you want.

It’s All About the Digital File at SGIA ’07- From Wrapping Gators to Mermaids
Whether you’re cutting rubylith, fluted-plastic or vinyl; printing on rigid sheet, t-shirts, tile or fabric; or getting a message across through embroidery, it all comes down to the digital file.

Choosing the Right Sublimation Transfer Paper
This article will provide objectivity for choosing the right sublimation transfer paper, based upon the insight of dye sublimation experts professional collective experience.

Apparel Decorating Trends & Techniques for Digital and Sublimation Transfers
Recent trends of a flat decorated garment market have created a small group of nimble companies that have strategically positioned themselves to introduce the world to the short and micro runs of customized apparel.

Imaged Fabric Adds a Touch of Class to Hum Drum Displays
Fabric is findings its place in the trade show arena and beyond. Discover how this flexible, portable material fits into your business plan.

Digital Fabric Printing Offers Something No Sign Shop Can Afford To Ignore: Profitability
Have you explored the world of digital fabric printing? If not, then you could be missing out on one of the hottest trends in the sign industry today.

Vinyl


The Importance of Quality Installation Training and Techniques
Quality installers practice their craft daily, and know that the learning process is never-ending. Through their interaction with others in the industry, quality installers are quick to learn about cutting-edge materials, tools and techniques. The best installers are the ones with the most comprehensive knowledge and experience.

Want Your Graphics to Look Great and Last? Start with Surface Preparation and Cleaning
Graphics are always being applied to some sort of surface, and if that surface is not properly prepared, there is a distinct possibility that the graphic will not last as long or look as good as it should.

Care and Maintenance for Vehicle Wraps and Graphics
Learn the importance and benefits of properly cleaning vehicle wraps and graphics from one of the experts.

A Closer Look at Calendered Vinyl Film
Calendered films of today are providing many high-performance options that were once only attributable to cast films. The once labeled 'intermediate' vinyl film has matured significantly over the last ten years. Read on to learn more.

Graphic Installation Trends that Boost Business
This year has been a year of refinement and development of graphic installation techniques worldwide.

Cast vs. Calendered Vinyl
Learn the differences and why to use the right vinyl in the right application. A quick read through this article will help you understand all the ins and outs of calendered and cast vinyl.

The Importance of Installation Site Audits
Customers do not typically know why or how audit details impact their project, but your installers and you - the industry graphic experts - should make it a priority to educate them.

Stay Ahead with Accurate Sign Estimating Using Advanced Technologies
Submitting the winning bid for sign projects is more challenging today than ever before. Click for some insider perspectives on optimizing your company efficiency with estimating.

Successful & Stunning Vehicle Wraps: What You Need to Know, Part I
When I attend a show and see a row of vehicles lined up for a contest about how fast someone can wrap a vehicle, I have to wonder how true this is compared to what the average company goes through to create a vehicle wrap.

Specialty Films & Laminates Open Doors for Print Providers
One of the big trends coming out of the finishing world has been the resurgence of specialty films and laminates.

Engineering & Testing Graphics for Reliable Performance
How confident are you that your customers' graphics will look good for the life of the intended applications? To help protect your customers' brands (and your reputation) this article discusses the necessary tests, standards and questions you should be asking your suppliers when it comes to graphic performance in a variety of environments.

Why Vehicle Installations Fail
A guide to root causes, prevention & successful graphic installation

Vehicle Wrapping Guru Justin Pate Tells All
Justin Pate travels the world teaching people how to wrap cars and vehicles fast. Now, he's sharing some of his secrets with our readers.

BC Ferries Ship Wrap Promotes 2010 Olympic and Paralympic Winter Games
Three brand new 160-meter Super-C class ships were wrapped with the mega-sized photographic images and branding colors representing the 2010 Winter Games and the beauty of British Columbia.

A Closer Look at Graphics Installers
For many graphic projects, installation is the final, critical step toward a successful result. Many graphic producers utilize the skills and expertise of Professional Decal Application Alliance (PDAA) installers to complete a broad range of installations. To learn more about these installers and the services they provide, Dan Marx, Managing Editor of the SGIA Journal, interviewed three PDAA Master Certified Installers: Rob Ivers of Rob Ivers, Inc., Pete Kouchis of VisuCom Graphics and Rick Stemmler of Creative Sign Resources.

Pressure Sensitive Films 101
As manufacturers, printers and installers work to increase their profitability and build their reputations and customer bases, it is important to master the art of working with all film options available. When it comes to film types and recommendations, installers know what has worked for them in the past and what materials they like working with. They look to print shops for more than printing or packaging the final materials and they want you to provide solutions.

Avoiding Boat Wrapping Mistakes
Vinyl is expensive. So is your reputation. Learn how to avoid the boat wrapping mistakes that could hurt your pocket-and your good name.

Competing with the Underground with Help from Uncle
How can any sign professional or business hope to survive against competition that isn't burdened by licensing requirements or fees, insurance costs or even taxes?

Boat Wrapping Secrets You Need to Know
In case you haven't noticed, boats are curvier than most cars. That can spell trouble if you don't approach a boat wrap the right way. Discover the boat wrapping secrets you need to know.

Dye Sublimation And The Sign Business
Diversifying with subliminated products

Getting Ready to Wrap a Boat?
Wrapping boats isn't rocket science-and you can learn a lot from your vehicle wrapping endeavors-but installing vinyl on a boat is different than applying vinyl to a vehicle. Find out why.

A Fresh Look at PSA Media: Tips to Streamline Your Signshop
As advances in inkjet technologies continue to move forward, so does the availability of new printers, media and inks. Stay on ahead of the curve by keeping in touch with the new products.

Cast vs. Calendered Vinyl, Learn The Big Differences
Learn the differences and why to use the right vinyl in the right application. There huge differences and a quick read through this article will help you understand all the ins and outs of calendered and cast vinyls.

Boat Wraps Boast Big Opportunity for Vinyl Installers
Wrapping boats may be the next big thing as the vehicle wrapping trend extends itself from the highways to the waterways.

Positioning Graphics for Successful Installation
Excerpt from PDAA Vinyl Installation Proficiency Guide

Successful & Stunning Vehicle Wraps: What You Need to Know, Part 2
In Part II of this article, we cover the correct ways of printing and laminating, installation, and delivery of the final product.

Vehicle Wrapping Contracts 101
: Wrapping vehicles without a signed contract that spells out what the customer should expect - and shouldn't expect - from your sign shop is a mistake that could cost you. Find out how to avoid liabilities with a solid contract.

Factors Impacting Vinyl Removal, Part I
Learning what vinyl film is, the impact that the environment and the surface finish has on vinyl are all factors that will help you deal with the ultimate need to remove vinyl graphics.

Marvelous Magnets Can Open Up New Revenues from Tradeshows to Vehicles
What do you get when you combine magnets with vinyl? Some marvelously magnetic creations that demand attention.

Show Review: The 2009 ISA International Sign Expo - See what you missed!
What was the best booth location at the ISA Sign Expo 2009? What was worth talking about at this show? SignIndustry.com was there and has the scoop!

Banners Are Everywhere, but Professionals Want Vinyl That Pops!
Get rid of your humdrum banner designs and start creating vinyl banners that demand attention. Your customers will thank you.

Making the Most of Application Fluids
Using application fluids isn’t rocket science, but it’s not child’s play, either. Discover what you need to know to make the most of application fluids.

How to Wrap a Red Hot Ferrari
Wrapping a Ferrari may sound like a sexy job - and it is - but it's unlike most other vehicle wraps. Find out how.

Take it Off...Vinyl that is.
Right now there are multiple opportunities to create a tremendous cash stream. The question is, “Which companies will recognize the opportunities, respond to them, and thrive?”

A Titan-Sized Wrap - Wrapping the home of the Tennessee Titans
No two wraps are alike. Get the inside scoop on handling repetitive designs and working with oversized vinyl panels.

And Now for Something Completely Different
Reflecting on the past to determine new ways to be successful in a challenging economy.

A Megawrap with Flavor - vinyl installer wraps world’s largest beer can
Discover the challenges of wrapping a monumental can — and keeping it realistic from top to bottom.

Hands-On Banners
Discover how and when applying vinyl graphics to banners makes good business sense.

Selling Stadium Wraps and Not Losing Your Shorts
Pricing a stadium wrap can get a little hairy, but if you approach measurements with the right mindset you’ll put more profits in your pocket. Find out how.

Wrapping Tropicana Field
Read a first hand example of how vinyl wraps are playing a key role in both aesthetics, communications and advertising in stadiums across the country.

Snapshot of the Sign Industry 3rd Quarter 2008
For SignIndustry.com’s annual ‘pulse taking’ of the state of the sign industry, we peeked and probed into various facets of the industry to get an idea of the state of our trade before going into 2009.

Special Tools for Textured Surface Stadium Wraps
3M has developed special application tools and methods for use with its 8624 film. The 3M Textured Surface Applicator TSA-1 for large surfaces is critical for achieving proper adhesion. Find out what else is new.

Installing Stadium Wraps - Getting it right the first time.
Are you ready to learn how to get creative in overcoming the challenges of installing vinyl in stadium settings? Read on for how-tos and solutions that will help you along the way.

Stadium Advertising: A Sporty Opportunity
Why do you need to understand the advertising opportunities in stadiums? So you can help to sell it to your client. Discover what you need to know about stadium wrappings sporty opportunity.

Wrapping the Fair
If you think wrapping mega slides is the same as wrapping cars, think again. Discover how to navigate the challenges that could spell opportunity for you.

Applying Vinyl Graphics to Aircraft
Are you ready to let your business fly high? Applying vinyl graphics to aircraft may be your next big opportunity.

Taking Care of Your Digital Graphics
Installing graphics is only part of the job of selling wraps and flat surface installs. You need to make sure your end user is aware of how to properly care for their graphics once they are installed.

Removing Floor Graphics
Now that you’ve mastered installing floor graphics, what are you going to do when its’ time to remove them? Find out!

Applying Floor Graphics: Beyond Pick ‘Em and Stick ‘Em
Different types of floors often demand different approaches to applying the floor graphic ­ if you want it to stick. Get the inside scoop.

Preparing Floors for Floor Graphics
Learn how to how to laminate the graphic, how to place it, how to prep the surface, and how to install the graphic so it will stay put and do its job.

Project Management Made Easy Through Estimating & Business Management Software
The programs continue to evolve and mature, and with this improvement cycle the results are increased productivity, greater control of costs and an improved bottom line. All achieved with greater ease and accuracy than ever before. So how can you afford to not be on this bandwagon?

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.

Surviving and Profiting from the Economy, Intentionally
Regardless of whether an inevitable slow period results from the economy, from competition or from other sources outside the control of the business owner or manager, it is never too late to employ slow period survival strategies in your sign business.

It’s All About the Digital File at SGIA ’07- From Wrapping Gators to Mermaids
Whether you’re cutting rubylith, fluted-plastic or vinyl; printing on rigid sheet, t-shirts, tile or fabric; or getting a message across through embroidery, it all comes down to the digital file.

Protecting Adhesive Tape Systems from Static Electricity
Pressure-sensitive adhesive (PSA) tapes are prone to the buildup of electrostatic charges. If you have ever felt the hair on your arms stand up when near an unwinding roll of tape, you have felt static electricity.

Snapshot of the Sign Industry 3rd Quarter 2007
As we did last year, SignIndustry.com took a quick pulse of the sign industry to try to get an idea of the state of the industry in this third quarter of 2007.

The Rundown on Calendered Vinyl Films
Calendered vinyl films were once thought of as an inferior economical choice, but some calendered vinyl film manufacturers have come a long way in terms of product quality and breadth, by offering conformability, durability and that image pop that is required for the application.

Complex Wraps Demand Advanced Techniques, Part II
Are you handling your film right? Is your graphics guy designing with wraps in mind? Are you removing vinyl from contours the right way? Lots of questions. We’ve got answers.

Complex Wraps Demand Advanced Techniques, Part I
Not all vehicle wraps are created equal ­ some are far more complex than others. Discover what you need to know to tackle even the most complex wraps with confidence.

Back to School: The Value of Learning to Wrap Vehicles
Faster, more affordable printers, easier to handle vinyl materials, and an unlimited supply of customers is causing more sign shops to consider adding vinyl vehicle wraps to their menu of business services.

Extreme Makeover: Business Signage Edition
Fastsigns International, Inc. chose 4 different businesses to receive a signage makeover. The four businesses chosen for the makeovers pondered many of the same things when they learned that they were selected for this free signage makeover. Would it draw in new customers? Would it boost sales? Would anyone even notice? The results speak for themselves.

SGIA '06: Show Recap 'Exhibiting the Future Now'
When SignIndustry.com visits friends at the SGIA Expo, we are never surprised at the level of professionalism, expertise, and creativity that is displayed down the isles, in the booths, and at the seminars. SGIA '06 was no exception producing a special excitement in the air with abundant energy and a sense of exhilaration.

Snapshot of the Sign Industry 3rd Quarter 2006
SignIndustry.com went looking at a handful of companies from various areas of the country as well as different segments of our industry to put our finger on the pulse and determine the state of the industry and where we are heading.

Vinyl Graphic Removal Made Easy
Vinyl removal can be a pain…that's a fact, but there's a new kid on the block that can help to make your vinyl removal projects less labor intensive and quicker to complete. And that's worth reading about.

Converting Raster Images to Vector Images Can Be A Challenge, But It Doesn't Have To Be.
Finding the Right Tracing Software to Get the Job Done

Wrapping Vegas
The basic elements are the same with wraps of all sizes, but large mass transit wraps offer some additional challenges that offer valuable lessons from graphics installers of all shapes and sizes.

100 Years and Counting: N. Glantz & Son Still Going Strong
Most people don't like to celebrate the annual aging ritual of birthdays beyond the late teens. But it's truly a sign that you're doing something right when your business is having its 100th year celebration.

Wrap It Up: Vehicle Wraps See New Developments Through Digital
Almost anything can be wrapped, including cars, trucks, motorcycles, buses, boats, trailers, railroad cars and even buildings. Learn the critical steps to planning, creating and installing a successful wrap. Or else you'll wish you did.

Seaming Vinyl Banners: Calling on the Chemical Weld, RF & Heat Methods
Chemical welding is an inexpensive way to seam banners ­ and it’s longer lasting than banner tape. But there’s also something to be said for RF and heat welding processes that last much longer than brush-on solutions.

Trying to Make Sense of the Graphics Market Mess
Understanding your business and how it fits into the evolving U.S. graphics industry may well be vital in your survivial in the changing marketplace involving screen printing, wide-format imaging and your sign shop. Part 1 of a 3 part series.

To Airbrush or Not To Airbrush?
Butch ‘Superfrog’ Anton shares his views on what tools to use to create airbrushed effects on vinyl. What you discover may surprise you.

Do You Speak the Language of Color?
The language of color is vast, with deep meanings that speak to the subconscious of consumers. Understanding its meanings can help your sales.

C-C-Corrugations…Never Fear, Expert Advise is Here!
Applying vinyl over rivets is one thing. Applying vinyl over corrugation is quite another. But don’t let that stop you. If you can learn to apply vinyl over corrugation, then you can tap into the lucrative world of fleets.

Applying Vinyl Over Curves, Body Creases and Molding
Installing graphics on vehicles ­ or wrapping entire vehicles for that matter ­ presents some unique challenges rarely encountered on other substrates. Find out how to get around these difficult issues.

Unlocking the Psychology of Signage
Successful sign making depends on effective visual communication. Understanding how consumers relate to signage, then, is key to helping your customers unlock the door to greater revenues.

Vinyl: Choosing Airbrush Pigments
No two airbrush pigments are created equal. Find out how to choose the best pigment for your specific project. Should you use water-based paints? Automotive paints? Or solvent-based paints? Find out the pros and cons of each option.

Avoiding Airbrushed Vinyl Mistakes
Perfecting the art of airbrushing on vinyl takes time ­ but you can avoid beginner’s mistakes with a few insiders’ tips.

Rent, Lease or Finance Your Sign Equipment
Find the right answer to the question of whether your sign business should rent, lease or own the equipment used in your operations. Few sign professionals are able to accept the fact that there is no one right answer that fits everyone or every situtation.

Starting a New Sign Business
For those who are considering venturing into a new business in the sign industry, we welcome you to the family. The sign profession is one of the oldest in our country. Signs have been a fundamental element in trade, commerce and industry for centuries.

Why You Should Invest in True Sign Making Software
Everyone always claims that their software is the best. This article has taken a few of the foremost signage specific software products and gives you insight into what makes them worthy to take their seat in your shop. Read on to learn more.

Training Your Signshop To Use New Equipment & Software
To produce eye-catching, quality prints and signs, printing machines and software require skilled operators. One way operators acquire their skill is through training. Delve inside to catch the scoop on the different options available to take advantage of all the features of your equipment and software.

Dealing with the 'R' Word...Rivets
Learn the time-tested techniques of how to properly apply vinyl over rivets. Discover a five-step process that will help you deal with these annoying, yet necessary fasteners.

How to Sell Your Airbrushed Vinyl
Butch 'Superfrog' Anton shares his secrets of his success in selling airbrushed vinyl. Hint: it’s a three-tiered pricing approach. Read on to learn more.

Tips and Tricks for Installing Cut Vinyl Vehicle Graphics
With the recent focus of the graphics industry being primarily on digital, we have been conditioned to think of vehicle graphics as full wraps. What we tend to forget is that cut vinyl graphics are a cost-effective alternative to full wraps and remain a very popular and effective method for decorating your vehicle or mobile advertisement.

Benefits of Flexible-Face Mounting Systems
Vendors are manufacturing a variety of mounting systems to making installing flexible face signage a snap (and click).

Vinyl Sign Pricing
This article will address a segment of the industry that tends to be found in almost all other types of sign companies - Vinyl Signs.

Make Installation Easy: Learn The Ins and Outs of Using Premask In Your Vinyl Applications
Application tape can be your friend or your enemy. Get acquainted with how to properly use premask and avoid sticky mistakes.

Choosing The Right Premask
Premask is more important to successful vinyl applications than you may think. Find out how tape choice can make your job easier.

Winning and Keeping Customers for Life through CRM- Part I: Marketing
Long-term success for your company depends on efficient and effective customer relationship management.

Avoiding Bubbles and Wrinkles During Vinyl Applications
Learn how to avoid these pesky problems during vinyl installation with advice from the pros.

So You Want To Be a Vinyl Pro
Before you can claim professional installer status, you have to learn the basics to avoid common mistakes. Discover some fundamentals tips that will serve you well for many years.

Sign Pricing Series - Pricing Approaches and Accuracy
This series on pricing and estimating will address the most common pricing approaches for different segments of the sign and graphics industry.

Which Sign Making Software Should You Own? Part 2
Looking into ''Bridge'' software. There are many factors to include in your decision such as, your budget, the type of signs you intend to make, the kind of hardware such as cutters and printers that you want to run and of course the difficulty in learning the feature set of the software.

Vinyl Hints: Don’t Damage the Vinyl During the Installation!
Preventing damage to vinyl film and substrates during installation is a matter of planning, technique and tools.

Can I Apply Vinyl to This?
Vinyl is a profitable trend, but attempting to apply film to certain substrates is a money-losing proposition.

Applying Vinyl to Glass
Installing window graphics takes knowledge, skill and a steady hand. Find out how to ensure bubble-free applications.

VEHICLE WRAPS COVER UPS: the world is watching
Vehicle and fleet wraps are efficient and effective means for placing outdoor signage in plain sight by turning a bus, truck, touring vehicle or car into a mobile billboard that puts a client's advertising all over the place.

Vinyl Techniques: Considering Environmental Conditions
Temperature, humidity and other weather conditions could mean the difference between the success and failure of your vinyl application.

Vinyl Techniques: Preparing the Surface
Neglecting to properly prepare the surface of a substrate could cause vinyl failure. Don’t make this mistake!

When to Apply Your Vinyl Wet
While most professionals and manufacturers prefer to install vinyl dry, there are occasions when wet is the way to go.

Boosting Vinyl Adhesion in Dry Applications
Dry applications can be more challenging for beginners. Learn how to get the best adhesion with this installation method.

Which Signmaking Software Should You Own? Part 1
Deciding which software to purchase for your sign making needs can be a difficult task. We'll outline a few of the softwares out today and help you to decide which one best fits your business.

UV-Curable Technology, Part III: Exploring the World of UV Printers
UV printer technology is the latest trend in the industry. Find out what the major players have to offer.

UV-Curable Technology, Part II: Benefits of Ultraviolet Curable Inks
Ultraviolet curable inks are promising to change the face of digital printing. Are you ready for the revolution?

UV-Curable Technology, Part I: The Ultraviolet Media Debate
Is dedicated UV media necessary? Or will any old vinyl do the trick? Avery and 3M have differing opinions.

Benefits of Vehicle Wrapping
Need some help selling vehicle wraps? Trade groups, sign shops and market researchers have ammunition to help you seal the deal.

Installing Vehicle Wraps Like the Pros (Final part of a three-part series)
Installing vehicle wraps takes knowledge and experience. Experts share some insights on getting the job done right.

PSA Vinyl Usage Trends
Vector Marketing released their 2002 PSA Vinyl Trends Report in December of 2002. This report is an in-depth look at PSA vinyl usage and purchasing trends in the U.S. sign and screen-print markets.

Vehicle Wrapping, Part II: Design and Preparation
A haphazard approach to designing for wraps and preparing the vehicle for application will result in disaster. Find out how the pros work.

Venturing into Vehicle Wrapping
If you’ve been considering adding vehicle wrapping to your repartee, then you won’t want to miss part one in this three part series on vehicle wrapping.

Wrap It Up, I'll Take It!
Today’s market rewards the sign business that can provide customer satisfaction. Sometimes providing that satisfaction requires that you diversify and offer a variety of products and services.

The Art of Laminating
Part 1 - The Basics of Lamination

Scratching the surface Part II
The network and vinyl cutting

Stripping Vinyl Graphics Made Easy
Stripping vinyl graphics may never become a sign makers’ dream, but it does not have to be a nightmare, either.

The Dollars and Sense of Digital Cameras
Using a digital camera to save time and money

Matching Vinyl Colors Means Understanding Light
Understanding the principles of light helps ensure properly matched colors that accurately communicate your client's message.

VINYL! The Customer is always right?
A primer (or reminder) about the basics of vinyl applications

Dye Sublimation And The Sign Business Part III
Full color inkjet dye sublimation: possibilities, pitfalls and profits.

Dye Sublimation And The Sign Business Part II
The actual production process of laser printer sublimation and competitive advantages it gives shops over their competitors.

The Sub-species: Subcontracting in the Sign Industry
To be or not to be a subcontractor?

Steaming Off Vinyl Graphics
Fast, efficient and safe removal of applied graphics

Muscle in with Vinyl
Personalizing...you can do it for them

Make Your Vinyl Cutter an Old Friend
Sometimes the oldie but goodie can out-do the best modern technology

Applying Vinyl Dreams
Follow the modernized basics of vinyl application

Dye Sublimation And The Sign Business
Diversifying with subliminated products


Sponsors

Sign China 2015 - September 16-19, 2015 in Shanghai, China
Sign Lighting Fixtures

RENOLIT Calendered Vinyl - Top performance for various applications

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